LZ9700 Offers Rich, Life-Sized Images for a More Expansive Viewing Experience

LAS VEGAS, Jan. 5, 2011 –- LG Electronics has announced the world’s largest FULL LED 3D TV. The LG 72-inch LZ9700 gives viewers life-sized action with a beautifully crisp picture in both 2D and 3D.

“The LZ9700 combines the ultimate in LG’s picture quality with our latest developments in 3D TV,” said Havis Kwon, President and CEO of LG’s Home Entertainment Company. “With the LZ9700, LG is poised to take the lead in the TV market with the world’s largest FULL LED screen that delivers a truly outstanding TV viewing experience.”

Fitted with LG’s innovative FULL LED Technology, the LZ9700 is illuminated by a full panel of LEDs directly behind the screen, producing pictures as colorful as paintings in an art gallery. The extra spacious FULL LED screen size also makes the picture more expansive than ever, enabling viewers to experience superb picture quality with detailed images as big as, or larger than, real life.

Further enhancing the experience, the LZ9700 offers supremely comfortable 3D viewing. Combining the world’s largest FULL LED screen, the LZ9700’s 3D takes on added depth and draws viewers even further into its immersive viewing experience. In addition, TruMotion 400Hz delivers a super-fast processing rate for exceptionally smooth 3D images.

This state-of-the-art TV is also fitted with LG’s Smart TV functions. Via a strikingly simple Home Dashboard, this Smart TV delivers premium content from global and local best providers, the best in locally sourced shows and movies, and access to LG’s growing range of TV apps, which offer everything from language classes to games. In addition, thanks to LG’s intuitive and easy-to-use Magic Motion Remote Control, the LZ9700’s numerous functions are extremely simple to find and operate.

Main Features:

•  FULL LED 3D TV

 72-inch class

 TruMotion 400Hz

 Micro Pixel Control (Local Dimming)

 Smart TV

 Magic Motion Remote

 DLNA

 Media Link

• For more information and product images, please visit LG’s online press kit at www.lgnewsroom.com/CES2011.