LG TO DEBUT "SPECIALIST" X SERIES SMARTPHONES AT MWC 2016

LG TO DEBUT “SPECIALIST” X SERIES SMARTPHONES AT MWC 2016

X cam and X screen Offer Key Premium Features Without the Premium Price

SEOUL, Feb. 15, 2016 — Instead of a one-size-fits-all approach, LG Electronics (LG) will bring to Mobile World Congress 2016 a new series of smartphones developed to offer customers a unique user experience by offering one exceptional feature at a price that rivals mid-range smartphones. The first two models in the X series — X cam and X screen — will debut at MWC in Barcelona on February 22. The X cam and X screen are designed for customers who do not want or need all the bells and whistles that come with today’s high-end phones but still desire a great camera or advanced display.

The X cam sports dual cameras on the rear and delivers one of the most advanced camera experience in a mass-tier smartphone. Thanks to LG’s seamless 3D Bending Glass, the X cam features an elegant curved finish on the front and with a profile of only 5.2mm, the device is extremely comfortable to hold in the hand. And unlike other boxy and heavier mid-range phones, the X cam tips the scale at only 118g.

The other model, appropriately named X screen, is equipped with an “Always-on” Second Screen which until now has only been available on LG’s premium V10. The Second Screen sits above the main 4.93-inch HD In-cell Touch display and makes multi-tasking a cinch on the X screen. With the 1.76 inch Second Screen, users can easily access frequently used apps, answer calls without interrupting the current activity or just play music. The Second Screen also lets users checkime, date, battery status and other notifications without ever having to turn on the phone. What’s more, the X screen offers a stylish, sleek look with its crystal-clear glass fiber exterior and clean lines.

“Everyone has a favorite smartphone feature,” said Juno Cho, president and CEO of LG Electronics Mobile Communications Company. “At LG, we think there’s room for devices that do one thing very well and that customers shouldn’t have to pay for features that they don’t want. At the end of the day, we’re committed to offering consumers more choices.”

LG’s X series will debut in key markets in Asia, Europe and Latin America starting next month. Visitors to MWC can see the new X series for themselves at LG’s booth in Hall 3 of Fira Gran Via from February 22-25.

X cam Key Specifications:*

Display: 5.2-inch FHD In-cell Touch
Chipset: 1.14GHz Octa-Core
Camera: Rear 13MP and 5MP / Front 8MP
Memory: 2GB RAM / 16GB ROM
Battery: 2,520mAh
Operating System: Android 6.0 Marshmallow
Size: 147.5 x 73.6 x 5.2mm~6.9mm
Network: LTE
Colors: Titan Silver / White / Gold / Pink Gold

X screen Key Specifications:*

Display: Main) 4.93-inch HD In-cell Touch
Secondary) 1.76-inch LCD (520 x 80)
Chipset: 1.2GHz Quad-Core
Camera: Rear 13MP / Front 8MP
Memory: 2GB RAM / 16GB ROM
Battery: 2,300mAh
Operating System: Android 6.0 Marshmallow
Size: 142.6 x 71.8 x 7.1mm
Network: LTE
Colors: Black / White / Pink Gold

* Specifications/Features may vary depending on the market.

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LG ADDS HIGH-END TONE PLATINUM TO EXPANDING BLUETOOTH HEADSET LINEUP

The top and side view of the LG TONE Platinum™ in Black with Gold trim

Delivering Hi-Fi Audio Quality and Premium Features in a Design
That Maximizes Convenience, Comfort, Battery Life and Looks

SEOUL, Feb. 14, 2016 — LG Electronics (LG) will unveil its most premium addition to the TONE Series of Bluetooth headsets at MWC 2016 in Barcelona, Spain which runs from February 22-25. In addition to its good looks, the new TONE Platinum delivers unrivaled style and superior audio quality through a partnership with Harmon Kardon^®.

Having secured the Harmon Kardon Platinum grade, the newest TONE Platinum is designed for both professionals and avid music lovers. LG has adopted the Balanced Armature design as the sound module for the latest TONE Platinum model to minimize distortion. The design is usually reserved for high-end wired earphones. In addition, its aluminum earphone housing helps deliver a more sophisticated sound performance.

The headset features aptX™ HD Audio Codec to deliver CD-like quality audio over Bluetooth that faithfully reproduces the full audio bandwidth and minimizes latency by significantly reducing the bit rate without affecting sound quality. The premium headset also offers noise canceling dual microphones for clearer calls even in the noisiest environments.

The TONE Platinum’s sleek aluminum finish adds a premium look and feel to the device while its ergonomic design allows users to wear the headset for hours without discomfort. To further enhance convenience, LG added Voice Command to handle incoming calls just by voice while the Tone & Talk app has been enhanced to support Voice Memo and Find Me via any Android smartphone (version 4.1 and higher).

“The LG TONE Platinum is a showcase of innovative technologies that aims to deliver premium sound quality in a form-factor that millions of customers have come to embrace,” said Michael Park, vice president in charge of Innovative Personal Devices Business Division at LG Electronics. “LG’s TONE offerings are second to none in the wireless Bluetooth world which is a key growth area for our mobile business.”

“We are excited to collaborate with LG on the LG TONE Platinum,” said Michael Mauser, executive vice president and president of Harman’s Lifestyle Division. “Harman Kardon has over 60 years of experience creating premium audio and ground-breaking sound technologies. When a product like the LG TONE Platinum carries the Harman Kardon name, it is confirmation that the device will offer class-leading audio quality and outstanding design.”

LG plans to roll out the latest premium Bluetooth headset in the United States in March, followed by other key markets in Asia, Europe and Latin America. Visitors to Mobile World Congress are encouraged to stop by LG’s booth in Hall 3 of Fira Gran Via from February 22-25 to see the newest TONE Platinum.

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LG ADDS HIGH-END TONE PLATINUM TO EXPANDING BLUETOOTH HEADSET LINEUP

Delivering Hi-Fi Audio Quality and Premium Features in a Design
That Maximizes Convenience, Comfort, Battery Life and Looks

# # #

LG TONE PLATINUM™

INTRODUCING TOUCH-ENABLED QUICK COVER FOR YET-TO-BE-ANNOUNCED LG G5

A person holds the LG G5, covered by the LG Quick Cover, receiving an incoming call

Introducing a Case for a Smartphone That Does Not Officially Exist

SEOUL, Feb. 11, 2016 — LG Electronics (LG) took the wraps off a new version of its Quick Cover case, designed specifically for LG’s next generation flagship smartphone, LG G5, which does not yet exist. Known as a company ahead of the times, LG took this characterization to heart by revealing the existence of the accessory before the actual product.

The latest LG Quick Cover offers the advantages of previous Quick Covers but with even more features. The touch function, recently introduced on the K10’s Quick Cover View, is now available on the G5 Quick Cover’s semitransparent mesh cover. It enables users to take calls and control alarm settings without opening the case for the ultimate in convenience.

Users of the case can check the time, date and notifications on the AOD (always-on display) of the yet unseen LG G5 even with the cover closed. LG also incorporated a unique film with a glossy metallic finish to enhance the smooth and luxurious look and feel of the cover for maximum consistency with the speculative LG G5.

The Quick Cover for LG G5 will be on display at Mobile World Congress in Barcelona, Spain from February 22-25. Visitors to MWC are encouraged to stop by LG’s booth in Hall 3 of Fira Gran Via to see the LG Quick Cover and the rumored LG G5 for themselves.

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PERFECT BLACK MAKES PERFECT HDR

LIAM NEESON TRANSPORTS TV TECHNOLOGY FROM THE FUTURE IN LG’S FIRST-EVER SUPER BOWL COMMERCIAL

A scene from the LG Super Bowl Ad preview featuring film star Liam Neeson

With Powerhouse Filmmakers Ridley and Jake Scott at the Helm,
LG’s Super Bowl 50 Spot Delivers LG OLED TV as New Era in TV Technology

SEOUL, Feb. 1, 2016 — In advance of the big game, LG Electronics (LG) today released its first-ever Super Bowl commercial featuring blockbuster actor Liam Neeson and its new LG SIGNATURE OLED TV. The commercial — father-son collaboration with Ridley Scott, executive producer, and Jake Scott, director — showcases LG’s commitment to bringing the future of television to consumers today.

The spot will focus on how LG brings future-forward home entertainment innovations to consumers today with LG’s revolutionary OLED TV technology. It is centered on LG’s newest flagship OLED TV, which delivers OLED technology’s superior picture quality with perfect blacks, unparalleled contrast and more colors on an elegant, stunningly slim glass panel. The unique Picture-on-Glass design aesthetic is only possible with OLED technology.

“It’s a dynamic short film,” said renowned director and the commercial’s executive producer, Sir Ridley Scott. “It’s about the race to be on the vanguard of innovation and to be able to create tomorrow’s technology.”

Neeson’s character is “the man from the future” and is tasked with releasing the future of television to the world for the masses to enjoy today, much like LG has continued to do through its pioneering innovation in the OLED TV category.

“My character is an enigmatic man from the future who has traveled back to the present day on a very important mission,” said Neeson. “He represents that inner appeal, that curiosity we have to find out about the future.”

“The objective was to create a world you’ve never seen before or a world that was unique and specific to the OLED,” said Jake Scott, who directed the LG commercial.

LG’s commercial draws upon the expertise and creativity of two Hollywood heavy-hitters, Ridley and Jake Scott, who aren’t just known for their award-winning films but also their acclaimed commercials. Each has already left their mark on the big game with previous successes including Ridley’s iconic 1984 commercial for Macintosh and Jake’s top performing ad, Budweiser’s Lost Dog.

Adding to his ever-growing resume of entertainment gold, this will be Neeson’s second Super Bowl commercial following his famous Clash of Clans spot from last season, which was named the most viewed Super Bowl ad on YouTube. Neeson and Ridley Scott last worked together in the action-packed 2005 film, Kingdom of Heaven, and the latest LG commercial is promising to be just as electric.

“Ridley and Jake are an amazing creative team,” said Neeson. “You know you’re in good hands.”

The award-winning LG SIGNATURE OLED TV, which was recently named Best TV Product by the Official Best of CES^® 2016 Awards presented by Engadget, is defined not only by its amazing picture quality, but also its aesthetic design. With a sophisticated OLED panel featuring an impossibly thin depth (measuring about one-tenth of an inch) with a translucent glass back and a powerful, forward-facing soundbar speaker system, it is an outstanding feat of modern engineering and design.

“At first I was struck by its form. It’s just beautifully thin, clean and simple and elegant,” said Ridley Scott.

The flagship 77- and 65-inch class LG SIGNATURE OLED TVs feature exceptional contrast and color as well as 4K Ultra HD resolution and high dynamic range (HDR) capability. Certified as UHD Premium by the UHD Alliance, the series supports the industry-standard HDR formats established by the world’s leading broadcasters, film studios and consumer electronics manufacturers, including HDR10 and DolbyVision™ technology, making them among the first to be compatible with all formats.

Unlike LCD displays where the LED backlight can only locally dim sections of the screen, each pixel on an OLED panel can switch on and off independently. As a result, OLED TVs render crisp, vibrant colors and rich shadow details, even when bright objects are directly next to deep, dark areas — unlike LCD TVs which have a halo effect from light bleeding.

Led by the dramatic new LG SIGNATURE models featured in the commercial, LG’s 2016 OLED TV lineup features four series with eight total models, each with LG’s new webOS 3.0 smart TV platform, featuring advanced new features that make finding and switching between LG’s expanded content options — including broadcast TV, streaming services and external devices – simple and fast.

For more information about LG home entertainment products, please visit www.lg.com/common.

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LG K SERIES TO BEGIN ROLLOUT IN KEY MARKETS GLOBALLY

The front and back view of the LG K4 in Indigo

Premium Design, Advanced Camera Technology and Unique UX
Offered at Competitive Price

SEOUL, Jan. 28, 2016 — LG Electronics (LG) will begin rolling out two of its K Series models, the K10 and K4, in key global markets including CIS and Europe starting this week. Stage two of the rollout will commence in the weeks to come in Latin America, the Middle East and Asia.

LG’s K Series, which was unveiled at CES 2016, is important to LG because of its mass-tier appeal. The K Series was designed with a premium look and feel and offers advanced camera features without a premium price. The glossy pebble design language of the K10 is complemented by LG’s new 2.5D Arc Glass for a smooth and seamless look. An intricately woven back cover provides optimal grip, preventing the phone from slipping out of users’ hands.

Aimed at a younger audience who enjoy consuming content on their smartphones and actively sharing on social media, the K10 features a 5.3-inch HD In-cell Touch Display, premium-level camera specifications — up to 13MP on the rear and 8MP on the front — with an ample 2,300mAh battery.

The K4 is an entry-level device with best-in-class practicality, featuring a 4.5-inch display, 8GB of memory and LTE connectivity. The smartphone incorporates a sleek design that flows naturally into the bezel for a much more comfortable and secure grip. The K4 offers LG’s uniquely familiar camera UX such as Gesture Shot and Flash for Selfie inherited from its G Series, making it a standout among competitors.

“Affordable mass-tier phones with advanced features are becoming more and more important,” said Juno Cho, President and CEO of LG Electronics Mobile Communications Company. “Our newest K Series is designed for our consumers to experience LG’s premium design philosophy and optimized mobile experience across disparate smartphone categories,”

K10 Key Specifications:^*

Display: 5.3-inch HD In-cell Touch
Chipset: LTE: 1.2GHz or 1.3GHz Quad-Core / 1.14GHz Octa-Core
3G: 1.3GHz Quad-Core
Camera: LTE: Rear 13MP / Front 8MP or 5MP
3G:Rear 8MP / Front 8MP or 5MP
Camera: RAM: 2GB / 1.5GB / 1GB
ROM: 16GB / 8GB
Battery: 2,300mAh
Operating System: Android 5.1 Lollipop
Size: 146 x 74.8 x 8.8mm
Network: LTE / 3G
Colors: White / Indigo / Gold
Others: 2.5D Arc Glass / Gesture Shot / Tap and Shot / Gesture Interval Shot^*

K4 Key Specifications:^*

Display: 4.5-inch FWVGA
Chipset: 1.0GHz Quad-Core
Camera: Rear 5MP / Front 2MP
Memory: 1GB RAM / 8GB ROM
Battery: 1,940mAh
Operating System: Android 5.1 Lollipop
Size: 131.9 x 66.7 x 8.9mm
Network: LTE
Colors: White / Indigo
Others: Gesture Shot / Flash for Selfie

* Specifications/Features may vary depending on the market.

# # #

LG ANNOUNCES FOURTH-QUARTER AND FULL-YEAR 2015 FINANCIAL RESULTS

A picture of LG Twin Towers in the daytime

Solid Performance by Home Appliance & Air Solution Company
Helps to Bolster 2015 Results

SEOUL, Jan. 26, 2016 — LG Electronics Inc. (LG) today announced a fourth-quarter 2015 operating profit of KRW 349 billion (USD 301.38 million), marking a 27 percent increase from the same period in 2014 thanks in large part to improved quarterly profitability from home appliances and home entertainment products. The LG Home Appliance & Air Solution Company once again proved to be linchpin, reporting solid operating income of KRW 214.8 billion (USD 185.49 million) for the quarter and an increase of 57 percent for the year. Sales across all businesses in the fourth quarter of 2015 totaled KRW 14.56 trillion (USD 12.57 billion), a 3.8 percent increase over the previous quarter, although competitive conditions and currency impacts led to a 4.7 percent revenue decline from the same period in 2014.

Notwithstanding many bright spots with the introduction of industry-leading products in key categories, 2015 was a generally challenging year. Full-year operating income was KRW 1.19 trillion (USD 1.03 billion) in 2015, versus KRW 1.83 trillion (USD 1.58 billion) in 2014. As a result of sluggish global market demand for TVs and softer growth of smartphone market during 2015, full-year revenues were KRW 56.51 trillion (USD 48.8 billion), compared with KRW 59.04 trillion (USD 50.98 billion) the previous year.

The LG Home Entertainment Company reported solid fourth-quarter 2015 operating income of KRW 109.2 billion (USD 94.3 million). Fourth-quarter revenues were KRW 4.74 trillion (USD 4.09 billion), up 11 percent quarter-on-quarter as a result of improved OLED and UHD TV sales, although revenues declined year-on-year due to a weaker global TV market and unfavorable foreign exchange movements. Based on the reaction experienced at CES^® 2016, LG believes this year is ripe for wider acceptance of both new LG OLED TVs and LG Super 4K Ultra HD units. LG is further expanding its TV marketing initiatives, exemplified by the company’s first Super Bowl commercial developed by the renowned Ridley and Jake Scott.

The LG Mobile Communications Company posted strong sales of KRW 3.78 trillion (USD 3.26 billion), a 12 percent increase from the previous quarter and unchanged from the same period a year ago, assisted by improved sales in North America. Worldwide, a total of 15.3 million LG smartphones were shipped in the quarter contributing to a total of 59.7 million units in 2015, a slight increase from the 59.1 million shipped in 2014. The smartphone marketplace is expected to be increasingly competitive in 2016 due to anticipated premium models from competitors and further price competition within the mass tier space. The introduction of two new flagship models and a more cost-competitive value chain is expected to improve profitability in 2016.

The LG Home Appliance & Air Solution Company achieved sales of KRW 3.83 trillion (USD 3.31 billion) in the 2015 fourth quarter, representing slight increase from the same quarter of 2014. In South Korea, revenues increased 13 percent year-on-year due to the popularity of the new TWIN Wash washing machines and premium refrigerators. Strong sales in developed markets such as North America and Europe helped offset weak sales in South America, the Middle East and CIS, where sales declined due to weak demand caused by lower oil prices and currency movements. Operating profit of KRW 214.8 billion (USD 185.49 million) for the quarter and KRW 981.7 billion (USD 847.75 million) for the year contributed to a strong finish for the year. Expectations are high that the introduction of the ultra-premium LG SIGNATURE lineup in 2016 will help re-energize the LG brand for home appliances in numerous competitive markets.

The LG Vehicle Components Company posted a 9 percent increase in sales quarter-on-quarter to KRW 520.4 billion (USD 449.4 million) mostly due to its growing infotainment business. With revenues growing in each quarter of 2015, the company ended the year with a solid KRW 1.83 trillion (USD 1.58 billion) in sales. LG expects the smart car and electric vehicle component business to grow measurably in 2016, highlighted by the LG-General Motors joint development of the Chevrolet Bolt electric car, which LG plans to leverage to support additional such partnerships.

2015 4Q Exchange Rates Explained

LG Electronics’ unaudited quarterly earnings results are based on IFRS (International Financial Reporting Standards) for the three-month period ending Dec. 31, 2015. Amounts in Korean won (KRW) are translated into U.S. dollars (USD) at the average rate of the three-month period of the corresponding quarter — KRW 1,158 per USD (2015 4Q).

Earnings Conference and Conference Call

LG Electronics will hold a Korean language earnings conference on Jan. 26, 2016 at 16:00 Korea Standard Time at the LG Twin Tower Auditorium (B1 East Tower, 20 Yeoui-daero, Yeongdeungpo-gu, Seoul, Korea). An English language conference call will take place the same day at 19:00 Korea Standard Time (10:00 GMT/UTC). Participants are instructed to call +82 31 810 3061 and enter the passcode 9084#. The corresponding presentation file will be available for download at the LG Electronics website (www.lg.com/global/ir/reports/earning-release.jsp) at approximately 16:00 on Jan. 26, 2016. Please visit http://pin.teletogether.com/eng/ and pre-register with the passcode provided. For those unable to participate, an audio recording of the news conference will be available for a period of 30 days after the conclusion of the call. To access the recording, dial +82 31 931 3100 and enter the passcode 142790# when prompted.

# # #

LG NAMED AMONG THE MOST SUSTAINABLE CORPORATIONS FOR THE THIRD CONSECUTIVE YEAR

Company Recognized at World Economic Forum in Davos for
Leadership in Economic, Social and Environmental Sustainability

SEOUL, Jan. 22, 2016 ― LG Electronics (LG) was named one of the Global 100 Most Sustainable Corporations in the World by Corporate Knights for the third consecutive year and was also awarded the Gold Class distinction in RobecoSAM’s 2016 Sustainability Yearbook at the World Economic Forum in Davos, Switzerland. LG ranked 44th in the most recent edition, up seven places compared to the previous year.

Corporate Knights employs a comprehensive measurement system to gauge sustainability based on a corporation’s environmental and societal outcomes, as well as financial performance. The firm examined approximately 4,000 top corporations from around the world in order to compile its definitive list of the 100 most sustainable companies. Each company was analyzed across 12 key performance indicators such as R&D-based innovation, capital asset management, sustainable energy utilization, greenhouse gas emissions, and ability to offer stable employment to existing hires while also successfully integrating new employees. Despite challenging global business conditions, LG has increased its R&D investment every year with a large portion of this investment going toward the creation of new markets as well as finding and nurturing talent.

As one of the top-scoring companies in its industry, LG Electronics also qualified for inclusion in RobecoSAM’s 2016 Sustainability Yearbook in which LG received the Industry Leader, Gold Class distinction for its sustainability performance. Every year since 2004, the Sustainability Yearbook has listed the world’s most sustainable companies in each industry as determined by their score in RobecoSAM’s annual Corporate Sustainability Assessment (CSA). As in previous years, The Sustainability Yearbook provides thought-provoking snapshots of the main trends, challenges and opportunities that connect corporate sustainability initiatives with pro-sustainablity investing.

LG has also been recognized for its dedication to preserving the environment, carrying out activities that help reduce greenhouse gas emissions as well as water usage. In March 2014, LG was the first electronics corporation in the world to have its eco-friendliness confirmed through a Certified Emission Reduction (CER) certificate from the United Nations. LG has closely examined the labor, ethics, environmental, safety and health practices at its worldwide production sites as well as those of its many business partners, ensuring that all meet the EICC (Electronic Industry Citizenship Coalition) code of conduct.

“Over the coming year we will continue to create innovative products that enhance the quality of life for our customers while also actively engaging in socially responsible business practices. These are the core tenants of LG’s corporate identity, and we believe that this philosophy will enhance the company’s impact on the market ecosystem as a whole,” said Lee Choong-hak, executive vice president of LG Electronics.

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LG ELECTRONICS INVESTS ADDITIONAL USD 435 MILLION IN SOLAR CELL PRODUCTION

A photo overlooking one of LG’s solar cell manufacturing facilities in Gumi, Korea.

Company Plans to Triple Output by 2020

SEOUL, Jan. 13, 2016 — LG Electronics (LG) today announced plans to significantly expand its solar energy solution business with a multimillion dollar investment to expand its solar panel manufacturing capabilities in South Korea.

LG entered into a memorandum of understanding with the Korean city of Gumi to invest USD 435 million (KRW 527.2 billion) to expand the company’s solar cell manufacturing facilities in the city. The addition of six production lines to the current eight will increase capacity from 1GW to 1.8GW by 2018 and 3GW — equivalent to the electrical power consumed by one million households — by 2020.

“As a result of this investment, LG’s solar power business will be in a much stronger position to be a dynamic engine for growth moving forward,” said Lee Sang-bong, LG president and head of its Energy Business Center and B2B Office. “LG has been actively involved in the solar energy business for two decades and we believe that mainstream consumers are more than ready to give solar more serious consideration.”

LG launched its solar business in 1995 and established the Energy Business Center in November 2014 to oversee its Solar, Energy Storage System (ESS) and Lighting businesses. In August 2015, LG introduced its most advanced NeON™ 2 solar energy solution with innovative Cello technology consisting of 12 thin wires instead of three busbars, ideal for homeowners who want to maximize the energy production potential within a limited rooftop space. NeON™ 2 was also recognized with the Intersolar AWARD for Photovoltaics last year.

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LIVE ATSC 3.0 BROADCAST DURING CES 2016 DELIVERS 4K UHD HDR TO NEXT-GEN LG OLED 4K TVs

A next-gen LG OLED TV delivering 4K UHD HDR, which is live broadcasting ATSC 3.0, on display at CES 2016.

LG Technology in Majority of Transmission System Standard
Enables Landmark Broadcast, Ushering in New TV Era

LAS VEGAS, Jan. 6, 2016 — With its first live over-the-air broadcast of 4K Ultra HD TV with high dynamic range (HDR) using the new ATSC 3.0 Candidate Standard, digital television pioneer LG Electronics (LG) is ushering in the era of next-generation television broadcasting at CES^® 2016.

The landmark broadcast, from Las Vegas station KHMP-TV’s transmitter on Nevada’s Black Mountain, is delivering pristine 4K HDR content, received for the first time on LG’s new ATSC 3.0-enabled receivers at the Las Vegas Convention Center. The signal has stunning detail with four times the resolution of today’s HDTV and offers the lifelike realism of HDR’s enhanced contrast, brightness and shadow detail.

KHMP Channel 18, owned and operated by DNV Spectrum Holdings, a broadcast group that also owns other stations in the United States, is broadcasting in Las Vegas using the ATSC 3.0 Physical Layer Candidate Standard under an experimental broadcast license from the U.S. Federal Communications Commission. Core technologies developed by LG Electronics are included in the majority of the Physical Layer Candidate Standard.

The transmission field trial during CES exemplifies the very robust transmission and high bandwidth for 4K made possible for the first time using the ATSC 3.0 next-generation standard developed by the Advanced Television Systems Committee.

“We are proud that LG technology is behind the majority of the elements of the Physical Layer transmission system,” said Dr. Skott Ahn, President and Chief Technology Officer, LG Electronics. “ATSC 3.0 is a collaborative effort among many broadcast technology experts, and our technology is part of at least 10 of the 15 building blocks of the new Candidate Standard.”

Among the many LG contributions to ATSC 3.0, the company’s technologies are included in the Physical Layer Candidate Standard’s scrambler, forward error correction, bit-interleaver, mapper, MIMO, time-interleaver, OFDM framer, frequency-interleaver, pilot and tone reserve, and guard interval.

“Thanks in large part to LG’s technology at the heart of the Physical Layer Candidate Standard, this robust system will bring a new level of flexibility for broadcasters and exciting new services for viewers. ATSC 3.0 promises to usher in the new Golden Age of broadcast television,” Ahn added.

Expected to redefine TV broadcasting for decades to come, the ATSC 3.0 next-generation broadcast standard provides higher capacity to deliver 4K UHD services, robust reception on mobile devices and improved spectrum efficiency. The increased payload capacity of the physical layer combined with HEVC encoding will allow broadcasters many more options when planning their broadcast service offerings.

“LG is leading the way in development and commercialization of ATSC 3.0 in the U.S. and in Korea,” said Ahn, who explained that this week’s Las Vegas broadcast comes on the heels of other broadcast field trials conducted in the United States and South Korea over the past 18 months by LG Electronics, its U.S. R&D Lab Zenith, and leading broadcast equipment provider GatesAir.

Those real-world field tests in Seoul, Cleveland, Ohio, and Madison, Wisconsin, represented key mileposts in LG’s pioneering developments of core technologies behind the new ATSC 3.0 Standard, he said. “The Las Vegas broadcast, with the approved ATSC Candidate Standard transmission system, again shows how we are partnering with broadcasters around the world to drive adoption of next-generation broadcasting technology.”

Development of ATSC 3.0 technologies represents the latest collaboration among LG, Zenith and GatesAir, co-inventors of the transmission system behind the ATSC A/153 Mobile Digital TV Standard, adopted by the industry in 2009. Zenith invented the core transmission system at the heart of today’s ATSC A/53 Digital Television Standard, approved by the Federal Communications Commission in 1996.

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LG INTRODUCES BIGGER STYLER FOR B2B MARKET AT CES 2016

Wi-Fi Compatible Steam Clothing Care System Now Holds Up To Six Garments

LAS VEGAS, Dec. 6, 2015 — LG Electronics (LG) will unveil a larger commercial version of its Styler, the unique steam clothing care system that can refresh, deodorize and sanitize wardrobe in the comfort of one’s home or office. The newest LG Styler can now hold up to five garments in the main section, while the Pants Crease Care feature can steam and press a pair of pants, bringing the Styler’s total capacity to six garments. LG has also equipped the Styler with Wi-Fi technology, allowing consumers to operate it from anywhere.

The LG-exclusive Styler can refresh an entire wardrobe without getting clothes wet or using harmful detergents. This extra delicate touch provides an ideal solution for garments that require special care such as coats and sweaters and items made of wool, fur and leather. With just a touch of a button on the Styler’s intuitive touch control, LG’s proprietary TrueSteam™ technology begins to eliminate more than 99.9 percent of the germs and bacteria that are on clothes, hats and scarves. Renowned product testing institutes, such as the British Allergy Foundation (BAF) and Intertek have attested to the effectiveness of the Styler’s steam sanitization abilities.¹

The 2016 Styler features even more room for your delicate articles of clothing including blouses, coats and baby clothes. Up to five garments can be placed on the Moving Hanger feature, which shakes the clothes through the steam at 220 RPM to reduce odors and wrinkles. In addition, the Pants Crease Care feature, which is conveniently located on the inside of the stylishly designed Glass Door, has been enlarged to accommodate even big and tall sized pants up to waist size 48. This useful feature irons out wrinkles in pants while leaving a crease down the center of each leg.

Other convenience-enhancing features include Wi-Fi compatibility, which allows customized cycles to be downloaded to a smartphone from the internet. Furthermore, the Styler can send push notifications to customers’ smartphones, and display information on how much energy is being used.

Throughout 2015, LG has committed the Styler to extensive field testing at major hotels and commercial centers to ensure that it is geared for the B2B market. LG is currently exploring many options for outfitting the latest Styler in hotels and other businesses during 2016.

“In response to the numerous positive feedback we’ve received from owners of the Styler, we decided to expand the lineup to include a larger version targeting the commercial sector, where there is no shortage of clothes that need refreshing,” said Jo Seong-jin, president and CEO of the LG Home Appliance & Air Solution Company. “Our newest Styler is an example of how LG continues to pioneer this new category of appliance and why we continue to lead the global appliance market.”

The new Styler will be available in the United States and Korea in the second half of 2016 with other markets to follow. Visitors to CES can see the B2B LG Styler for themselves at LG’s booth in the Las Vegas Convention Center (#8204 Central Hall). Go to www.LGnewsroom.com/ces2016 for information on all LG products at CES 2016.

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¹Certified and tested by BAF and Intertek for dust mites on baby clothes, toys, blankets and wool.

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LG TO COLLABORATE ON NETFLIX’S GLOBAL BUSINESS EXPANSION

New Partnership to Offer Extensive Library of Content
from the World’s Leading Internet TV Network

LAS VEGAS, Jan. 6, 2016 — LG Electronics today announced that LG has initiated a global partnership with Netflix to facilitate the expansion of Netflix’s global on-demand Internet streaming operations beyond the Internet TV network’s already established markets (the Americas, Western Europe, Australia, New Zealand and Japan). The expansion will bring an extensive library of high-quality content, including 4K HDR-mastered original TV series, to more markets in Asia, the Middle East and Europe. LG has been chosen as a primary global business partner of Netflix, due to the superior picture quality and performance they lend to the Smart TV industry and the Netflix viewing experience alike. At the time of Netflix’s launch LG and Netflix will combine efforts to provide prepaid access to the Netflix service.

Among Netflix’s acclaimed original TV show series are Marvel’s Daredevil, Orange is the New Black and Sense8. The company also plans to provide global members with its HDR-mastered original TV series Marco Polo. At the 2016 International Consumer Electronics Show (CES) in Las Vegas from January 6-9, visitors to LG’s booth (#8204 Central Hall, Las Vegas Convention) will even be able to watch a special 4K HDR clip from Netflix’s popular Dolby Vision™-mastered Marvel’s Daredevil series. Netflix has praised LG’s 4K HDR OLED TVs for having the purest black, contrast and color vibrancy, all factors which ensure enhanced details and greater dimension when displaying their content.

“Our global partnership with LG will help entertainment lovers worldwide discover and enjoy Netflix,” said Scott Mirer, vice president of device partner ecosystem at Netflix. “We look forward to delighting our members with cutting edge technology and the ability to watch their favorite series in 4K and HDR.”

“We are excited to be the global business partner of the world’s most popular content provider Netflix,” said Brian Kwon, President and CEO at LG’s Home Entertainment Company. “From our side, LG will continue its dedication to innovating display and audio technologies in order to offer global consumers a superior 4K and HDR viewing experience. By adopting the most promising cutting-edge technological advancements, LG will continue to lead in the global premium TV market.”

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LG EXPANDS PARTNERSHIPS TO ADVANCE 4K HDR TV TECHNOLOGY AND CONTENT IN 2016

The wall of LG’s 2016 CES booth with four LG TVs embedded with key partner logos and the names of their key features on the left side of each TV.

Collaboration with Technology Companies and Content Providers
Such as Dolby, Netflix, Amazon, YouTube and NASA

LAS VEGAS, Jan. 5, 2016 — LG Electronics (LG) today announced key partnerships with premier technology companies and content providers to offer consumers more high-quality 4K HDR (high dynamic range) content. Visitors to LG’s CES booth (#8204 Central Hall, Las Vegas Convention Center) will be able to experience a host of new content and related innovations to see firsthand LG’s HDR technology in action.

LG’s new OLED TVs and Super UHD TVs in 2016 are designed to support the current industry-standard HDR formats such as HDR10 and Dolby Vision™. LG, Dolby and Netflix collaborated to create high-quality 4K Dolby Vision™ HDR footage from Netflix’s highly acclaimed Daredevil series for LG OLED TVs, which visitors to CES will be able to view at the LG booth. The Dolby Vision™ content takes full advantage of LG’s OLED technology to deliver brighter highlights, deeper darks, enhanced details and colors unmatched by conventional TVs for a superior TV viewing experience.

LG has also teamed up with a number of major global content providers to ensure that the best streaming content is readily available for HDR viewing. Original HDR programs from Amazon including The Man in the High Castle, Red Oaks, Transparent and Mozart in the Jungle will be demonstrated at LG’s booth at CES. Visitors will also be able to experience YouTube’s HDR content for the first time, demonstrated using Google’s VP9-Profile 2 codec. YouTube will provide HDR playback through their TV app starting later this year.

At CES, LG also will display scenes from 20th Century Fox’s “The Martian” on its HDR-enabled OLED TVs, using the Vidity video player from Western Digital. The popular movie has been HDR-remastered, making the film’s fantastic space scenes look even more spectacular.

To highlight yet another collaboration, the LG booth will feature a dark room designed specifically to display HDR video clips from deep space shot by NASA and produced by Harmonic, the official UHD partner of NASA. As NASA and Harmonic will show, HDR allows viewers to experience space in a way never seen before. “LG’s OLED TVs, with their ability to deliver deep blacks, showcase the recently announced NASA TV UHD channel in the best possible way, taking consumers much closer to the real experience of being in space,” said Peter Alexander, senior vice president and CMO of Harmonic.

Lastly, LG will also demonstrate an advanced HDR broadcasting technology in cooperation with Las Vegas local broadcaster. Developed by the Advanced Television Systems Committee, ATSC 3.0 standard-implemented broadcast draws on HEVC (High Efficiency Video Code), the next generation video compression technology in the United States, and advanced frequency transmission to greatly improve picture quality.

“At LG, we take content just as seriously as TV technology and hardware,” said Brian Kwon, President and CEO at LG’s Home Entertainment Company. “Sharing our innovation with industry-leading partners is a critical part of our strategy to bring more benefits to our customers and to quickly expand the availability of great content.”

For more information on LG’s TV partnerships, CES attendees are encouraged to stop by LG’s CES booth from January 6-9 or visit www.LGnewsroom.com/ces2016.

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LG Newsroom