LG TO INTRODUCE ALL NEW 4K HDR-ENABLED OLED TV LINEUP AT CES 2016

Front view of LG’s flagship 4K HDR-enabled OLED TV model G6

Picture-on-Glass Design, Enhanced HDR Functions and Amazing
Blacks and Colors Separate LG TVs From the Competition

LAS VEGAS, Jan. 5, 2016 — LG Electronics (LG) will be exhibiting its newest flagship 4K HDR-enabled OLED TVs at the 2016 CES from Jan. 6-9, led by the flagship 77/65-inch G6 and 65/55-inch E6 models. All eight new models will feature LG’s premium technologies including OLED displays, 4K resolution and high dynamic range, which LG implements in the G6 and E6 as HDR Pro.

All 2016 OLED TV models from LG feature the Ultra HD Premium seal of recognition from the UHD Alliance for meeting the demanding standards set by the industry organization for resolution, high dynamic range, peak luminance, black levels, wide color gamut and audio quality, among other criteria. The new TV lineup supports the industry-standard HDR formats established by the world’s leading broadcasters, film studios and consumer electronics manufacturers such as HDR10 and Dolby Vision™.

The G6 and E6 are the first TVs from LG to feature the company’s unique Picture-On-Glass design, which boast an ultra-thin 2.57mm OLED panel with a translucent glass back and forward-facing soundbar speaker system. By focusing on TV technologies directly related to picture and sound quality, both the G6 and E6 represent a whole new level of home entertainment innovation.

On OLED TVs, HDR becomes something else to behold, its capabilities enriched by OLED’s Pixel Dimming technology. Unlike LCD displays where the LED backlight locally dims entire sections of the screen, each pixel on an OLED panel can switch on and off independently. As a result, OLED TVs render crisp, vibrant colors and shadow details, even when bright objects are directly next to deep, dark areas. This ability ensures that images are displayed in perfect black as well as in vibrant colors, making OLED TVs the ideal medium for HDR content.

With 10-bit panel and 10-bit processing power, LG’s OLED TVs have access to more than a billion possible color options and ColorPrime Pro technology gives these TVs the ability to display the finest details of color and gradation. And with support for BT.2020, the next-generation standard for broadcast and distribution, the G6 and E6 are future-proof with a higher color reproduction rate.

Developed in partnership with high-end audio pioneer harman/kardon, the LG G6 and E6 are designed with a front-firing soundbar speaker system. With the speakers pointing forward, not downward like many thin TVs, viewers will hear clean, detailed audio without any distortion and reflection. The soundbar system is equipped with extra woofers to bolster the power of the speakers, setting LG OLED TVs apart from other stylish, ultra-thin TVs.

The 2016 OLED TV lineup come with the newest iteration of LG’s webOS content management platform. LG webOS 3.0 provides an exceptional user experience to help LG SMART TV users more intuitively navigate the TV’s many features. Since its commercial introduction in 2015, webOS has been praised as one of the most versatile smart TV platforms by major media titles. With enhanced mobile connectivity, remote features and more content options, LG webOS 3.0 is expected to appeal to even more discerning customers than its predecessor.

“Our 2016 OLED TV lineup features a long list of innovations, such as Picture-on-Glass design and HDR Pro which are prominent and key features in the G6 and E6 models,” said Brian Kwon, President and CEO at LG’s Home Entertainment Company. “By upping our OLED TV game every year, we are driving innovation in the TV space so that more consumers will see and hear about the benefits of owning an OLED TV. We think 2016 will be a game changer for this category.”

The LG G6 and E6, among other new LG products, will be on display at CES with plans to start its global rollout in March. For more information about LG products at CES, please visit www.LGnewsroom.com/ces2016 .

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LG TO INTRODUCE NEW LG SIGNATURE BRAND AT CES 2016

The LG SIGNATURE lineup, a beautiful 4K HDR-enabled OLED TV, a more advanced TWIN Wash™ washing machine, a cutting-edge Door-in-Door™ refrigerator and a futuristic hybrid air purifier.

Cutting-Edge Premium Lineup Includes Stunning 4K OLED TV,
Advanced Washing Machine, High-Tech Refrigerator and More

LAS VEGAS, Jan. 5, 2016 — At CES 2016, LG Electronics (LG) will officially unveil its new LG SIGNATURE product lineup, which brings together the company’s best technology and best designs under a single name. The vision of LG SIGNATURE is to stay pure and sophisticated, true to each product’s essence. The initial offerings in the LG SIGNATURE lineup include a beautiful 4K HDR-enabled OLED TV, a more advanced TWIN Wash™ washing machine, a cutting-edge Door-in-Door™ refrigerator, a futuristic hybrid air purifier, a feature-rich double-oven range and a state-of-the-art TurboSteam™ dishwasher. LG SIGNATURE will include more products as the brand expands.

OLED TV With Maximum Technology for Maximum Immersion

The 2016 CES ‘Best of Innovation’ award winning LG SIGNATURE OLED TV boasts the ultimate in elegant simplicity by eliminating all unnecessary elements that distract from the viewer’s immersive experience. The LG SIGNATURE OLED TV features the company’s unique Picture-on-Glass design, which boasts an ultra-thin 2.57mm OLED panel with a translucent glass back and forward-facing soundbar speaker system. To achieve this streamlined profile that blends in naturally into any interior environment, designers eliminated all unnecessary features and placed the speakers inside the stand.

The LG SIGNATURE OLED TV has received the Ultra HD Premium seal of recognition from the UHD Alliance (UHDA) signifying that it meets the most demanding performance standards for resolution, HDR (high dynamic range), peak luminance, black levels, wide color gamut and immersive audio, among other criteria. With HDR capabilities, Pixel Dimming, 10-bit panel/10-bit processing power, ColorPrime Pro and new webOS 3.0, the LG SIGNATURE OLED TV represents the ultimate in TV technology.

Washing Machine Like No Other

The unique-looking LG SIGNATURE washing machine is an advanced version of the LG TWIN Wash™, first introduced to the public at CES 2015. The LG SIGNATURE 24-inch front load washing machine is more durable, more convenient and more sophisticated than ever and features the unique pedestal MINI Wash under the main unit.

The minimalistic design of the LG SIGNATURE washing machine is highlighted by the beautiful Quick Circle User Interface which is touch-enabled and embedded in the glass door at a 17 degree angle that makes it easy to see when standing. The Push Open washing machine door can be opened even when your hands are full by simply pushing lightly. And the enamel coating which gives the washing machine a sophisticated and sleek look also repels fingerprints and corrosion.

The LG SIGNATURE washing machine comes equipped with LG’s proprietary Centum System™ which improves the washing machine’s durability and energy efficiency with an advanced suspension system. Noise emitted while the washing machine is in operation is greatly decreased because the Centum System™ minimizes the tub’s vibrations during a wash cycle.

The US version of the LG SIGNATURE washing machine will offer a different design and feature a large capacity of 30-inches.

Refrigerator that Unveils the Freshness Within

The LG SIGNATURE refrigerator represents the visualization of essence with a fresh take that is both intuitive and evolutionary. As a nod to its innovative spirit, LG has taken its award-winning Door-in-Door™ design one step further by adding a Knock-On Door-in-Door feature that makes the opaque Door-in-Door™ compartment transparent with a simple knock. The transparent surface allows customers to peer inside the refrigerator without having to open the door, offering significant energy savings by limiting cold air loss.

Even more innovative is the new Auto Door Open feature which automatically opens the door when an individual approaches the refrigerator, allowing for quick and easy access even if your arms are full of groceries.

The LG SIGNATURE refrigerator is powered by LG’s Inverter Linear Compressor which automatically adjusts its cooling capacity based on load conditions, generates less internal friction due to its unique design and is backed by a 10-year warranty.

Air Purifier that Cleans Air Before Your Very Eyes

LG believes that nothing is more important than clean air. The exquisitely designed LG SIGNATURE air purifier allows the air cleaning process to be a visual experience with its innovative transparent panel. Equipped with an advanced Aqua-Cyclone feature, this air purifier harnesses the power of water to filter out harmful chemicals and contaminants while quickly bringing the room to comfortable humidity levels. The unit is equipped with LG’s Semi-Permanent Filter System, allowing consumers to remove, wash and reuse the filters for up to 10 years, saving both time and money.

While fine dust particles are typically invisible to the naked eye, customers can see the air quality of their indoor environment by simply glancing at LG’s Smart PM1.0 Indicator. Positioned around the control display, the indicator uses four different colors of light to signify the concentration of super-fine dust particles.

“Our driving principle is to ensure that the essence of our products is preserved from idea generation through to the end user experience,” said Brian Na, executive vice president and LG’s global marketing officer. “LG SIGNATURE is the embodiment of everything that is important to LG and we hope to convey that philosophy to customers who appreciate great products from strong brands.”

LG SIGNATURE will begin rolling out in key target markets in North America, Europe and Asia soon after CES. CES attendees are encouraged to stop by LG’s booth from January 6-9 at the Las Vegas Convention Center, Central Hall #8204 to experience LG SIGNATURE up close and personal. For more information about other LG products at CES, please visit www.LGnewsroom.com/ces2016.

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K SERIES SMARTPHONES FROM LG TO DEBUT AT CES 2016

The front and back view of the LG K10 in Indigo

Successor to L Series, Newest Mass-Tier Offering
From LG Borrows Heavily From Premium Devices

LAS VEGAS, Jan. 4, 2016 — This week, LG Electronics (LG) will unveil its K Series, a new line of smartphones with the advanced camera technology and UX features of LG’s premium models. The first two devices in the series, K10 and K7, will make their public debut at the 2016 CES in Las Vegas.

LG K Series smartphones will be the first to offer LG’s glossy pebble design language, a contemporary, stylish look with a curved, modern finish aimed at a younger audience. The glossy pebble design is complemented by LG’s new 2.5D Arc Glass for a smooth and seamless style that could only be made possible due to the sides of K Series smartphones being free of button clutter. With design cues borrowed from nature, the K10 and K7 look far more expensive and exclusive than they really are.

The back cover features an intricate woven pattern for optimal grip and confidence when on the move. And because consumers on the move tend to enjoy an active lifestyle, the K Series is designed with multimedia creating and consumption in mind with a roomy display to show images and videos captured with the most advanced camera on a smartphone in this category — 13MP on the rear and 8MP on the front in the case of the K10.

Featuring LG’s popular Gesture Shot and Gesture Interval Shot, taking selfies is easy and hassle-free. Gesture Shot enables users to take photos simply by raising an open hand in front of the lens and then clenching it into a fist. Closing one’s hand twice automatically leads to the Gesture Interval Shot and will produce four consecutive photos. Both devices are equipped with Flash for Selfie on the front to help users capture priceless moments whenever, wherever the need might arise, even in the dark.

“Our 2016 K Series is the latest example of LG applying it best mobile technology and premium design philosophy across numerous smartphone categories,” said Juno Cho, president and CEO of LG Electronics Mobile Communications Company. “Customers equate the LG name with great smartphone imaging technology and we are committed to delivering on that flattering expectation.”

Visitors to CES 2016 will be able to see the LG K10 and K7 for themselves at LG’s booth in Hall #8204 of the Las Vegas Convention Center from Jan. 6-9.

K10 Key Specifications:*

Display: 5.3-inch HD In-cell Touch
Chipset:
LTE: 1.2GHz or 1.3GHz Quad-Core / 1.14GHz Octa-Core
3G: 1.3GHz Quad-Core
Camera:
LTE: Rear 13MP / Front 8MP or 5MP
3G: Rear 8MP / Front 8MP or 5MP
Memory:
RAM: 2GB / 1.5GB / 1GB
ROM: 16GB / 8GB
Battery: 2,300mAh
Operating System: Android 5.1 Lollipop
Size: 146 x 74.8 x 8.8mm
Network: LTE / 3G
Colors: White / Indigo / Gold
Others: 2.5D Arc Glass / Gesture Shot / Tap and Shot / Gesture Interval Shot*

K7 Key Specifications:*

Display: 5.0-inch FWVGA In-cell Touch (LTE) / On-cell Touch (3G)
Chipset:
LTE: 1.1GHz Quad-Core
3G: 1.3GHz Quad-Core
Camera: Rear 8MP or 5MP / Front 5MP
Memory:
RAM: 1.5GB / 1GB
ROM: 16GB / 8GB
Battery: 2,125mAh
Operating System: Android 5.1 Lollipop
Size:
LTE: 143.6 x 72.5 x 8.9mm
3G: 143.6 x 72.5 x 9.05mm
Network: LTE / 3G
Colors:
LTE: Titan
3G: White / Black / Gold
Others: 2.5D Arc Glass / Gesture Shot / Gesture Interval Shot / Tap and Shot

^*Specifications/Features may vary depending on the market.

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NEW LG SUPER UHD TV LINEUP SURE TO IMPRESS 2016 CES ATTENDEES

LG displaying its IPS TVs model 86UH9550, 65UH9500 and 65UH8500 at CES 2016

2016 HDR-enabled 4K TVs Offer Enhanced Picture Quality and Powerful Features

SEOUL, Jan. 3, 2016 — LG Electronics’ newest and most innovative TV products will take center stage at the 2016 International Consumer Electronics Show (CES) in Las Vegas next month. Leading the company’s IPS TV offerings will be the 65-inch UH9500 and 86-inch UH9550 and SUPER UHD TV 65-inch UH8500 and 75-inch UH8550. The premium SUPER UHD TV models offer higher color reproduction rate, advanced picture and sound-enhancing features including HDR (high dynamic range) and LG’s alluring ULTRA Slim design.

Both LG’s top-of-the-line UH9500 and UH9550 units boast the most advanced IPS display in the industry with innovations such as True Black Panel and Contrast Maximizer. True Black Panel is a proprietary technology that minimizes reflections and enhances contrast ratio for a more comfortable viewing experience while Contrast Maximizer delivers more depth and contrast by separating objects from their backgrounds.

HDR Plus is the technology that enables the UH9500 and UH9550 to show 4K HDR content as they were meant to be seen. What’s more, LG’s ULTRA Luminance technology greatly enhances contrast between dark and bright areas, greatly enhancing the HDR effect. And with HDR-compatible HDMI ports and an SDR-to-HDR conversation engine, viewers can enjoy near-HDR content from any standard source.

To enhance color reproduction, LG’s ColorPrime Plus magnifies the range of colors that can be displayed on the screen. The technology utilizes a broadened color spectrum to render a wider range of hues and shades, creating images with greater depth and realism. Another innovation, Billion Rich Colors, uses the 10-bit panel and 10-bit processing power to give the UH9500 and UH9550 the ability to render over one billion possible colors. And with support for BT.2020, the next-generation standard for broadcast and distribution, these TV models are future-proof with a higher color reproduction rate.

The UH9500 employs LG’s new design concept, making it even thinner than its predecessor. By reducing the gaps between the panel and back cover chassis, the ultra-thin 6.6mm screen depth and near invisible bezels combine to give the appearance of the TV floating on air. And the UH9500 is second to none when it comes to sound. LG worked with high-end audio pioneer harman/kardon worked to develop a speaker system that could deliver high quality, detailed sound. LG’s new Magic Sound Tuning function measures and analyzes the viewer’s environment and makes adjustments to customize the sound to the room’s specific conditions.

Similar to the UH9500 and UH9550 in features, the UH8500 and UH8550 also offer ColorPrime Plus, Billion Rich Colors, ULTRA Luminance and Contrast Maximizer in a slightly different design configuration. LG will also take the wraps off its first production-ready 98-inch 8K SUPER UHD TV with plans to begin shipping in the second half of 2016.

“We’re confident our newest HDR-enabled SUPER UHD TVs in 2016 will generate much excitement not in the industry, but also with consumers in general,” said Brian Kwon, President and CEO at LG’s Home Entertainment Company. “We are the only company with a dual strategy focused on both OLED and IPS TV technologies and this is proof that we are not prioritizing one display over the other.”

LG’s SUPER UHD TVs with HDR will be on display in Central Hall Booth #8204 from January 6-9 in the Las Vegas Convention Center. For more information about LG’s products at CES 2016, please visit www.LGnewsroom.com/ces2016 .

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LG ADVANCES SMART HOME ECOSYSTEM WITH SMARTTHINQ™ HUB AT CES 2016

LG smart phone with user’s hand visible synced with one of LG SmartThinQ™ Hubs in Champaign Gold and Black color to share schedule

New LG Smart Hub Sends Notifications from Appliances and
Sensors, Displays Schedule Reminders and Streams Music

SEOUL, Dec. 30, 2015 — LG Electronics (LG) will unveil its newest addition to its IoT ecosystem, SmartThinQ™ Hub, at CES 2016. LG SmartThinQ Hub serves as a gateway to smart sensors and connected appliances in the home but is more than that, with the ability to display reminders from personal calendars and stream music from its built-in speaker. The elegantly designed SmartThinQ Hub includes a 3.5-inch color LCD display and connects to a smartphone app to facilitate two way communication with smart appliances and smart sensors in the home.

The SmartThinQ Hub expands LG’s SmartThinQ platform to monitor and control home appliances such as washing machines, refrigerators, ovens, robotic vacuum cleaners, air conditioners and a variety of sensors. The SmartThinQ Hub plays a central role in LG’s smart home platform by collecting information from smart appliances as well as conventional devices connected to SmartThinQ sensors via Wi-Fi, Zigbee and Bluetooth. Data is displayed in the form of notifications on the LCD screen or announced through its embedded speaker, acting as the central “hub” of the smart home.

As like all other LG home appliances and consumer products, the LG SmartThinQ Hub is designed to look great in the home. The unit features a metallic body in two attractive color schemes: Champagne Gold and Black. The LCD display is tilted at an angle to be easily readable and the high-quality speaker can stream music from thousands of free stations from iHeartRadio or play whatever is on a smartphone or tablet via Bluetooth.

The SmartThinQ Hub is compatible with a number of devices from other manufacturers and service providers that support the AllJoyn^® Alliance open source framework. LG recently formed a partnership with Lowe’s, the world’s second-largest hardware retail chain, to integrate LG’s smart devices with Lowe’s Iris smart home services. LG’s partnerships with other service providers are a key advantage of LG’s smart home system, which prioritizes compatibility across multiple brands. Such partnerships allow LG to offer packaged bundles that enhance safety, energy savings, air care or convenience that might include a SmartThinQ Hub, a SmartThinQ sensor and a variety of smart appliances and devices from other manufacturers such as smart lighting, motion sensors and moisture detecting sensors.

“The LG SmartThinQ Hub is just another example of the open approach we believe is the future of the smart home,” said Jo Seong-jin, president and CEO of the LG Electronics Home Appliance & Air Solution Company. “Openness and strong partnerships with industry leaders is what will make smart home technology more accessible and more convenient to consumers. And at the end of the day, that is what our smart home strategy is all about.”

The LG SmartThingQ Hub, SmartThingQ sensor and other intelligent products from LG will be on display at Central Hall Booth #8204 of the Las Vegas Convention Center from January 6-9. For more information about LG products at CES, please visit www.LGnewsroom.com/ces2016.

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POPULAR LG TONE INFINIM™ HEADSET GETS UPDATED FOR 2016

The top view of the LG TONE Infinim™ in Rose Gold, Silver and Black

World’s Favorite Around-the-Neck Wireless Audio Device Delivers Slimmer Design, Superior Sound

SEOUL, Dec. 29, 2015 — LG Electronics (LG) will unveil its newest LG Tone Infinim^TM (HBS-910) at CES 2016 with a more contemporary design, superior audio quality and enhanced consumer convenience. Consumer availability in the United States will begin in February with key markets in Asia and Europe to follow soon after.

As an upgraded successor of the popular HBS-900, the new Tone Infinim inherits the previous model’s main strengths such as the wire retractable function and Harmon/Kardon® audio quality. The Tone Infinim delivers features and benefits not found on most competing wireless headsets such as a metallic body and long-lasting battery. With its upgraded Quad-Layer Speaker Technology^TM, the new Tone Infinim delivers a premium audio experience with better balance across all sound ranges and enhancing the frequency response ratio for richer bass and crisper high notes.

Dealing with noisy environments such as crowded subways or city streets are no challenge for the new Tone Infinim. Dual cancelling microphones allow users to conduct calls in any environment. Along with the new HBS-910, LG is updating its free Tone & Talk Android app with two new features — Voice Memo and Find Me — that allow Tone Infinim to record conversations and help locate misplaced smartphones.

“The original Tone Infinim set a new standard for wireless headset design,” said Chung Sue-hyun, vice president of Innovative Personal Devices Business Division at LG Electronics. “We delivered an audio solution that offered days of battery life, a comfortable fit that didn’t fall off the neck when unused and most importantly, fantastic sound. It’s no wonder the LG Tone Infinim series is the most copied design in this product category.”

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LG TO UNVEIL NEW DISHWASHER LOADED WITH LATEST FEATURES AT CES 2016

TrueSteam™ and MultiMotion Ensure Powerful, Efficient Cleaning with Less Water Spots

SEOUL, Dec. 29, 2015 — At CES 2016, LG Electronics (LG) will unveil its most advanced dishwasher ever, model LDT8786ST, featuring TrueSteam and MultiMotion to clean dishes more thoroughly while making annoying water spots a thing of the past.

LG’s proprietary TrueSteam technology blasts dishes with a high-temperature cloud of steam to help provide superior washing results and fewer water spots. TrueSteam is designed to practically melt away even tough food residue such as burnt cheese, dried egg yolk and bacon grease. And lipstick on glassware and stubborn fingerprints are no match for the power of gentle steam.

Another feature found on the LDT8786ST, MultiMotion, uses an innovative wash arm to deliver more powerful, quicker, wash cycles. This robotic cleaning arm combines a circular sweeping action with powerful bi-directional spin to shoot water in every direction for sparkling clean dishes regardless of shape or location. MultiMotion also saves time, completing a full cycle in only 59 minutes.

Driven by LG’s powerful Inverter Direct Drive Motor, the LDT8786ST provides users with the cleaning power they demand, backed by a 10-year warranty. The Inverter Direct Drive Motor offers a unique Dual Zone option which adjusts the water spray intensity on each rack, allowing fragile glassware to be washed gently in the upper rack while heavily soiled pots and pans receive a more powerful wash in the lower rack in the same cycle.

LG’s newest dishwasher is also equipped with LG’s EasyRack™ Plus, which can be configured in a number of ways, providing customers with incredible flexibility. EasyRack Plus maximizes usable space and accommodates large and oddly shaped bowls, pans and other items. All three tiers are designed specifically for different types of tableware: the lower rack for plates, bowls, pots and pans; the upper rack for cups and wineglasses; the third rack for utensils and kitchen tools. With a single touch, the height of the upper rack can be easily adjusted to make room for larger utensils such as spatulas, whisks and salad tongs.

Smart functions allow customers to download customized cycles from the LG website and to notify users when the LDT8786ST needs to be cleaned. The dishwasher also comes equipped with Smart Diagnosis™ so customer service representatives can quickly troubleshoot mechanical issues remotely, reducing costly, time consuming home visits.

In addition to traditional stainless steel, LG’s new dishwasher will also be available in black which gives any kitchen a sleek and modern look. The micro LED display disappears completely from view when the dishwasher is off, complimenting the dishwasher’s minimalistic appearance.

“We have gone to great lengths to develop a dishwasher that gives customers the peace of mind they expect from LG appliances,” said Seong-jin Jo, president and CEO of the LG Electronics Home Appliance & Air Solution Company. “With the LDT8786ST, homeowners can feel confident entrusting LG with their tableware.”

LG’s new LDT8786ST dishwasher will be among those on display at LG’s booth in the Las Vegas Convention Center in Central Hall #8204 from Jan. 6-9 during CES 2016.

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LG TO UNVEIL LG SIGNATURE PREMIUM LINEUP AT CES 2016

A promo shot of LG SIGNATURE’s high-end offerings, with stylish close-ups that show off their brilliant designs.

Stunning New Brand Reimagines LG Home Appliances and
Consumer Electronics As Never Been Seen Before

SEOUL, Dec. 23, 2015 — LG Electronics (LG) is planning to shake up the home entertainment and appliance market with the launch of new premium lineup at CES 2016. The new high-end products from LG will be a differentiated brand, featuring innovations unique to LG SIGNATURE. The new lineup will be introduced for the first time at CES with sales to commence in key target markets in North America, Europe and Asia soon after.

The LG SIGNATURE lineup was carefully selected and designed by a special team within the company with input from leading design experts. LG SIGNATURE will initially consist of a television, refrigerator, washing machines and air purifier, with more products to be added as the brand expands.

The visualization of “essence” was the inspiration behind the design philosophy of the LG SIGNATURE brand. To achieve the streamlined look of LG SIGNATURE, the products were stripped of all features that detracted from the brand’s spirit. The result is a family of products of the finest quality that delivers a sense of exclusivity to its owners.

All are encouraged to visit www.LGSIGNATURE.com for a sneak preview before CES. Outdoor pedestrians at Times Square, New York City and Piccadilly Circus, London will be able to see the video on LG billboards starting today.

“By drawing on the best of LG’s incredible technology and design innovation, the LG SIGNATURE brand will open up new opportunities for high-end appliances and consumer electronics,” said Brian Na, executive vice president and LG’s global marketing officer. “LG’s leadership in both brown and white goods gives us a unique advantage that very few companies have. Who better to introduce such a brand than LG?”

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LG WEBOS 3.0 RECEIVES UL VERIFICATION FOR SMART HOME READINESS

Sam Kim, senior vice president and head of TV product planning at the LG Electronics Home Entertainment, and Jason Fischer, president and managing director of UL's Asia Pacific, hold up the verification certificate from UL

Newest LG Smart TV Verified for Interoperability with Other LG IoT Devices

SEOUL, Dec. 23, 2015 — LG Electronics’ new webOS 3.0 operating system is not only widely regarded as the industry’s easiest and most intuitive OS for smart TVs, it is now also verified by UL, a leading global testing and certification organization, for its compatibility with Internet of Things (IoT) devices in the home. With a proprietary IoTV app, LG’s 2016 SMART TV lineup delivers smart home management functions via webOS 3.0 to control LG smart appliances through LG SMART TVs running webOS 3.0.

Once connected, the status of the various appliances appear on the LG SMART TV’s display, acting as an interface between users and devices. Through the TV screen, users can control specific home appliances such as refrigerators, air conditioners or washing machines connected via Wi-Fi or wires. With webOS 3.0, homeowners can adjust the brightness of the lights in the room or change the temperature setting of the air conditioner.

“We have always viewed the living room TV as the central hub of the smart home and LG SMART TV with webOS 3.0 was designed with this eventual functionality in mind,” said Sam Kim, senior vice president and head of TV product planning at the LG Electronics Home Entertainment Company. “LG will continue to provide the best user experience and develop innovative IoT-capable home products beyond the expectations of consumers.”

UL has verified a series of LG webOS 3.0-enabled OLED and UHD TVs and LG’s advanced IoT technology will be demonstrated at the Smart Home zone of LG’s CES booth (Las Vegas Convention Center, Central Hall #8204) from January 6-9.

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LG TO UNVEIL NEW VERSION OF POPULAR WEBOS SMART TV PLATFORM AT CES 2016

An LG Smart TV operating the LG webOS 3.0 platform

webOS 3.0 to Feature Enhanced Mobile Connection,
Remote Features and More Content Options

SEOUL, Dec. 22, 2015 — At the 2016 International Consumer Electronics Show (CES) in Las Vegas, LG will unveil its latest SMART TV lineup featuring the newest webOS 3.0 smart TV platform. LG webOS 3.0 was designed to provide an exceptional user experience to allow for more intuitive navigation of the TV’s features. Since its introduction in 2014, LG webOS has been praised as one of the most versatile smart TV platforms by most major industry experts and publications. With enhanced options and more content, webOS 3.0 continues to offer the key features that made webOS so loved while introducing new innovations to appeal to a wider audience.

LG webOS 3.0 offers three magic smart features: Magic Zoom, Magic Mobile Connection and an upgraded Magic Remote, taking the user experience to a whole new level. Magic Zoom enables users to magnify objects and letters without any degradation in picture quality. And with Magic Mobile Connection, users can easily connect a mobile phone to their LG SMART TV via the LG TV Plus App on their mobile device to access mobile apps on the TV screen. The upgraded Magic Remote is designed to make controlling set-top boxes (STB) easier with the addition of buttons on the remote. The Screen Remote feature has also been redesigned to simplify the user interface for less clutter and more convenience.

Designed with the aim of providing an easier way of enjoying quality digital content, webOS 3.0 introduces Channel Plus, a unique feature which provides a wide range of over-the-top (OTT) content in a user-friendly format. Channel Plus offers a unified channel list that combines OTT content with familiar broadcast TV channels, enabling users to watch OTT content by surfing through channels as they normally would. Channel Plus can also be controlled with an app to provide program recommendations via on-screen widgets. Through a partnership with Xumo (www.xumo.com), Channel Plus offers an abundance of high quality, free digital content from broadcasters and publications such as Bloomberg, TIME Inc., Condé Nast Entertainment and The Wall Street Journal. To appeal to a larger audience, a variety of premium content such as that of BuzzFeed, PopSugar, and Mode Media, from rising Digital Networks and Multi-Channel Networks (MCNs) is also available on Channel Plus as well as international channel packages.

LG SMART TV with webOS 3.0 offers an abundance of other new and updated features to take home viewing to a whole new level of entertainment:

Channel Advisor analyzes viewing patterns and displays upcoming time slots with program information about frequently watched programs
Multi-view allows you to watch two different channels at the same time or a channel and a Blu-ray movie, for example
Music Player app plays music through the webOS 3.0 TV speakers, even when the TV is off
My Channels and Live Menu have been upgraded with new sub-features to make them more useful to viewers
IoTV app allows on-screen control of smart home appliances from LG and other manufacturers that are compatible with LG IoTV

“We are excited about webOS 3.0, a major update since this advanced TV platform technology was first introduced in 2014,” said Brian Kwon, President and CEO at LG’s Home Entertainment Company. “The webOS story of Simple Connection, Simple Switching and Simple Discovery has really connected with customers and illustrates very clearly our commitment to securing a leadership role in the smart TV market with innovation and creativity.”

LG’s webOS 3.0 SMART TVs for 2016 will be showcased at the company’s booth at the Las Vegas Convention Center, Central Hall #8204 from January 6-9.

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NEW LG CORDZERO™ VACUUM WITH AUGMENTED REALITY COMING TO CES 2016

LG HOM-BOT and smartphone with hand visible showing its location

Cutting-Edge Technologies Makes LG’s Cordless Vacuums
More Powerful, More Convenient

SEOUL, Dec. 21, 2015 — LG Electronics (LG) will unveil an upgraded lineup of its CordZero™ collection at CES 2016 which will be headlined by HOM-BOT Turbo+, the industry’s first robotic vacuum cleaner equipped with augmented reality technology. Also included in the cordless vacuum collection are the CordZero™ Canister, the 2-in-1 CordZero™ handstick, as well as the CordZero™ Bedding Cleaner. Together, the CordZero™ collection provides a premium cleaning experience that is free of tangled cords and smarter.

HOM-BOT Turbo+: Smart Cleaning with Smart Technology

LG’s robotic vacuum cleaner, the HOM-BOT Turbo+, employs augmented reality technology in a smart feature called Home-Joy. This exciting new user interface allows consumers to issue instructions to the vacuum cleaner by intuitively designating areas that need extra cleaning using the camera of any smartphone. Simply tap on the part of the room in the image to clean and HOM-BOT Turbo+ goes to that exact location and begins cleaning.

HOM-BOT Turbo+ features Triple Eye™ camera sensors which record the surrounding area — including the ceiling — to track where it has already cleaned. The camera located on the front of the HOM-BOT Turbo+ enables other smart features such as Home-View and Home-Guard. The Home-View feature transmits a real-time feed to owners’ smartphones, enabling them to remotely control the HOM-BOT Turbo+ and clean the home anytime, anywhere. The Home-Guard feature gives consumers extra security and peace of mind by sending photos of inside the home to a paired smartphone when the HOM-BOT Turbo+ senses movement.

The HOM-BOT Turbo+ intelligently navigates consumers’ homes and avoids obstacles such as stairs thanks to Robonavi™, an intelligent software system that utilizes the robot’s dual CPUs to make lightning fast directional decisions. Both powerful and durable, LG’s latest smart vacuum with Smart Inverter Motor is backed by a 10-year warranty, ensuring long-lasting service.

CordZero™ Canister: No Cords, No Hassles

The LG CordZero™ Canister is powered by a new lithium-ion battery PowerPack™ 80V that provides powerful suction and continuous cleaning for up to 40 minutes in regular mode. With guaranteed advanced suction and cleaning performance that is nearly 10 percent more effective in clearning than a conventional 2,000 watt corded vacuum cleaner ¹, this canister unit is powered by LG’s Smart Inverter Motor™ which is 76 percent smaller, 65 percent lighter and 24 percent more efficient on average than conventional vacuum motors.²

What’s more LG has equipped the CordZero™ Canister with a new ergonomic handle which was inspired by flight control sticks found in aircrafts. The new handle enables the vacuum to be easily maneuvered in all directions without placing the weight of the vacuum hose on a user’s wrist or back. Another advanced feature included in the CordZero™ Canister is the one-of-a-kind RoboSense™ technology. This feature eliminates the need to pull the vacuum cleaner body along while cleaning because the Automatic Location Recognition technology and Active Following Wheel technology allow the vacuum cleaner to track the user and follow at a constant distance.

Rounding out LG’s cordless vacuum lineup is the versatile CordZero™ Handstick with long-lasting Dual PowerPack™ battery and the CordZero™ Bedding Cleaner with the Dual Punch™ feature to keep mattresses and beds free of dust mites and harmful allergens.

“The powerful new technologies found on the latest LG CordZero™ products represent the company’s commitment to innovation and providing customers with a better life through better products,” said Jo Seong-jin, president and CEO of the LG Electronics Home Appliance & Air Solution Company. “The smarter, more convenient lifestyle offered by LG’s CordZero™ collection will appeal to every consumer and contribute to elevating LG’s position as a leader in the home appliance market.”

Key Specifications:

HOM-BOT TURBO+

Home-Joy
Home-View
Home-Guard
Triple Eye™
Robonavi™
Smart Inverter Motor™
Corner Master
Digital Bumper
Easy-out Dust Bin
Noise Level: 60dB
EPA 11 Filter
Smart Turbo
Learning Function
Long-lasting Lithium-Ion Battery

CORDZERO™ CANISTER

CordZero™ Technology
New Ergonomic Handle
Smart Inverter Motor™
PowerPack™ 80V
RoboSense™ : Automatic Location Recognition Technology and Active Following Wheel Technology
KOMPRESSOR™ Technology
HEPA14 Filter
SLG 5 Star & BAF Certified

CORDZERO™ HANDSTICK

Dual PowerPack™
Anti-Tangle Brush™
Smart Inverter Motor™
2-in-1 Type (Stick+ Handy)
Built-in Brush (Crevice & Brush Tool)
Easy 180 Degree Swivel Head
Easy Grip Handle
LED Vision
Slim and Light Design

CORDZERO™ BEDDING CLEANER

Dual Punch™
Soft Rotating Brush
Smart Inverter Motor™
Powerful Suction
UV Sterilization Station
Dual Filter System
Easy-out Dust Bin

¹ Carpet pick-up rate of 81.8 percent based on LG Electronics Lab Test according to IEC regulations compared with model VC3320NHT.

² Based on LG Electronics Lab Test with results based on comparison of conventional 39,000 RPM (max 47,000) vacuum motor and Smart Inverter Motor™ with 79,000 RPM (max 101,000) capacity.

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LG’S FIRST EVER SUPER BOWL COMMERCIAL BOLSTERS BIG OLED TV MARKETING BLITZ

Father and Son director duo, Ridley and Jake Scott, talking at the production site of LG’s first ever Super Bowl commercial

Ridley Scott’s RSA Films to Produce Super Bowl 50 Spot
Positioning LG OLED TV as New Era in TV Technology

SEOUL, Dec. 17, 2015 — LG Electronics (LG) announced today that the company’s first-ever Super Bowl commercial will be produced by Ridley Scott’s production company, RSA Films. Jake Scott will direct the spot that showcases LG’s widely acclaimed OLED TV technology. As part of the company’s aggressive marketing effort, LG’s Super Bowl 50 commercial spot will illustrate the company’s commitment to exploring new technologies and communicate the bold message that OLED TV isn’t just a new TV, it signifies a whole new era in television technology.

LG’s commercial draws upon the expertise and creativity of this father and son collaboration. Ridley Scott’s The Martian recently won the 2015 Best Director Award from the National Board of Review, as well as garnering a Golden Globe nomination for best picture. He is also known for his breakthrough 1984 commercial for Macintosh, named the best Super Bowl ads of all time by Forbes. Not to be outdone by his father, Jake has six Super Bowl commercials under his belt, including Budweiser’s Lost Dog, USA Today’s highest rated commercial from last season.

“When I first saw OLED TV’s, I was mesmerized by its staggering picture quality,” said Ridley Scott. “With 1984, audiences were introduced to a technological advancement that promised to change everything,” said Jake. “I see a similar kind of disruption with LG OLED TV.”

“We are extremely excited to work with Ridley and Jake Scott on the OLED TV Super Bowl commercial project,” said Lee Jeong-seok, vice president of Marketing Communication at the LG Electronics Home Entertainment Company. “LG will continue to offer consumers the opportunity to witness OLED TV’s abilities for perfect black levels and exceptional color representation, which come together to create a whole new viewing experience.”

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LG’S STUNNING NEW MONITORS AND PCS TURN DREAMS INTO REALITY

New 21:9 UltraWide™ Monitors, 4K Monitors and Ultra PC gram
Designed to Appeal to Creative Professionals and Gamers

SEOUL, Dec. 16, 2015 — With computers playing an indispensable role in professional and leisure lives, LG Electronics (LG) will be unveiling a new lineup of products to allow consumers more freedom to customize their work and play space to better fit their growing needs. At CES 2016, LG will showcase its newest 21:9 UltraWide™ monitors, 4K gaming monitors and Ultra PC gram laptop, all designed for maximum productivity and entertainment for today’s demanding power users.

LG’s monitor exhibition at CES will feature a number of dream setups built around LG’s impressive monitor lineup. One setup for gamers and digital professionals will be based around the wide 34-inch, 21:9 Curved UltraWide™ Monitor (model 34UC98) featuring Thunderbolt™ 2. The 3440 x 1440 QHD monitor’s large screen size, picture quality-enhancing IPS technology and streamlined features are designed to meet the needs of a wide range of users from avid gamers to digital media professionals, delivering a well-rounded multimedia experience for content creators and viewers alike.

The LG 34UC88 offers an amazing QHD picture with its expansive 21:9 Curved UltraWide™ display. Equally stunning is LG’s Ultra HD 4K Monitor (model 27UD68) for images so sharp gaming will never be the same again. Both monitors utilize AMD’s advanced FreeSync technology for a seamless, fluid gaming experience free of artifacts, choppiness and broken frames.

At its CES booth, LG will also showcase its flat 21:9 UltraWide™ 34UM88 Monitor, the perfect workstation for digital professionals such as photographers and graphic designers who depend on precise image reproduction. The wider field of view of this monitor enhances productivity by creating a bigger workspace in which to view photos side-by-side and work on multiple applications at the same time. And the monitor’s Thunderbolt™ 2 compatibility is indispensable for artists who work with large image and video files.

Also debuting at CES is the LG Ultra HD 4K Monitor (model 27UD88), a 27-inch monitor designed for creative professionals featuring the latest USB-C port technology. Representing the next generation of computer connectivity, the monitor allows users to charge a laptop as fast as with a dedicated power cord and simultaneously transfer data at USB 3.0 speeds. The single cable gives users the ability to connect their laptops to an external monitor while also using the monitor as a power source, eliminating the need for more cables. The 27UD88 also offers color presets including the popular Rec. 709 and SMPTE-C broadcasting standards, giving users a fast and easy way to adjust the picture depending on the content displayed on the screen.

In addition to its proprietary color-enhancing IPS display technology, LG will debut a number of impressive design elements in its 2016 monitor lineup. The virtually invisible bezel on select Infinity Display model(24MP88) and the elegant ArcLine Stand add touches of elegance that matches the stunning beauty of their IPS displays.

Visitors to LG’s booth at CES will also have a chance to experience the company’s newest portable PCs firsthand. Despite its large 15.6-inch screen, the LG gram 15 (model 15Z960) is barely larger than a conventional 14-inch laptop. As the lightest 15-inch laptop in the world, the LG gram 15 is built to be durable while maintaining a weight of just 980 grams, making this lightweight laptop the perfect choice for busy office workers or students with busy schedules. With a 6th Gen Intel^® Core™ processors and Windows 10, the LG gram 15 prioritizes both productivity and mobility.

“We are always thrilled to be able to show international audiences our newest monitor and PC innovations at CES,” said Jang Ik-hwan, head of the monitor and PC division at LG Electronics. “LG is always innovating to exceed customers’ expectations by creating products that provide breathtaking aesthetics and unparalleled user experience.”

Attendees of CES 2016 are encouraged to stop by LG’s booth at the Las Vegas Convention Center in Central Hall #8204 from Jan. 6-9 to see LG’s newest monitor and PC products for themselves.

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LG EXPANDS POPULAR MUSIC FLOW LINEUP WITH NEW WIRELESS SOUNDBARS AND XBOOM AUDIO SYSTEMS

The LG 2016 Soundbar SH8 in front of a wireless subwoofer

Latest Audio Products to Bring Premium Listening Experience
and Flexible Connectivity to LG’s Audio Collections

SEOUL, Dec. 15, 2015 — LG Electronics (LG) announced that it will unveil its most advanced soundbars and audio systems at CES 2016. Part of LG’s Music Flow smart audio ecosystem, the new soundbars greatly enhance the home theater viewing experience with their rich sound quality and responsive settings. LG will use the opportunity of CES to also introduce the company’s newest XBoom audio systems which come complete with a range of exciting new features for any party or gathering.

LG’s new SH8, SH7 and SH6 soundbars provide consumers with a variety of options, making it easy to choose the audio system that is perfect for their needs. Each soundbar sports a sleek, slim design that blends in seamlessly with almost any interior décor. Ideal for home theaters, the advanced SH8 and SH7 come with wireless subwoofers that provide rich bass tones to compliment the speaker’s audio output. The SH6, on the other hand, is comprised of six independent speaker drive units and employ an innovative air duct structure that effectively highlights deep tones, allowing the SH6 to deliver powerful sound from its compact single-body speaker system.

The new 2016 LG soundbars boast a simple one button setup, making the home cinema system incredibly easy to install while access to basic soundbar functions directly on the TV remote makes operation as straightforward as possible. LG’s latest soundbars also support the company’s new Adaptive Sound Control (ASC) feature, allowing the devices to automatically change sound settings to suit a range of media types in order to get the most out of a wide variety of content. The Bluetooth, Google Cast™ and Auto Music Play capabilities of the soundbars boost connectivity potential by giving listeners a variety of content options. With support for both Wi-Fi and Bluetooth connectivity, LG’s new soundbars allow users to automatically switch between different types of content and connectivity method that works best.

The fast, convenient connectivity of LG’s soundbars and Music Flow wireless speakers allow these powerful devices to play just about any content from a smartphone. The easy Bluetooth connectivity of LG’s P7 and P5 speakers provide a wireless environment for beautiful sound anywhere at anytime.

LG will also be unveiling three new XBoom Systems at CES 2016 — two LG XBoom Solo models (OM7560 and OM5560) and the CM9960. XBoom models serve as total entertainment solutions, providing both powerful sound and wireless connectivity. Both XBoom Solo models boast entire audio systems housed in single speakers, giving them the ability to deliver intense audio output that is perfect for parties and other large gatherings. The XBoom’s Sampler Creator feature gives users the ability to record any sound on their smartphones and wirelessly beam it to the XBoom, which can then be added to the digital soundboard which DJs can select at the touch of a button. All three products feature the unique Party Thruster lever that allows users the ability to create stunning multicolored light shows that sync perfectly with the system’s audio output. The ornate display of flashing lights and high quality audio makes any party unforgettable.

“The Music Flow series has been a tremendous success in giving LG a significant footprint in the consumer audio business,” said Brian Kwon, President and CEO at LG’s Home Entertainment Company. “Our newest soundbars and XBoom audio systems present an excellent opportunity for LG to draw attention to its advanced audio products at the largest consumer electronics tradeshow in the world.”

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LG STRENGTHENS FULL LED PROJECTOR LINEUP WITH BLUETOOTH CONNECTIVITY

A front view of the LG Minibeam series models PW1000, PH550 and PW1500, with matching cases

Market-Leading Minibeam Projectors Enhanced with Bluetooth and Slimmer Design

SEOUL, Dec. 9, 2015 — Marking seven consecutive years as the leading LED projector manufacturer¹ , LG Electronics (LG) is set to further distinguish its Minibeam series of projectors at CES 2016. The three newest projectors in the Minibeam series (models PH550, PW1000, PW1500) have the distinction of featuring both Bluetooth and Wi-Fi connectivity for unparalleled freedom and viewing convenience. And improving on the one-hand grip design of previous Minibeam projectors, LG’s new 2016 models have been slimmed down even further for easier portability and convenience.

The all-new compact PH550 eliminates the need for all wires thanks to its triple wire-free connectivity, a first in any projector. What this means is that users can send content to the projector from a smartphone or tablet using the Wi-Fi mirroring-enabled Screen Share, connect to speakers wirelessly via Bluetooth and unplug from the wall for 2.5 hours of viewing pleasure using the rechargeable internal battery. No other projector currently on the market offers this level of connectivity and freedom. And less than half the size of a standard A4 sheet of paper, the PH550 at 550 lumens is the brightest among LG’s battery-powered projectors.

Winner of the CES 2016 Innovation Award, the versatile PF1000U is unique in its ability to project a 100-inch image when placed only 15 inches (38 centimeters) from a wall or screen. Viewers no longer need to worry about clearing out a large area to make room for the projector or worry about walking in front of the projection beam. At just a quarter the size and one fifth the weight of the market-leading ultra short throw (UST) model, the PF1000U is the world’s first UST projector to weigh less than 2kg². Despite its small size, the Full HD PF1000U delivers a stunning 1,000 lumen brightness rating, all while consuming just a third of the power of competing units. In addition, the PF1000U operates at an ultra-low 21dB while in Eco Mode. These factors combine to make this projector by far the most advanced UST projector in the world.

For customers who prioritize picture clarity, the new PW1500 is able to render images at an astounding 1,500 lumens, the brightest in the entire LG Minibeam series. Perfect for everything from slide show presentations to theater-quality movie viewing, the PW1500 is the ideal projector for viewers who consume a wide range of content. The PW1000 with 1,000 lumens offers all the great features of the Minibeam PW1500 at a more competitive price.

“We are very excited to be introducing our newest Minibeam series to consumers at CES 2016,” said Brian Kwon, President and CEO at LG’s Home Entertainment Company. “With more variety than ever before, LG Minibeam projectors offer enhanced portability with wireless connectivity for an enjoyable viewing experiencing anytime, anywhere.”

LG’s new 2016 Minibeam models will be available in key European markets and the United States in the first quarter of 2016. LG Minibeam will be on display at CES 2016 from January 6-9 in Las Vegas.

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¹ Source: PMA Research for 2008-2014 projectors greater than 99 lumens.

² Source: PMA Research for Q2 2015.

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LG Newsroom