PREMIUM LG WATCH URBANE FIRST NEW ANDROID WEAR DEVICE TO FEATURE LATEST OS

Two LG Watch Urbanes(Each in Silver and Rose Gold color)

Elegantly Designed Smartwatch Rolls Out Worldwide
With Latest Technology and Performance

SEOUL, Apr. 23, 2015 — LG Electronics (LG) will begin the global rollout of its premium LG Watch Urbane this week in South Korea to be followed by key markets in North America, Europe and Asia in the weeks to come. Customers in Australia, Canada, France, Germany, Hong Kong, India, Ireland, Italy, Japan, Korea, Spain, the United Kingdom and the United States will be able to purchase the LG Watch Urbane on Google Store starting this month.

At MWC 2015, the LG Watch Urbane received numerous awards and accolades from consumers, media and industry thought leaders for its modern design, full-circle Plastic OLED (P-OLED) display and overall usefulness. The LG Watch Urbane carries over the 1.3-inch P-OLED display from the LG G Watch R but features a less prominent and lower profile bezel. Its dimensions are smaller overall and thinner, without reducing the size of the display or the battery.

Responding to consumers’ desire for style as well as function, the LG Watch Urbane has a full metal body with a stitched genuine leather strap. The stainless steel body is available in a luxurious polished rose gold and silver, accentuated further with a narrow bezel that gives the device the sleek lines of a classic timepiece. Unlike many other competing smartwatches, the band can be exchanged with any replacement 22mm leather, silicone or metal strap for the ultimate in convenience and personalization.

LG Watch Urbane is the first new smartwatch powered by the latest version of Android Wear which works seamlessly with smartphones running Android 4.3 and above. Some of the features available for the first time on any Android Wear device include Wi-Fi connectivity, always-on apps to keep the display from going dark when running, navigating or even grocery shopping and an improved UX that makes launching favorite apps and getting in touch with friends easier than ever before with everything now front-and-center.

The latest OS allows users to send emojis by drawing them directly on the LG Watch Urbane. Draw a smiley face, a clock showing a certain time or any other pictures and Android Wear will match your drawing to the closest Unicode emoji for sending to another Android Wear watch, smartphone, or computer. Other improvements include the ability to change the font size and see notifications even when looking at another function on the display, such as directions. What’s more, the screen on the LG Watch Urbane can now be set to lock automatically when it is removed from the wrist.

Included in LG Watch Urbane are two new and useful features not available on other Android Wear devices: LG Call and LG Pulse. LG Call allows the wearer to access recent calls and the favorite contacts list on the connected smartphone to dial out directly from the watch. When connected to a Bluetooth headset, there is no need to remove the phone from one’s pocket to place a call. And LG Pulse takes health monitoring to a whole new level by measuring the wearer’s heart rate every second during exercise with no maximum time limit. At the end of the activity, LG Pulse will report the average heart rate over the entire duration of the activity and display a heart rate graph on LG Health (coming soon).

“The LG Watch Urbane is the third Android Wear device introduced by LG in the past year which demonstrates our commitment to this platform,” said Juno Cho, president and CEO of LG Electronics Mobile Communications Company. “More importantly, LG Watch Urbane is a perfect example that Android Wear watches can be functional and beautiful and a useful accessory that complements any wardrobe. No one would mistake LG Watch Urbane for a computer on your wrist.”

Price and additional purchase details will be announced locally at the time of availability.

Key Specifications:

￭ Chipset: 1.2GHz Qualcomm^® Snapdragon™ 400

￭ Operating System: Android Wear™

￭ Display: 1.3-inch P-OLED Display (320 x 320, 245ppi)

￭ Size: 45.5 x 52.2 x 10.9mm

￭ Memory: 4GB eMMC / 512MB LPDDR2

￭ Battery: 410mAh

￭ Sensors: 9-Axis (Gyro/ Accelerometer / Compass) / Barometer /

PPG (Heart Rate Sensor)

￭ Color: Rose Gold / Silver

￭ Other: Dust and Water Resistance (IP67)

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LG MUSIC FLOW OFFERS MORE LISTENING OPTIONS WITH GOOGLE CAST

LG-Google Collaboration Makes Accessing Music Even More Convenient

SEOUL, Apr. 14, 2015 — LG Electronics (LG) will introduce its first audio products to offer Google Cast in its lineup of smart Hi-Fi speakers and soundbars. LG’s Music Flow is a smart Hi-Fi audio system that takes the experience of reconnecting with favorite music to a whole new level. Google Cast will allow anyone to send their favorite music from their Android^TMphone or tablet, iPhone, iPad, Mac, Windows laptop or Chromebook to their Google Cast-enabled LG Music Flow audio speakers and soundbars.¹

The Music Flow lineup from LG includes the company’s first battery-powered Portable Wi-Fi Speaker (Model H4 Portable), Wi-Fi Speakers (Model H7/H5/H3) and Wi-Fi Soundbars (Model HS9/HS7/HS6). Each model can be controlled using LG’s intuitive Music Flow app for various Android, iOS or Chromebook mobile devices.

With Google Cast, proud LG Music Flow owners will not only be able to stream music from their mobile devices but also listen to tunes from their favorite online music service, including Google Play^TMMusic, Pandora, Songza, TuneIn, iHeartRadio and Rdio, among others. Listeners can enjoy higher audio quality than what they would hear with a Bluetooth speaker because the music is sent from the cloud, not a mobile device.

“We are pleased to announce that LG Music Flow will be among the first audio speakers to feature Google Cast” said Byung-hoon Min, senior vice president and head of the CAV division at the LG Home Entertainment Company. “Google Cast is a perfect companion for LG’s Music Flow audio system. We are excited to work with Google in making music a more enjoyable experience for consumers worldwide”.

LG has integrated additional streaming partners including the popular services Deezer and Spotify to complement customers’ personal music collections. Spotify users can take advantage of Spotify Connect, which will act as a remote, allowing them to control their LG Music Flow speakers through the app.

LG Music Flow system speakers and soundbars can be connected to mobile devices as well as to one another over LG’s Advanced Wireless Network for easy audio customization while delivering superior sound performance. All LG Music Flow devices offer additional convenient features such as Home Cinema Mode and Auto Music Play and can connect to streaming services via Bluetooth. Home Cinema Mode lets users enjoy a true home cinema listening experience when watching great TV content and Auto Music Play syncs with users’ devices via Wi-Fi using LG’s Range-of-Flow technology.

Google Cast will be available in LG Music Flow models including HS9, HS7, HS6, H7, H5, H3 starting in April and in H4 Portable by the end of May. Current owners of LG Music Flow speakers and soundbars will be able to upgrade their products over-the-air with Google Cast once the service is introduced in local markets.

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¹ Android and Google Cast are trademarks of Google Inc.

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LG TO GIVE OUT 4,000 G4 SMARTPHONES AS PART OF CONSUMER EXPERIENCE CAMPAIGN PRIOR TO LAUNCH

A group of people from all around the world sit around a table behind a model holding up a “LG G4 Consumer Experience Campaign” sign.

Consumers in 15 Countries Given the Chance to Try
LG’s New Flagship Smartphone and Share Their Experiences Online

SEOUL, April 8, 2015 — As part of its most ambitious smartphone introduction yet, LG Electronics (LG) will select 4,000 consumers in 15 countries who will “test drive” the all new LG G4 smartphone weeks before its official launch. Kicking off today in Korea, the program will target consumers in the following 14 other markets in the days ahead: Turkey, Indonesia, Singapore, United States, China, India, Brazil, Canada, United Kingdom, France, Germany, Mexico, Japan and Hong Kong.

Participants will be selected from applicants based on their entry responses (selection criteria may vary in each market). Individuals can increase their chances of being selected by sharing their application experience on social media platforms such as Facebook, Twitter and Weibo. Once selected, participants in each country will be given an LG G4 for up to 30 days to experience its unique design and features, including its personalized UX, high performance camera and impressive display for sharing online. Participants will be given various assignments to carry out over the course of their experience with prizes awarded.

“Customers are our best fans and we think this would be an exciting and unique way to get our most important mobile product of the year close to the public,” said Juno Cho, president and CEO of LG Electronics Mobile Communications Company. “We’re putting the success of LG G4 in the hands of consumers before the launch because we believe they are the best judge of a great user experience, beyond just benchmarks and speed tests.”

Interested consumers in participating markets are encouraged to check the local LG web page and social media sites in the coming days for more details on how to participate.

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LG UNVEILS MORE HUMAN-CENTRIC LG UX 4.0

The screen of LG smartphone showing the new LG UX 4.0.

Simpler, More Intuitive and Smarter Mobile Interface Understands Users Better

SEOUL, Apr. 7, 2015 — LG Electronics (LG) today announced that its newest mobile user interface, LG UX 4.0, will be featured on the upcoming LG G4 to be unveiled at the end of the month. The upgraded user experience promises to be simpler and more intuitive and will better understand and respond to the needs of each user.

Since Quick Memo and QSlide were first introduced on the Optimus G in 2012, LG has introduced major UX enhancements every year with each G Series flagship smartphone:

Version	Main Features	User Benefit
UX 1.0	Quick Memo, QSlide	Efficient management
UX 2.0	KnockON, KnockCode^TM	Greater convenience
UX 3.0	Gesture Shot, Touch & Shoot	Easier and simpler usage
UX 4.0	Camera Manual Mode, Smart Notice	Personalized user experience

Up until now, UX enhancements have generally focused on delivering greater convenience to all users. With the new LG UX 4.0, the focus shifts toward providing more optimized and intuitive convenience to each individual at every user level for optimal enjoyment of their LG device.

Simpler and More Intuitive to Use

First of all, LG has created a smoother user experience by simplifying the design of the user interface and making features simpler to use by eliminating many redundant configuration steps. For example, Quick Shot is a new feature that allows users to take pictures quickly by double-tapping the phone’s Rear Key even while the display is off. And the improved Smart Bulletin automatically aggregates vital information from multiple apps on the same page for maximum convenience.

A Wider Range of Specialized Choices

UX 4.0 also gives users a wider range of options based on their own preferences and interests. The new camera offers three user modes — Simple, Basic and Manual — to meet the needs of all types of photographers, from amateurs to expert shutterbugs. Simple Mode does all the hard work automatically and still delivers great photos. Manual Mode features a suite of modules and options for full creative control that would impress even the most experienced photographer.

The improved calendar also offers more choices by giving users the ability to select and organize individual events posted insocial media accounts by simply dragging and dropping appointments. The new calendar allows you to get more done with less typing by simply touching and gesturing.

Smarter UX That Understands You

The improved Smart Notice on LG UX 4.0 promises to provide more personalized notifications for weather, travel and more by analyzing a user’s daily routine and travel schedule and combining this information with the user’s lifestyle habits. Auser who enjoys a game of hoops may receive a notification that says, “The weather will be mostly sunny today. It’s the perfect weather to get out and play basketball.”

Another example of greater customization in LG UX 4.0 can be seen in the Gallery, which can create event-specific albums based on the location and time each photo was taken. This intelligent customization goes even further with the Ringtone ID, which automatically composes a unique ringtone for every caller in the user’s favorite contact list.

“LG UX 4.0 offers simpler, faster and more intuitive ways to use the G4 with both new and improved features that intelligently accommodate each individual user,” said Juno Cho, president and CEO of LG Electronics Mobile Communications Company. “We will continue to better understand our customers so we can continue delivering innovations for a better life through our human-centric approach.”

To see the simpler, more intuitive LG UX 4.0 in action and to better understand how this smarter human-centric mobile interface understands users better, view the video now at http://youtu.be/Quo5E0xysXU.

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LG ELECTRONICS HONORED BY U.S EPA AS 2015 ENERGY STAR PARTNER OF THE YEAR

LG Earns Climate Communications and Sustained Excellence Awards

SEOUL, Apr. 7, 2015 — LG Electronics (LG) has been recognized by the U.S. Environmental Protection Agency (EPA) with the 2015 ENERGY STAR Partner of the Year-Sustained Excellence Award for continued leadership in protecting the environment through energy efficient consumer electronics and home appliance products. LG also earned the 2015 ENERGY STAR Partner of the Year-Climate Communications Award for efforts to raise consumers’ awareness of the impact of climate change.

“LG values our partnership with ENERGY STAR, and it’s exciting to see the positive impact LG is making with American consumers,” said William Cho, President and CEO of LG Electronics USA. “We’re helping consumers experience Innovation for a Better Life by creating products that deliver energy savings without sacrificing performance or style. We are committed, now more than ever, to continuing our work to help reduce greenhouse gas emissions and protect the environment.”

Applauding LG for its accomplishments, EPA Administrator Gina McCarthy said, “Through their sustained participation with ENERGY STAR, LG is helping Americans save money, save energy, and do their part to reduce our nation’s greenhouse gas emissions that fuel climate change. I applaud LG for earning EPA’s highest ENERGY STAR honor, the 2015 Partner of the Year-Sustained Excellence Award, demonstrating a strong commitment to energy efficiency and to preserving a healthy planet for future generations.”

Commitment to ENERGY STAR Product Leadership

Recognized by the EPA as ENERGY STAR Partner of the Year for the past four years, LG is committed to developing the most innovative and energy-efficient products that provide consumers with superior performance while achieving significant energy savings and lessening the impact on the planet, Cho said.

In 2014, the company offered nearly 300 ENERGY STAR certified models in a range of product categories including clothes washers, dishwashers, refrigerators, TVs, computer monitors, room air conditioners and LED lighting. LG increased its total sales of ENERGY STAR certified products by nearly 18 percent from 2013.

LG expanded its efforts in 2014 to further promote the ENERGY STAR brand. American consumers purchased more than 1 million LG products that were awarded the “ENERGY STAR Most Efficient 2014” distinction, which helps consumers easily identify the most efficient products among those that have earned the ENERGY STAR label.

LG also celebrated a key industry milestone in 2014, introducing the ultra-efficient LG EcoHybrid™ Heat Pump Dryer, the first recipient of the coveted 2014 ENERGY STAR Emerging Technology Award. The LG EcoHybrid dryer uses 50 percent less energy compared to conventional electric dryers. LG also was the first to announce ENERGY STAR certified gas dryers in 2014, even before the new U.S. Department of Energy efficiency standards for dryers took effect in 2015.

Stepped-Up Community Outreach and Education Efforts

Expanding its efforts to change consumer behaviors in 2014, LG generated millions of consumer impressions with its stepped-up public education and community outreach campaigns about the impact of climate change.

Chief among them was LG’s industry-leading support of EPA’s first-ever community service-themed ENERGY STAR Change the World Tour, a nationwide tour bringing public and private organizations together to make a difference in people’s lives through community service focused on energy efficiency. As a major technology provider for the tour, LG supported energy-saving upgrades at multiple tour stops, including installation of an ENERGY STAR Most Efficient LG 65-inch class HDTV and ENERGY STAR certified commercial clothes washers for homeless veterans at the U.S. Vets facility in Phoenix.

Throughout 2014 LG integrated key messaging about fighting climate change in creative ways. This included celebrating Earth Month on the LG billboard in the heart of New York City’s Times Square where LG displayed a public service announcement (PSA) encouraging children and families to “fight climate change with TEAM ENERGY STAR.” The PSA, which aired throughout April 2014, generated an estimated 18 million impressions.

Among other 2014 initiatives, LG collected more than 1,400 “Change the World-Start with ENERGY STAR” Pledges and reached more than 20,000 fans with ENERGY STAR messaging at the NCAA® Final Four® in Atlanta, leveraging LG’s role as Official NCAA Corporate Partner.

EPA Recognizes Excellence and Leadership

The 2015 ENERGY STAR Partner of the Year-Sustained Excellence Awards are bestowed upon organizations to recognize their contributions to reducing greenhouse gas emissions through superior energy efficiency achievements.

According to the EPA, these winners have reduced greenhouse gas emissions by setting and achieving aggressive goals, and employing innovative energy efficiency approaches. These awards recognize ongoing leadership across the ENERGY STAR program, including energy-efficient products, services, new homes, and buildings in the commercial, industrial, and public sectors.

Since its inception in 1992, ENERGY STAR and its partners have helped prevent a total of more than two billion metric tons of greenhouse gas emissions. In 2014 alone, ENERGY STAR and its partners provided more than $12 billion in societal benefits due to reducing damages from climate change.

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LG and IVI Conduct Cholera Vaccination Campaign in Ethiopia

40,000 Ethiopians Vaccinated Against Deadly
AWD in Alignment with World Health Day

SEOUL, Apr. 7, 2015— LG Electronics (LG), in collaboration with the International Vaccine Institute (IVI), the Oromia Regional Health Bureau and the Ethiopian Public Health Institute (EPHI), successfully conducted a community-based cholera vaccination campaign to protect residents against Acute Watery Diarrhea (AWD) in the Shashemenae town of West Arsi Zone in Ethiopia’s Oromia Region. The campaign is consistent with the goals of this year’s World Health Day on food safety.

World Health Day is a global health awareness day celebrated every year on 7 April under the sponsorship of the World Health Organization (WHO). According to the WHO, an estimated 582 million cases of foodborne enteric disease and 351,000 associated deaths are recorded every year around the world due to food-related illnesses. AWD disease is often spread by unsanitary water and food contaminated with the feces from an infected person. The cholera vaccine helps protect individuals from the effects of the Vibrio cholera bacterium which are found in food and water supplies.

The joint vaccination campaign, which ran from February to March, introduced a new oral cholera vaccine through the public health system for the first time in Ethiopia. The liquid formula was administered in two doses over a two-week period and protects against cholera for up to five years. The vaccinations were carried out at 40 vaccination booths spread out over eight sub-districts of Shashemenae with 40,000 people receiving immunizations. The vaccine was developed by IVI through a product development partnership with companies in Korea, India, Sweden, Vietnam and the United States and licensed in India as Shanchol (manufactured by Shantha Biotechnics, part of the Sanofi Group) and approved by the WHO in 2011. The campaign also collected data on the acceptability, feasibility and cost of vaccination to better respond to future AWD outbreaks.

“Cholera is a neglected disease yet it sickens millions and kills thousands of people around the world and can be potentially fatal in young children,” said Dr. Jerome H. Kim, IVI’s Director General. “Thanks to LG’s generous financial aid and support from our research and public health partners in Ethiopia, we have reached a watershed moment in public health by introducing a safe, effective and affordable vaccine in Ethiopia that can be used as a powerful tool to control cholera, in conjunction with other interventions such as sanitation and hygiene.”

LG has been supporting IVI’s vaccination project in Ethiopia since 2010 as part of its public health efforts to stem the spread of AWD. With LG funding, IVI and local partners in Ethiopia have conducted numerous activities to prepare for the pilot mass vaccination, including a cholera vaccine safety study to assess its suitability for Ethiopians, conducted in collaboration with the Armauer Hansen Research Institute (AHRI).

“In an age where vaccines are being attacked by a vocal minority of ill-informed individuals as being harmful, we think it’s more important than ever to show what good vaccination programs can do,” said Choong-hak Lee, executive vice president and head of LG’s Business Support Office. “Our long-term collaboration with IVI has improved the lives of thousands of families in Ethiopia which is why we will continue to support the IVI in their efforts across the region.”

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NEW MID-RANGE SMARTPHONE SERIES FROM LG BEGINS GLOBAL LAUNCH

From left to right; A back view of one of the new mid-range smartphones and fronts of Magna, Spirit, Leon, Joy

3G and LTE Devices Impress With Stunning Design,

Responsive In-Cell Touch Displays and LG’s User Experience

SEOUL, Mar. 30, 2015 — LG Electronics (LG) kicks off the global rollout of its new mid-range smartphone lineup starting in South America to be followed closely by Europe, Asia, Middle East Africa and North America. This premium but affordable series comprised of Magna, Spirit, Leon and Joy was first unveiled at Mobile World Congress (MWC) in early March where it was noted for bringing sophisticated design, optimized performance and effortless user experience to a broader range of consumers.

By combining the most essential hardware with LG’s premium design elements and user experience, LG has created the perfect balance of style and usability. The Magna and Spirit are designed to fit more comfortably in the palm of one’s hand with its subtle 3000mm radius curved display. In-cell touch display technology on the Magna, Spirit and Leon brings the on-screen images closer to the fingers for improved sensitivity and more direct touch response. And with the newlineup, LG is carrying over popular UX features originally designed for its premium smartphones. Gesture Shot, for instance, makes it easy to take selfies with a hand gesture that starts a three-second countdown. Glance View allows users to quickly access key information such as time, recent messages or missed calls with a simple downward swipe of the screen, even when the display is off.

“Millions of customers around the world today are seeking reasonably-priced devices that don’t sacrifice on looks or features,” said Juno Cho, president and CEO of LG Electronics Mobile Communications Company. “Our newest mid-range smartphones are designed with both new and experienced users in mind all over the world who know a good deal when they see one.”

LG Magna Specifications:
	Magna	Magna LTE
Display	5.0-inch HD (294 ppi)
Chipset	1.3GHz Quad-Core	1.2GHz Quad-Core
Camera	Rear 8MP / Front 5MP
Memory	8GB / 1GB
Battery	2,540mAh
OS	Android 5.0 Lollipop
Network	HSPA+ 21Mbps	LTE Cat. 4
Size	139.7 x 69.8 x 10.2mm
LG Spirit Key Specifications:
	Spirit	Spirit LTE
Display	4.7-inch HD (312 ppi)
Chipset	1.3GHz Quad-Core	1.2GHz Quad-Core
Camera	Rear 8MP or 5MP* / Front 1MP
Memory	8GB / 1GB
Battery	2,100mAh
OS	Android 5.0 Lollipop
Network	HSPA+ 21Mbps	LTE Cat. 4
Size	133.3 x 66.1 x 9.9mm
LG Leon Specifications:
	Leon	Leon LTE
Display	4.5-inch FWVGA (220 ppi)
Chipset	1.3GHz Quad-Core	1.2GHz Quad-Core
Camera	Rear 8MP or 5MP* / Front VGA	Rear 5MP / Front VGA
Memory	8GB or 4GB* / 1GB or 768MB*	8GB / 1GB
Battery	1,900 mAh
OS	Android 5.0 Lollipop
Network	HSPA+ 21Mbps	LTE Cat. 4
Size	129.9 x 64.9 x 10.9mm
LG Joy Specifications:
	Joy
Display	4.0-inch WVGA (233 ppi)
Chipset	1.2GHz Dual-Core
Camera	Rear 5MP FF / Front VGA
Memory	4GB / 512 MB
Battery	1,900mAh
OS	Android 4.4 KitKat
Network	HSPA+ 21Mbps
Size	122.7 x 64.0 x 11.9mm

* May vary depending on market.

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LG’S NEW VIETNAM PRODUCTION PLANT OPENS FOR BUSINESS

USD 1.5 Billion Haiphong Facility to Play Key Role
in LG’s Global Manufacturing Strategy

SEOUL, Mar. 27, 2015 — LG Electronics (LG) today officially announced the opening of its newest production facility in Vietnam with the completion of the main building at its Haiphong Campus. At 800,000m², the building in LG’s Haiphong Campus will house the production lines to manufacture TVs, mobile phones, washing machines, air conditioners and car infotainment systems for the domestic and overseas markets.

The ceremony was attended by more than 400 guests including government officials and LG employees. Vietnam President Trương Tấn Sang was in attendance along with Dae-joo Jun, the Korean Ambassador to Vietnam. LG Corp. chairman Bon-moo Koo and LG Electronics vice chairman and CEO Bon-joon Koo were also present to mark the occasion.

The Haiphong Campus will be home to many more facilities that will be constructed as part of a USD 1.5 billion investment earmarked by LG and key suppliers over 15 years. Currently operating two plants in Vietnam, LG will consolidate production in the Haiphong Campus which will continue to expand well into the next decade. LG selected as the main site for investment due to its status as a port city in northern Vietnam, making transport to other markets faster and more efficient. Additionally, Vietnam offered an educated and high quality labor force and cooperative government that was eager to work with LG.

“It’s quite appropriate to be marking this occasion on the 20^th anniversary of our entry into Vietnam,” said LG Electronics CEO Bon-joon Koo. “We will make every effort to make this cooperative venture a success so that our new Haiphong Campus will play an important role in LG’s global manufacturing strategy.”

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LG NO. 1 BRAND IN GLOBAL WASHING MACHINE MARKET FOR SEVENTH CONSECUTIVE YEAR

LG front-load washing machine in white color

Market Leadership Reflects Innovative

LG 6 Motion and TurboWash™ Technologies

SEOUL, Mar. 26, 2015 — For the seventh consecutive year, LG Electronics (LG) was named the number one washing machine brand worldwide in 2014, accounting for 12.4 percent of all washing machines sold.¹In front-load washing machines, LG was again the top brand globally in 2014 for the sixth consecutive year with14.7 percent market share¹and number one in the highly competitive U.S. market for the eighth straight year.

The success of LG washers can be attributed to a number of innovative advances in washer technology. For example, the Direct Drive motor, attached directly to the washer’s drum, which increases performance and durability. LG’s 6 Motion technology has a touch as delicate as handwashing, helping to reduce wrinkles and damage to clothes. Another important innovation has been the TurboWash™ technology, which uses high pressure water particles that dramatically reduce washing time.

LG’s front-load washing machines have been recognized all over the world for their outstanding reliability and durability by leading consumer magazines from Spain (OCU-Compra Maestra), Italy (Altroconsumo) and Australia (Choice). A leading U.S. consumer magazine rated LG’s front-loaders as most reliable for six consecutive years through 2014. Germany’s Association for Electrical, Electronic and Information Technologies (VDE) and other consumer organizations have also recognized LG’s front-loaders for their durability.²

This year, LG plans to continue its leadership in home laundry with innovative products such as the world’s first front-load washing machine with TWIN Wash™. This revolutionary design enables two separate loads to be washed simultaneously. With a space-efficient “mini washer” in the pedestal, overall cycle times are reduced with fewer loads required.

“LG has been able to dominate the global market through constant development of innovative washing machine technology and design, especially our 6 Motion Direct Drive motor and TurboWash™ technologies,” said Seong-jin Jo, president and CEO of the LG Home Appliance & Air Solution Company. “Innovative features, reliable performance and outstanding design continue to be key selling points for LG premium appliances, and customers seem to agree.”

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¹According to results from market research and analysis companies, GfK, Stevenson, CAMA, AHAM, NPD etc.

²Verband Deutscher Elektrotechniker

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LG MARKS LED PROJECTOR LEADERSHIP WITH NEW PORTABLE PROJECTORS

LG Minibeam Projectors Deliver Maximum Portability and Viewing Enjoyment

SEOUL, Mar. 23, 2015 — Instead of relaxing and enjoying its position as the industry’s top LED projector maker¹, LG is rolling out two new portable projectors this month as part of its popular Minibeam lineup. The Minibeam Pro (Model PF1500) is the perfect portable home theater solution while the smaller Minibeam TV (Model PW800) is an on-the-go TV solution.

LG Minibeam projectors are remarkably lightweight and offer greater portability than conventional projectors. Both projectors fit easily in a backpack or tote and take seconds to set up. Their wireless connectivity allows easy content mirroring to a smartphone, tablet PC or laptop. The lifespan of the LED illumination system is estimated at 30,000 hours, which means that viewers could theoretically enjoy their Minibeam projectors 8 hours-a-day for over ten years without having to replace three light units.

LG’s Minibeam Pro with Full HD resolution (1920 x 1080) is the top-of-the-line model in portable projectors. The PF1500 weighs only 1.5 kilograms but outputs 1400 ANSI lumens at an image size of 120 inches diagonal. Although compact, the Minibeam Pro is capable of replicating a near cinematic experience. With its four corner keystone buttons, viewers can easily eliminate the distortion even when the projector isn’t perfectly aligned with the screen. The PF1500 also has an optical zoom to adjust the size of the image without sacrificing sharpness. The Minibeam Pro can also connect via Bluetooth to soundbars, portable speakers and wireless earphones for an excellent sound experience no matter what the environment.

The LG Minibeam TV is everything that a customer would need in a television projection system, but smaller. Model PA75K, introduced in 2013, was a best seller among customers who wanted the big-screen experience but had limited space or didn’t want a huge flat panel to dominate their wall. Improving upon the PA75K with a brighter picture, smaller dimensions while using less energy, the PW800 is the first TV tuner-equipped portable projector to meet with customers on every continent. Viewers can exchange all their favorite TV shows wherever they are without having to sacrifice the comforts of a large 100-inch image.

“As the world’s top manufacturer of LED projectors, we will continue to deliver innovative ideas for those who enjoy home entertainment but aren’t looking to convert their entire living room into a screening room.” said In-kyu Lee, senior vice president and head of the TV and Monitor Division at LG Electronics’ Home Entertainment Company.

Both the PF1500 and PW800 models will be available starting this month in the United States and Korea before their availability in the weeks to come in markets around the world.

PF1500 Key Specifications:

￭ Native Resolution: 1920 x 1080 (Full HD)

￭ Brightness: 1400 ANSI lumens

￭ Contrast Ratio: 150,000:1 (Full On / Full Off)

￭ Illumination: RGB LED (Lifespan: up to 30,000 hours)

￭ Image Size: up to 120 inches (Wall-to-Lens Distance: 3.69m)

￭Throw Ratio: 1.4 (Normal Throw)

￭ Dimensions (W/D/H): 132mm x 220mm x 84mm

￭ Weight: 1.5kg

￭ Screen Share: Wired and Wireless Mirroring with smartphone / tablet / PC

￭ USB Support: HD DivX / Office Viewer

￭ HDMI: Supports up to Full HD

￭ Others: Bluetooth (Sound Out) / Zoom (1.1X) / Four Corner Keystone (Edge Adjustment)

PW800 Key Specifications:

￭ Native Resolution: 1280 x 800 (WXGA)

￭ Brightness: 800 ANSI lumens

￭ Contrast Ratio: 100,000:1 (Full On / Full Off)

￭ Illumination: RGB LED (Lifespan: up to 30,000 hours)

￭ Image Size: up to 100 inches (Wall-to-Lens Distance: 3.25m)

￭ Throw Ratio: 1.5 (Normal Throw)

￭ Dimensions (W/D/H): 140mmx 140mmx 50mm

￭ Weight: 0.6kg

￭ Screen Share: Wired and Wireless Mirroring with smartphone / tablet / PC

￭ USB Support: HD DivX / Office Viewer

￭ HDMI: Supports up to Full HD

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¹Data sourced from PMA Research (Pacific Media Associate Research) from 2008–2014 for LED projectors over 99 lumens.

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LG AKA, THE PHONE WITH A PERSONALITY, NOW AVAILABLE OVERSEAS

From left to right; Eggy, Wooky, Soul and Yo-Yo

Companion Smartphone Lets You Express, Create and Make Your Own Fun

SEOUL, Mar. 19, 2015 — LG Electronics (LG) will begin the first overseas rollout of its fun and customizable AKA smartphone starting in Hong Kong next week followed by China, Taiwan, Singapore and Turkey with additional markets to be announced as they are confirmed. Originally designed for the domestic market, AKA was first introduced to Korean customers at the end of 2014, where it has seen healthy sales and positive customer feedback for its originality and sense of humor.

AKA is available in four different personas, from Eggy in yellow who falls frequently in love, the ever-so-impulsive Wooky in white, the soft-hearted and music-loving Soul in navy and Yo-Yo in pink who is always on a diet. The characters’ personalities are an integral part of each phone as they are woven into wallpapers, widgets and ringtones. In addition to each AKA’s interactive, animated eyes, owners can customize their phones with stickers (provided), markers or paint, for a true DIY experience. This customer-centric thinking helped AKA win an iF Design Award for its unconventional approach to smartphone design.

With a global audience in mind, LG tweaked the AKA lineup by adding an emotional UX element. Some of the additional features include customizable glasses and eyebrows for each pair of eyes. Another unique UX feature is the included Art Toy figurine, which can be digitized and integrated into the phone’s user experience. Snapping a photo of the accompanying figurine with AKA’s Snapshoot tool creates an animated 3D version of the figure that appears alongside selfies. Other camera features come straight from LG’s premium handsets and include Laser Auto Focus, Touch & Shoot and Gesture Shot.

To celebrate AKA’s overseas rollout, LG is collaborating with TUBA Entertainment, the creators of the popular Larva animated series, to produce a new series called Rotary Park. The first episode of Rotary Park will debut on March 20 on YouTube (www.youtube.com/user/TheRotarypark).

“AKA is the first smartphone that gives owners a blank canvas to express their own personalities via a customized user experience,” said Juno Cho, president and CEO of LG Electronics Mobile Communications Company. “AKA is about being creative and never losing sight of the things that make us young and interesting. This is a whole new direction in smartphone UX and we’re excited about where it may take us.”

Key Specifications:

￭ Chipset: 1.2GHz Quad-Core

￭ Display: 5.0-inch HD IPS

￭ Memory: 16GB / 1.5GB RAM / microSD slot

￭ Camera: Rear 8.0MP Laser Auto Focus / Front 2.1MP

￭ Battery: 2,610mAh (removable)

￭ Operating System: Android 4.4 KitKat

￭ Size: 138.7 x 71.9 x 9.9mm

￭ Weight: 135.5g (without font slide cover) / 157g (with front slide cover)

￭ Network: 4G LTE

￭ Connectivity: Wi-Fi / Bluetooth 4.0 / NFC / A-GPS / USB 2.0

￭ Color: White / Yellow / Navy / Pink

￭ Other: Art Toy / Stickers

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LG RECOGNIZED BY UNITED NATIONS FOR EMISSION REDUCTION EFFORTS

Four LG India employees around LG refrigerator acquired CER credits

First in Appliance Industry to Earn CER Credits

for Energy-Efficient Refrigerator Project

SEOUL, Mar. 6, 2015 — LG Electronics (LG) has become the world’s first to receive Certified Emission Reduction (CER) credits in appliance industry, from the Clean Development Mechanism (CDM) project encouraged by the United Nations Framework Convention on Climate Change (UNFCCC).

Established at the Kyoto Protocol, the CDM awards emission-reduction projects in developing countries with CER credits, with each credit equivalent to one ton of CO₂. This cooperative mechanism allows the country or the private sector to meet their Kyoto Protocol targets while contributing to the sustainable development of developing counties through these investments.

In the Indian market, LG acquired CER credits for its enhanced energy efficient refrigerators . The refrigerator project was awarded CER credits equivalent to the amount of reduced energy consumption. LG, which earned approximately seven-thousand tons in CER credit earlier this month, expects to eliminate 5.8 million tons of CO₂for the refrigerator project over the next 10 years. Credits earned through this effort are expected to create as much as EUR 3.1 million (USD 3.4 million) in additional revenue, of which a portion will be donated to assist impoverished women and children in India.

“We are delighted to be able to actively respond to today’s environmental challenges with our innovative products and solutions,” said Choong-hak Lee, executive vice president and head of LG’s corporate social responsibility efforts. “LG is serious about its responsibility to the planet and as a leading global appliance company, we are committed to working with the UNFCCC.”

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LG MUESTRA SUS NOVEDADES DE TELEFONÍA EN MWC 2015

La compañía muestra en la feria su nuevos smartphones, tanto Premium como de gama media, sus wearables y sus servicios de Internet de las Cosas

Barcelona, 2 de marzo de 2015—LG muestra a partir de hoy en el Mobile World Congress, que se inaugura hoy en Barcelona, sus innovaciones en telefonía. Por ejemplo su terminal de gama alta, G Flex2, o sus smartphones de gama media. Bajo el lema “Innovación para una vida mejor”, estos nuevos dispositivos se mostrarán en cuatro diferentes zonas en el stand que LG tiene en la feria y que han sido diseñadas para mostrar la estrategia de LG para el próximo año.

Zona G Flex2 Zone: redefiniendo la curva
El G Flex2es, a día de hoy, el smartphone de LG más avanzado en el mercado. Diseñado con una pantalla curva, que tiene una función tanto ergonómica como estética. Su pantalla Full HD de 5.5 pulgadas mejora la experiencia de visionado gracias a que muestra unas imágenes más reales y vivas. Su rendimiento potente y sus características de experiencia de usuario destacan el liderazgo de LG tanto en diseño como en tecnología.

Zona gama media: El premium asequible
LGmostrará por primera vez sus nuevos smartphones de gama media inspirados en terminales premium y pensados para llegar a un mayor número de usuarios. Los cuatro modelos – Magna, Spirit, Leon y Joy- ofrecen un diseño elegante, pantallas con tecnología in-cell touch, así como funciones de experiencia de usuarios como, por ejemplo, Control por gestos y Vista rápida. Los cuatro nuevos dispositivos estarán disponibles tanto en LTE como en 3G para un equilibrio perfecto entre estilo y facilidad de uso.

Zona Wearables Zone: Harmonía perfecta de moda y tecnología
LGmostrará también, por primera vez en MWC 15, dos nuevos smartwatches. Con un diseño clásico y actual, el LG Watch Urbanerescata la belleza de un reloj de lujo. El LG Watch UrbaneLTE es el primer smartwatch del mundo que ofrece capacidades LTE y NFC. Este dispositivo único puede hacer llamadas VoLTE, así como enviar o recibir datos sin conectarse a un smartphone. El LG Watch Urbane LTE se puede utilizar como un walkie-talkie, gracias a la función push-to-talk (PPT), que se puede conectar con varios usuarios a la vez. Con la tecnología NFC, el LG Watch Urbane LTE permite hacer pagos móviles con los coches inteligentes de hoy y mañana.

Zona IoT: El centro de nuestras vidas móviles
Según el Korea Electronics Technology Institute (KETI), LG cuenta con 139 patentes servicio en IoT, más que ninguna compañía coreana y siendo el cuarto fabricante con el mayor número de patentes en el mundo. Este expertise se mostrará en la Zona IoT en el MWC. En colaboración con la operadora LG U+, la empresa demostrará cómo el G Flex2 puede controlar de forma remota las aplicaciones y los dispositivos en los hogares. Con el G Flex2, se puede monitorizar las casas a través de circuitos cerrados de cámaras cuando los habitantes estén fuera y puedan recibir mensajes de alerta en sus Smartphone si se produce una incidencia. Además, los usuarios pueden chatear por vídeo con otros miembros de la familia que estén en cualquier otra parte de la casa utilizando la red.

Además, LG y Audi demostrarán cómo el IoT puede mejorar la experiencia de conducir con la ayuda del LG Watch Urbane LTE. Con la característica NFC, los conductores pueden abrir y cerrar los vehículos y arrancar el motor desde este reloj. En el futuro, con él se podrá calcular la distancia a un destino, ayudar en la localización del coche aparcado, y activar el control de la climatización desde fuera del automóvil.

“En MWC habrá 170 productos que demuestran la variedad de tecnológica de LG,”destacó Juno Cho, presidente y CEO de LG Electronics Mobile Communications Company. “Desde smartphones a wearables del Internet de las Cosas, que hacen que nos sintamos seguros de no sólo participar, sino además de liderar. Nuestra presencia en Mobile World Congress lo avalará.”
El pabellón de LG en MWC 2015 está ubicado en el Hall 3 de la Fira Gran Via. Para más información sobre la nueva oferta de LG puede visitar www.LGnewsroom.com/MWC2015.

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LG WATCH URBANE LTE

Front view of LG Watch Urban LTE in silver

Perfect Harmony of Fashion and Technology

Chipset: 1.2GHz Qualcomm® SnapdragonTM 400
Operating System: LG Wearable Platform
Display: 1.3-inch P-OLED (320 x 320 / 245ppi)
Network: LTE
Memory: 4GB eMMC / 1GB LPDDR3
Battery: 700mAh
Sensors: 9 Axis / Barometer / PPG / GPS
Connectivity: Wi-Fi 802.11 b, g, n / Bluetooth 4.0LE / NFC
Color: Silver
Other: Dust and Water Resistant (IP67) / Speaker / Microphone

LG PRESENTA SU ÚLTIMO SMARTWATCH, LG WATCH URBANE LTE

With this new wearable you can make calls, send messages and communicate with other devices by voice without using the smartphone

Madrid, February 26, 2015 -LG continues to bet on wireless technology, which is why it has shown the world’s first LTE smartwatch at the Mobile World Congress 2015 (MWC) that took place in Barcelona. The new LG Watch Urbane LTE is a new generation wearable that includes NFC and other new features that have never been offered by this type of devices.

The LG Watch Urbane LTE is LG’s fourth and most ambitious smartwatch. It combines the style and sophistication of an analog clock with the high-tech technology around its 1.3-inch circular P-OLED screen. Beneath its dial and stainless steel body, the LG Watch Urbane LTE houses all the features of a smartphone. You can answer calls and send messages, as with any 4G phone. With mobile network connectivity, this smartwatch also has push-to-talk (PTT) functionality, that is, by pressing a button users can communicate with other devices in the same network as if it were a walkie talkie.

The LG Watch Urbane LTE works with a new operating system for LG wearables, developed specifically for the company’s devices. Beyond the operating system, this smartwatch inherits most of the features of the LG Watch R, including the Always-on environment mode functionality. The new LG Watch Urbane LTE comes equipped with a long-lasting 700mAh battery, which gives it a great autonomy for calls and time of use, it can even stand several days in sleep mode.

“The LG Watch Urbane is an example of the kind of innovation that only leaders in LTE technology can perform,” said Juno Cho, president and CEO of LG Electronics’ mobile telephony division. “This smartwatch opens a new field of possibilities, being the first in this category with LTE connectivity and which really looks like a classic watch, its development fits perfectly within our philosophy of innovating to make people’s lives easier”.

This smartwatch has on the right side of the dial three buttons that allow access to the functions without having to scroll through the menus on the screen. The button above is the access to the quick configuration menu where the user can consult and adjust the use of the battery, the brightness of the screen, the volume or the connection settings. The one in the center changes between the clock interface and a list of installed applications. And the button below is used to go back when you press fast, but if you press it for a long time the emergency functionality is activated by automatically calling any pre-configured number and sending the person’s location.

The LG Watch Urbane LTE stands out for its innovative connectivity options in the wearables market. From the wrist, users will have access to their virtual wallet thanks to NFC technology, which means they can pay for meals, movie tickets and even public transport, without having to look for the wallet in their pocket. With this payment system, not only will it be possible to buy cinema tickets but you can also have a reminder a few hours before.

This smartwatch is also designed for athletes, since it has a heart rate monitor and advanced motion sensors that make it much easier to track physical activity than with a smartphone. In addition to this functionality, the LG Watch Urbane LTE includes features for golf lovers, cyclists or hikers. This wearable has an IP67 certification, which means that it is resistant to dust and water, being able to submerge at a depth of 1 meter of water up to 30 minutes.

LG Watch Urbane adapts to the tastes of each person or the different occasions, since it has a clock interface that allows to change from the bottom of the dial to the hands. For this you can even use photos from a smartphone or tablet.

Technical characteristics

· Processor: 1.2 GHz Qualcomm® Snapdragon ™ 400
· Operating System: LG platform for wearables
· Display: 1.3 inches P-circular OLED (320 x 320 pixels / 245 ppi)
· Network: LTE
· Memory: 4GB eMMC / 1GB LPDDR3
· Battery: 700 mAh
· Sensors: 9-Axis, barometer, GPS and PPG heart rate monitor
· Connectivity: Wi-Fi 802.11 b, g, n / Bluetooth 4.0LE / NFC
· Finishes: Silver
· Water and dust resistant (IP67)
· Others: Speaker and microphone

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LG Newsroom