LG G2 INTRODUCES NEW DIRECTION IN SMARTPHONE DESIGN

A half-side view of the front of LG G2 and the back of LG G2.

More Than 130 Global Wireless Carriers on Board

to Roll Out LG’s Latest Premium Device

NEW YORK, Aug. 7, 2013 — LG Electronics (LG) today unveiled its latest flagship smartphone LG G2, the first smartphone introduced under LG’s new “G” Series for premium devices, exemplifying LG’s aim to bring forth more customer-centric innovations.

Nearly 700 guests from over 30 countries converged at the renowned Frederick P. Rose Hall, Home of Jazz at Lincoln Centerin New York for the global introduction of the device. Based on LG’s research of consumer lifestyles and behaviors, the smartphone offers users more real-life benefits such as ergonomic design, practical functions and an intuitive user experience.

“Our definition of innovation today is technology that truly resonates with consumers,” said Dr. Jong-seok Park, president and CEO of the LG Electronics Mobile Communications Company, who welcomed the guests to the event. “We have always listened to and learned from consumers in pursuit of innovation. We took these insights to new heights in developing LG G2, the most exciting and ambitious mobile phone in our company’s history.”

New Perspective in Smartphone Design

The LG G2 brings everything together in a device with comfortable, functional, convenient and beautiful design. The LG G2 shifts the paradigm in smartphone design by placing all the buttons on the rear of the device, making this the first smartphone to be completely devoid of side buttons. The unique Rear Key concept came from the realization when studying users that the larger the phone became, the more difficult it was to properly access the side keys. Moving the main buttons to the back of the phone gave users more control since this place was where individuals’ index fingers are naturally located. Researchers found that moving the buttons also resulted in fewer dropped phones when adjusting the volume while talking.

Long-pressing on the rear-mounted volume keys allows users to launch QuickMemo^TMand the camera, making note taking and photo capturing even easier than before. And if the LG G2 is lying on a surface face up, there’s no need to lift the phone to access the power button on the back. With KnockON, the LG G2 can be powered on simply by tapping twice on the display.

Edge-to-Edge Display and Best-In-Class Power Capacity

LG upped the ante by incorporating a 5.2-inch Full HD display in the LG G2, the largest display designed for one-handed operation in today’s popular 2.7-inch width smartphone category. In addition to the expansive viewing experience, LG’s innovative Dual Routing technology reduced the phone’s bezel to a mere 2.65mm on the side edge. And with proven IPS technology, the LG G2 offers superior graphics, accurate colors and clear images without any distortion.

For more efficient energy usage, the LG G2 employs Graphic RAM (GRAM) technology. GRAM reduces the display’s energy use by up to 26 percent on a still frame and increases overall usage time on the device by approximately 10 percent. And with a generous 3,000mAh battery that is thoughtfully designed to take maximum advantage of the interior space, the LG G2 is more than ready for a full day’s work or play.

OIS and High Resolution for Great Pictures

The LG G2’s high-resolution camera comes equipped with Optical Image Stabilizer (OIS) technology to prevent blurring, allowing for clearer, brighter and sharper images even when in motion or shooting in dim environments. Most current smartphone cameras with OIS tend to offer resolution in the 4MP to 8MP range. The G2 is unique in that it offers 13MP and OIS technology in a slim design without a protruding lens. And features such as Super Resolution and Multi-point AF help keep everything in focus, just like a standalone point-and-shoot digital camera.

Studio Quality Hi-Fi Sound

In recent years, there has been an increase in consumer demand for superior sound in smartphones as high-quality multimedia content becomes more ubiquitous. Smartphones have become hubs for entertainment of all kind — TV shows, movies, games — and consumers expect the sound to be just as good as the image. The LG G2 is the first smartphone on the market today to feature 24 bit/192kHz Hi-Fi playback that reproduces studio-like quality sound, far superior to a CD. Now consumers can hear a level of audio realism that hasn’t been possible before in a smartphone.

Practical UX Connected to Everyday Life

Research shows that the most frequently used smartphone features are the most basic ones that users often take for granted such as SMS, social networking, directions and of course, making phone calls. The LG G2 comes with a number of compelling user experience (UX) features that provide the most practical value by focusing on a smartphone’s most popular tasks:

– Answer Me — Automatically answers the call after lowering the ringtone when the phone is raised to one’s ear.

– Plug & Pop — Recommends options or related features to choose from when the earphone or USB cable is detected.

– Text Link —Allows information embedded in text messages to be selected and easily saved in a memo or calendar and searched on a map or the internet.

– QuickRemote — Not only can LG G2 be used to remotely control popular home entertainment devices, it can also learn from conventional remotes and be customized to operate multiple devices with flexible layouts and keys.

– Slide Aside — Enables easier multitasking by simply “sliding” open apps off to the side using a three-finger swipe.

– Guest Mode — Protects owner’s privacy by displaying only pre-selected apps when guests access the phone with a secondary unlock pattern.

Unmatched Performance with Next Generation LTE

The LG G2 runs on the industry’s most advanced mobile chipset, the Qualcomm^®Snapdragon™ 800 Processor and redefines the smartphone experience through stunning performance, rich graphics and outstanding battery efficiency. Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc., a wholly-owned subsidiary of Qualcomm Incorporated. Through a long-term partnership collaboration with Qualcomm Technologies, LG was able to deploy the chipset integrated perfectly with the LG G2 hardware to offer powerful and yet stable performance.

Following the global launch event in New York City on August 7, the LG G2 will be rolled out in over 130 wireless carriers in the next eight weeks starting in South Korea followed by North America, Europe and other key markets. Specific dates for market availability will vary by region and carrier.

Key Specifications:

– Processor: 2.26GHz Qualcomm^®Snapdragon™ 800 featuring quad Krait CPU
– Display: 5.2-inch Full HD IPS (1080 x 1920 pixels / 423 ppi)
– Memory: 32GB / 16GB
– RAM: 2GB LPDDR3 800MHz
– Camera: Rear 13.0MP with OIS / Front 2.1MP
– Battery: 3,000mAh
– Operating System: Android Jelly Bean 4.2.2
– Size: 138.5 x 70.9 x 8.9mm
– Colors: Black / White

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LG DIVERSIFIES IPS 21:9 ULTRAWIDE MONITOR LINEUP

Image of three LG UltraWide monitor models: 29EB73, 29EA73 and 29MA73

Featuring Three New Models, Expanded UltraWide Series Reaffirms

LG’s Leadership in the Growing 21:9 Monitor Segment

SEOUL, Aug. 5, 2013 ㅡ LG Electronics (LG) today announced the addition of three new models to its IPS 21:9 UltraWide monitor lineup — 29EA73, 29EB73 and 29MA73. Each model features an expansive 21:9 screen, enabling users to work on multiple files simultaneously and maximize their movie and gaming experience. The IPS 21:9 UltraWide series also incorporates several other outstanding features that take multitasking and entertainment to the next level.

“LG’s IPS 21:9 UltraWide series represents a bold re-imagining of the traditional computer monitor,” said Hyoung-sei Park, head of LG Electronics Home Entertainment Company’s IT Business Division. “Our cinematically proportioned displays boast superb productivity-enhancing features and incredible IPS picture quality. LG will continue to introduce new products that challenge the status quo and offer new and exciting possibilities.”

LG’s 29-inch IPS 21:9 UltraWide monitors provide users with the screen space necessary to display multiple windows simultaneously. The ability to view more information on a single screen is well suited to the demands of today’s modern professions. For enhanced multitasking performance, the convenient 4-Screen Split feature automatically divides the display into four segments. With just a few mouse clicks, these segments canbe repositioned into a variety of useful configurations. What’s more, Dual Link-up offers another way to increase productivity by enabling users to simultaneously access and view information stored on twoexternal devices.

Sure to please the most demanding of movie buffs, LG’s 21:9 aspect ratio displays deliver a truly cinematic viewing experience. The advanced monitors are also great for gamers, allowing them to fully enjoy action-packed multiplayer titles that take advantage of the latest in wide-format entertainment.

Employing LG’s advanced IPS display technology, the UltraWide lineup offers lifelike images, accurate color reproduction and an extremely wide viewing angle. LG’s IPS 21:9 UltraWide series monitors ship hardware-color-calibration ready, making it simple for users to maintain optimal color accuracy. The outstanding picture quality of the company’s IPS monitors has resulted in a number of product certifications and industry accolades, including Germany’s Plus X Award.

The UltraWide series is Mac compatible and supports several connectivity options including Mobile High-Definition Link (MHL), HDMI and DisplayPort. These features transform the UltraWide monitor into a powerful entertainment hub, allowing users to mirror or transmit content from a range of devices including smartphones, tablets and laptops.

The 29MA73 model comes with a TV tuner and the new Extra View picture-in-picture feature, giving users the ability access to TV schedules, smartphone games and other content in the Extra View window while simultaneously watching TV. With Extra View picture-in-picture, LG’s IPS 21:9 UltraWide monitor is able to provide an IPTV-like experience right out of the box.

And the new 29EB73 includes an ergonomic adjustable stand that makes it possible to easily reposition the monitor to the most comfortable height, helping to reduce stress and create a more pleasant and productive work environment.

The 29EA73 and 29EB73 will be rolled out globally this month, with the 29MA73 to follow in late September.

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LG’S STUNNING OLED TVS TO GREET TRAVELERS AT AIRPORTS ALL OVER THE WORLD

45 Airports Become Showrooms for TV Technology that

“Must Be Seen to be Believed”

SEOUL, Aug. 4, 2013 — LG Electronics (LG) will be displaying its ultra slim 55-inch OLED TVs (EM9700) in the lounges and open areas at 45 international airports around the globe this month. Travelers will be able to experience for themselves the amazing picture quality of the world’s first commercially available, large-screen OLED TV. Starting from Narita Airport in Tokyo, Japan, LG OLED TVs will make their way to international airports in cities such as New York, Berlin, Dubai and Bangkok.

“We are truly excited to give travelers from all over the world the chance to enjoy the future of television,” said Havis Kwon, president and CEO of LG Electronics’ Home Entertainment Company. “Displaying our advanced product in airport lounges and high traffic areas presents us with a unique opportunity to show consumers how OLED differs from traditional flat-panel TVs. This is a technology that one can’t simply describe, it must be seen to be believed. ”

On a daily basis, international airports play host to an incredible variety of people from all walks of life and points of origin, from families on holiday to high-powered business executives. Travelers waiting for connecting flights or those just about to embark on an overseas adventure won’t be able to help but notice the beautiful design and breathtaking picture quality of LG’s OLED TV.

LG launched the world’s first OLED TV earlier this year, capturing the attention of consumers, media and the entire entertainment industry. Unlike competing units, LG’s OLED TV employs proprietary WRGB technology features a white sub-pixel which guarantees the clearest, most realistic images in an unbelievably thin display. LG’s OLED TV also offers an impressively wide viewing angle, ensuring the perfect picture from almost any viewing position. The ultra slim, lightweight model also boasts the strength and durability of carbon fiber reinforced plastics (CFRP).

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LG INTRODUCES NEW BRAND IDENTITY FOR A MORE GLOBAL AUDIENCE

“It’s All Possible” to be Company’s Centerpiece of Communication

SEOUL, Aug. 1, 2013 — To highlight the company’s dedication to delivering differentiated values and experiences, LG Electronics (LG) today unveils a new brand identity strategy revolving around the theme, “It’s All Possible.” The communications and branding strategy is also an acknowledgement of the many changes in technology and consumer behavior that have taken place in recent years. The new theme will convey LG’s consumer focused goals to inspire, empower and make consumers smile.

Based on the company’s management principles, the new brand identity and communications theme has been developed to consolidate LG’s brand affinity — which has become increasingly important in today’s highly competitive global marketplace. LG seeks to delight customers with its unique, consumer-centric products and draws its inspiration from actual consumers, listening to their needs and desires to create value-added solutions that enhance their everyday lives.

In addition to complementing LG’s famous Life’s Good identity, the communication theme will be positioned as a singular global voice to offer a consistent brand experience across all customer touch points including TV, print, outdoor and digital media. On August 1, the new theme will make its debut via a video displayed on LG’s electronic billboard in New York’s Times Square, and at its website www.LG.com. Thereafter, the global communications theme will become highly visible across all customer touch points including online and print advertising, in-store marketing and at new product launch events, such as the much anticipated LG G2 smartphone on August 7.

“Our new brand identity and communications campaign will encourage audiences to see LG as a force for positive change, not only a manufacturer,” said Ki-wan Kim, executive vice president and global marketing officer of LG Electronics. “In order to create value-added solutions which bring greater convenience and enjoyment to everyday life, LG draws its inspiration from real consumers around the world. It’s All Possible will serve to reinforce our strong reputation as a people-centric company that can make customers smile.”

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LG G2 TO FEATURE MUSIC FROM VIENNA BOYS’ CHOIR

Members of the Vienna Boys’ Choir recording songs through the LG G2.

Special Ringtones and Preloaded Sounds Recorded Exclusively for

LG’s Newest Device

SEOUL, July 31, 2013 — Sounds from the world famous Vienna Boys’ Choir will come preloaded on LG Electronics’ (LG) all new flagship LG G2 smartphone. LG worked closely with the choir to create a series of unique harmonic sounds including nine ringtones and five notifications and alarms. Also, four musical chimes such as Bach’s Air on the G String are included.

“Whether it’s classical compositions or fresh a cappella music, LG has always viewed beautiful music as a great complement to our beautiful devices,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “As the pinnacle of international choirs and the most famous, it’s fitting that the heavenly music of the Vienna Boys’ Choir is featured on LG G2.”

The Vienna Boys’ Choir is one of the oldest and most famous boys’ choirs in the world. For nearly 500 years it has been an enduring symbol of Austria and currently performs in about 300 concerts a year before half a million music lovers all over the globe. The boys are selected mainly from Austria but also hail from many other countries.

LG’s efforts to create synergy between technology and human sensibility extends back to 2006 when LG worked with the Swedish a cappella group, The Real Group, to mimic cell phone sounds using human voices. In 2010, LG included the actual orchestra sounds of Ennio Morricone to its smartphone lineup.

Starting on August 1, fans of great music can log on to the LG G2 microsite (www.G2.LGMobile.com) and download the Life’s Good ringtone sung by the Vienna Boys’ Choir as well as other free music.

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LG EXPANDS ACCESSORY OFFERINGS WITH PREMIUM SMARTPHONE CASE

G2s wearing QuickWindowTM cases in seven colors are displayed; white, blue, purple, yellow, pink, mint and black.

Convenient QuickWindow^TMCase for LG G2 Available in Seven Colors

SEOUL, July 30, 2013 — LG Electronics (LG) will be introducing a line of premium cases for its upcoming flagship device, LG G2, to be available at the same time as the smartphone. The aesthetically beautiful case, QuickWindow^TM, is the newest addition to LG’s growing premium smartphone accessory lineup, which includes cases, headsets and portable chargers.

An opening or “window” on the cover of QuickWindow^TMallows users to glance at various information displays without having to open the cover flap. With only a light swipe of a finger, the QuickWindow^TMUX will appear in the window which users can view while on-the-go. Information that can be viewed through the QuickWindow^TMcover include a clock, weather report, alarm, music player, incoming phone call details and incoming text messages.

“LG’s newest premium accessory delivers practical and stylish options while protecting the smartphone, which for many consumers is a significant investment,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “Our smartphone designers have in mind the type of case they’d like to see on their designs. So it made a lot of sense for LG designers to share with our customers their vision of the perfect accessory.”

The QuickWindow^TMcase for the LG G2 will be available in seven different colors, including black, white, pink, purple, blue, mint and yellow. The cases will be available simultaneously with the launch of the LG G2.

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NEW LG CURVED OLED TV IS WORLD’S FIRST TO ACHIEVE THX DISPLAY CERTIFICATION

ENGLEWOOD CLIFFS, N.J., July 24, 2013 — LG Electronics USA and THX Ltd. today announced that revolutionary new LG CURVED OLED TV is the first OLED TV in the world to achieve THX^®Display Certification.

The super-thin 55-inch class (54.6-inch diagonal) LG CURVED OLED TV went on sale to consumers in the United States today at a suggested price of USD 14,999. LG’s new model 55EA9800 passed more than 600 THX laboratory tests to ensure it delivers the picture quality of a professional post production display.

“We’re excited about the potential of OLED TV technology and we’re thrilled that consumers are introduced to it through this THX Certified LG model,” said Eric Gemmer, THX Senior Video Engineer. “The collaboration between LG and THX sets a very high standard for OLED picture quality.”

According to LG, the new OLED TV’s proprietary WRGB technology is designed to deliver vivid and realistic images. The unique WRGB four-color pixel system features a white sub-pixel that works in conjunction with conventional red, green and blue pixels to create the perfect color output. In addition, LG’s exclusive Color Refiner is designed to deliver greater tonal enhancement, resulting in more vibrant and natural images.

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LG ANNOUNCES SECOND-QUARTER 2013 FINANCIAL RESULTS

A picture of LG Twin Towers in the daytime

Company Sets New Quarterly Record with Sales of 12 Million Smartphones

SEOUL, July 24, 2013 — LG Electronics (LG) today reported solid positive net income in the second-quarter as a result of improved performance in a majority of its business units. LG’s mobile phone business shipped 12.1 million smartphones between April and June, the highest ever in the company’s history.

Revenues in the 2013 second quarter rose 10.1 percent year-over-year to KRW 15.23 trillion (USD 13.58 billion), reflecting strong sales increases in most of LG’s business units. Second-quarter operating profit of KRW 479 billion (USD 426.92 million) and net profit of KRW 156 billion (USD 139.04 million), while down slightly from the same period last year, improved significantly from the previous quarter.

The LG Home Entertainment Company reported revenues of KRW 5.5 trillion (USD 4.91 billion), an increase of 6.4 percent from the previous quarter and virtually unchanged year-over-year. Second-quarter operating profit of KRW 107 billion (USD 95.37 million) increased from the previous quarter thanks to stronger sales in developing markets and successful new models, but declined compared to the same period last year due to intense competition and slower demand resulting in a lower average selling price. With continuing weak demand globally and expected increased competition, the company is investing in the premium and large-screen TV market with the expansion of Ultra HD TV and OLED TV products in developed markets.

The LG Mobile Communications Company continued to improve its position in the second quarter recording revenues of KRW 3.12 trillion (USD 2.78 billion), an increase of 34.5 percent from the same period last year. The company shipped 12.1 million smartphones in the second quarter, a new quarterly unit sales record for LG. Operating profit increased year-over-year to KRW 61 billion (USD 54.37 million) but declined from the previous quarter as a result of weaker demand in the Korean market, lower average selling price due to increased competition, and higher marketing investments. Shipments from mass-market smartphone models such as L-Series II and F-Series are expected to drive sales growth, while high-end products such as G Pro and LG G2 should increase the company’s product competitiveness.

The LG Home Appliance Company recorded the highest quarterly revenues in its history with sales in the second quarter of KRW 3.19 trillion (USD 2.84 billion), up 10.9 percent from the previous year largely due to improved sales in the United States and emerging markets such as China and Latin America. Second-quarter operating profits of KRW 121 billion (USD 107.84 million) rose quarter-over-quarter but fell compared with the same period last year due to increased R&D investments. LG will focus on continuing to grow its home appliance business by producing differentiated products with improved energy efficiency while further improving its cost structure.

The LG Air Conditioning and Energy Solutions Company reported record-high revenues of KRW 1.73 trillion (USD 1.55 billion) in the second quarter, an 18.4 percent increase from last year’s second quarter and a 42.5 percent increase from the first quarter of 2013. Operating income of KRW 171 billion (USD 152.41 million) rose compared with the previous year and previous quarter, while operating profit margin increased to 9.9 percent largely due to improved product mix and business structure.

2013 2Q Exchange Rates Explained

LG Electronics’ unaudited quarterly earnings results are based on IFRS (International Financial Reporting Standards) for the three-month period ending June 30, 2013. Amounts in Korean won (KRW) are translated into U.S. dollars (USD) at the average rate of the three-month period of the corresponding quarter — KRW 1,122 per USD (2013 2Q).

Earnings Conference and Conference Call

LG Electronics will hold a Korean language earnings news conference on July 24, 2013 at 16:00 Korea Standard Time at the LG Twin Tower Auditorium (B1 East Tower, 20 Yeoui-daero, Yeongdeungpo-gu, Seoul, Korea). An English language conference call will follow on July 25, 2013 at 10:00 Korea Standard Time (01:00 GMT/UTC). Participants are instructed to call +82 31 810 3069 and enter the passcode 9084#. The corresponding presentation file will be available for download at the LG Electronics website (www.lg.com/global/ir/reports/earning-release.jsp) at 14:00 on July 24, 2013. Please visit http://pin.teletogether.com/eng/ and pre-register with the passcode provided. For those unable to participate, an audio recording of the news conference will be available for a period of 30 days after the conclusion of the call. To access the recording, dial +82 31 931 3100 and enter the passcode 142700# when prompted.

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LG BRINGS CURVED OLED TV TO U.S. CONSUMERS

A right-side view of the LG's curved OLED TV model 55EA9800 displaying a night scene of the city

With the First OLED TV to Debut in America, LG Takes

Early Lead in Next Generation of Home Entertainment

SEOUL, July 23, 2013 — LG Electronics (LG) today introduced the first OLED TV for sale to customers in the United States, becoming the first TV manufacturer to bring the next generation technology to the largest premium TV market in the world. First unveiled at the 2013 Consumer Electronics Show in Las Vegas, LG’s CURVED OLED TV (Model 55EA9800) will be available exclusively at Best Buy, the world’s largest consumer-electronics retailer store.

“We are fully committed to bringing next generation technologies to the global market,” said Havis Kwon, President and CEO of LG Electronics’ Home Entertainment Company. “The next-generation display technology and the advanced ultra-thin curved design in the LG CURVED OLED TV represents a new era in home entertainment. It must be seen to be believed.”

Global demand for OLED TV is expected to grow to more than 7 million units by 2016, according to DisplaySearch. LG is the first company to commercialize both the flat screen OLED TV, which went on sale in Korea in January, and the innovative new CURVED OLED TV, which began sales in Korea in April. Availability of the CURVED OLED TV in other markets will be announced at a later date.

Featuring a gently curved screen and LG’s own WRGB OLED technology, the CURVED OLED TV offers exceptional picture quality and an immersive viewing experience. The cutting-edge TV has been awarded the prestigious Red Dot: Best of the Best honor and is recognized by respected international product testing and certification bodies TÜV Rheinland, Intertek and VDE. The LG 55EA9800 is also the first OLED TV in the world to receive THX certification.

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LG ALIGNS PREMIUM SMARTPHONE BEHIND NEW “G” NAME

G Branding for All Future LG Premium Phones

SEOUL, July 19, 2013 — The next flagship device from LG Electronics (LG) will be officially known as G2 and will be the first smartphone from LG to be launched as part of the company’s new “G” premium brand. Future smartphones in the same series will carry only the G name while the branding of mobile devices that have already been introduced will continue unchanged.

“Our vision is to make LG’s newest G devices synonymous with excellence, raising the bar even further for the ultimate in user experience,” said Dr. Jong-seok Park, president and CEO of the LG Electronics Mobile Communications Company. “The new G2 will build upon the excellent reputation established by previous G Series products.”

Furthermore, LG’s premium 4:3 display smartphones will be rebranded as simply “Vu:” going forward. All of LG’s smartphones feature next generation core technologies and familiar UX with each series highlighting a different facet of the company’s product expertise.

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LG ANNOUNCES WORLDWIDE ROLLOUT OF OPTIMUS G PRO

A woman posing in front of the Colosseum, Italy, while holding the LG Optimus G Pro.

Award-winning Smartphone Receives Accolades from Customers, Industry

SEOUL, July 17, 2013 — Following its successful debut in North America and Asia, LG Electronics (LG) today announced the global rollout of its premium Full HD LTE smartphone, Optimus G Pro, in select markets in Europe, Central/South America, Middle East, Africa and Commonwealth of Independent States.

Featuring advanced hardware and differentiated user experience (UX) features, LG’s Optimus G Pro is one of the most advanced smartphones currently on the market. It was recently honored with the Best LTE Device/Handset Award at LTE World Summit 2013 in recognition of the device’s industry-leading performance and features. The smartphone was also recognized soon after its debut at Mobile World Congress 2013 by the Red Dot Design Awards for excellence in the field of design.

“We are excited to be bringing our award-winning Optimus G Pro to a worldwide audience,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “The Optimus G Pro showcases the next generation smartphone trends with its large display, high-performance features and innovative mobile experience.”

The Optimus G Pro is equipped with the swift Qualcomm Snapdragon 600 processor, long-lasting 3,140mAh battery and a 2GB RAM. With its expansive 5.5-inch 1080p Full HD IPS display delivering a resolution of 1920×1080 pixels at 400ppi, the device offers vivid and superb picture quality with wide viewing angles. Even with its extra large diplay, the device delivers a comfortable in-hand experience and great “pocketability.” It also features a number of unique UX features such as Dual Recording, Virtual Reality Panorama and QSlide.

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LG TO HELP SHARE CUSTOMERS’ SPECIAL MOMENTS

A Times Square billboard saying “To me, you are perfect. From G”

“To Me, You Are Perfect” Online Campaign Promotes Personal

Messages on Billboards in Times Square and Piccadilly Circus

SEOUL, July 15, 2013 — Leading up to its new product announcement on August 7, LG Electronics (LG) today kicks off an online campaign where consumers can send messages to loved ones under the theme “To Me, You Are Perfect.” The campaign was developed to show LG customers what an important role they have played in inspiring innovation at LG. Anyone can participate by simply posting a photograph or video message to a loved one on one or more of LG’s online channels, including LG Mobile’s microsite (www.LGMobile.com), Facebook page (www.facebook.com/LGMobile) or YouTube channel (www.youtube.com/LGMobile).

As part of the campaign, video clips will be selected and posted on LG’s multiple online channels and shown on the company’s outdoor billboards in New York City’s Times Square and London’s Piccadilly Circus. The winner with the most likes and views will receive a gift valued at USD 5,000. Forty randomly selected participants will receive LG G Series smartphones and 500 more will receive LG Pocket Photo printers. The campaign concludes on August 6.

“This event is about thanking our customers and fans and showing our appreciation to everyone who exemplifies our Life’s Good philosophy,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “We wanted to demonstrate how important our customers’ opinions are to us when we design new products at LG. To us, our customers are perfect, especially when it comes to providing us with the inspiration to create and innovate.”

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LG EXPANDS ULTRA HD TV LINEUP WITH GLOBAL INTRODUCTION OF TWO NEW MODELS

With NANO FULL LED Backlighting and Tru-ULTRA HD Engine,

LG’s Newest ULTRA HD TVs Deliver Unmatched Picture Quality

SEOUL, July 12, 2013 — Expanding on the strong interest surrounding its 84-inch ULTRA High Definition TV, LG Electronics (LG) today announced the addition of 55- and 65-inch ULTRA HD TV models in markets around the world, enabling even more consumers to enjoy the benefits of 4K technology. Initially introduced in South Korea last month, the two LA9700 series ULTRA HD TVs were rolled out in the United States this week and will be followed by introductions in overseas markets such as the U.K., Russia and Australia.

“When we first unveiled our 84-inch ULTRA HD TV at CES last year, the reception we received was phenomenal,” said Havis Kwon, President and CEO of LG Electronics’ Home Entertainment Company. “The ULTRA HD TV format is here to stay and with the new sizes offering NANO FULL LED backlighting and our proprietary Tru-ULTRA HD Engine, these models are in a class of their own.”

Unmatched Picture Quality and Sound

The new LA9700 series delivers unbelievable picture quality with more than four times the screen resolution of conventional HD TVs. The 55- and 65-inch ULTRA HD TVs produce incredibly sharp images with a resolution of 8.3 million pixels per frame. The Tru-ULTRA HD Engine maximizes image clarity and provides exceptional up-scaling, enabling consumers to view any video format in near-ULTRA HD quality. Additionally, LG’s LA9700 models are equipped with NANO FULL LED backlighting which results in deeper blacks and consistent brightness and contrast. With the inclusion of LG’s advanced In-Plane Switching (IPS) panels, the new TVs deliver accurate color expression across a wide, 178 degree viewing angle.

Both LA9700 models offer a 4.1 channel surround sound system which includes the stylish, forward-facing Sliding Speaker. With excellent mid- and high- frequency range performance, this elegant unit can be positioned to remain hidden or visible, delivering excellent sound either way. Alternatively, the Sliding Speaker can be set to extend automatically when the TV is turned on, and retract when powered off. A powerful subwoofer, located behind the TV’s screen, ensures strong bass performance.

Smart Design, Smart TV

Design-wise, the LA9700 ULTRA HD TVs create a stunning visual impression and a more immersive viewing experience thanks to the ULTRA-thin bezels of LG’s CINEMA SCREEN Design. And LG’s intuitive Smart TV platform provides easy access to a wide range of applications and content services from around the globe. The company’s excellent Magic Remote boasts natural language recognition, point, wheel, and gesture control options, making it easy to navigate menus, search for content or play exciting Smart TV games. What’s more, SmartShare offers the simplicity of Tag On (LG’s NFC-based device pairing feature), and the convenience of WiDi and Miracast^TMscreen mirroring. And the LA9700’s Now On function recommends content based on the user’s viewing patterns and previous program purchases.

Certified Picture Quality

The exceptional 2D and 3D picture quality of LG’s new 55- and 65-inch ULTRA HD TVs has been certified by respected international product testing and certification bodies, Intertek and Underwriters Laboratories (UL). Both organizations employ rigorous assessment processes, measuring a wide range of attributes including viewing angle, contrast consistency, color accuracy and 3D performance.

The new LA9700 models carry a suggested price of USD 7,999 for the 65-inch and USD 6,999 for the 55-inch model in the United States. Prices outside the U.S. will be announced at launch time.

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LG VEHICLE COMPONENTS BUSINESS OPENS NEW INCHEON CAMPUS

Koo Bon-moo, chairman of LG Electronics, and Koo Bon-joon, vice chairman and CEO of LG Electronics, participate in the opening ceremony of its new Incheon campus.

New Home of VC Company Boasts State-of-the-Art R&D Capabilities

SEOUL, July 10, 2013 ㅡ LG Electronics (LG) held an opening ceremony for its new Incheon campus on July 10. The site, which will soon play host to around 800 Vehicle Components (VC) Company employees, is located in South Korea’s Incheon Metropolitan City andcovers an area of more than 100,000 square meters. LG has invested KRW over 300 billion to develop the facility designed specifically for the integrated, streamlined development of new automotive components. It is expected that the Incheon site will become the major base of operations for the new VC Company, a future growth engine for LG.

The core divisions of LG’s VC Company are currently in the process of relocating to the new campus. All three of the VC Company’s divisions -In- Vehicle Infotainment (IVI); Heating, Ventilation, Air Conditioning & Motor (H&M); Vehicle Engineering (VE) – will all call the Incheon complex home.

Some of the exciting new automotive technologies that will be developed at the campus include the next generation of vehicle components, hybrid car components, in-car infotainment systems, motor components and compressors for automotive heating, ventilation and air conditioning (HVAC) systems.

With a variety of testing and research facilities, LG’s Incheon campus will enable the newly established VC Company to streamline R&D. The site features four main buildings: a laboratory for the creation of integrated engineering solutions for product design, a manufacturing building for the construction and testing of key products and technologies, a testing facility for assessing the performance, durability, and energy efficiency of new automotive components, and an environmental testing facility for the measurement of product performance and durability under various simulated climatic and weather conditions.

“The centralization of auto component R&D at the Incheon campus will help to energize LG’s VC Company, allowing it to become a dynamic engine for growth moving forward,” said Woo-jong Lee, president and CEO of the LG Electronics VC Company. “We will strengthen our position in the global vehicle component industry by investing in, and ultimately developing, the next generation of automotive components.”

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LG CURVED OLED TV EARNS GLOBALLY RECOGNIZED GREEN CERTIFICATIONS

Intertek Green Leaf Mark, European Commission EU Ecolabel,

EPEAT Registration Recognize LG Green Leadership

SEOUL, July 4, 2013 — LG Electronics (LG) today announced that its CURVED OLED TV has been certified energy efficient and designed with the environment in mind by three separate certification bodies: Intertek, the European Commission and the Electronic Product Environmental Assessment Tool (EPEAT).

“Today’s definition of innovation is as much about how small a footprint a product leaves on nature as it is about technological advancement,” said Il-geun Kwon, Head of the LG Electronics Home Entertainment Company R&D Center. “Our latest OLED TV is proof of our unwavering commitment to designing and manufacturing the most energy efficient products without sacrificing any of the benefits that they bring to our customers’ lives.”

To earn the Green Leaf Mark from Intertek, a product must be able to meet the most stringent set of performance and manufacturing standards. In addition to employing a comprehensive battery of standardized tests to evaluate a product’s environmental impact, Intertek also investigates the technologies and methods used throughout the manufacturing process. A stamp of approval from Intertek, one of the most respected testing and certification organizations in the world, is viewed as a guarantee of quality and performance.

LG’s CURVED OLED TV has also been awarded the European Commission’s EU Ecolabel. This prestigious label certifies that a product has been manufactured without negatively impacting the environment. The European Commission (EC) is the widely respected and influential executive body of the European Union (EU) and is a leading voice in pushing for greater environmental sustainability in the region.

Further highlighting its green credentials, LG’s next generation TV has been placed on EPEAT’s registry for responsibly designed and built electronic devices. EPEAT is a non-profit organization that publishes a global registry of green electronic products for the benefit of both consumers and manufacturers. To be included in EPEAT’s registry requires a product to meet no less than 24 environmental criteria related to energy efficiency, recyclability, packaging, longevity and reduction in the use of harmful materials.

Much thought went into the development of LG’s CURVED OLED TV as product designed with the environment in mind, which played a large role in the certification process. The TV’s body is constructed of Carbon Fiber Reinforced Plastic (CFRP), a sustainable material that contributes to the extreme thinness (4.3mm) and light weight (17kg) of this stunning, next-generation LG display. And thanks to the company’s patented Smart Energy Saving technology, LG’s CURVED OLED TV reduces energy usage as much as 67 percent compared to conventional flat panel TVs.

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LG Newsroom