LG BRINGS FIRST-CLASS GAME TITLES TO CINEMA 3D SMART TV

A front view of the CINEMA 3D SmartTVs displaying games

Redesigned Magic Remote Lets Users

Take Control of Outstanding Selection of Gaming Titles

SEOUL, Dec. 27, 2012 –– LG Electronics (LG) announced the arrival of several new games for its CINEMA 3D SmartTVs with hand-picked titles offering some of the best family-friendly, interactive fun around. Long popular on smartphones and tablets, the acclaimed titles include Where’s My Water, The Sims^TMFreePlay, Air Penguin, Mini Motor Racing and many more. Each game can be played using LG’s new and improved motion-sensing Magic Remote.

“Our extensive library of games has been growing steadily since we launched the first 3D titles for Smart TV last July,” said Havis Kwon, President and CEO of the LG Home Entertainment Company. “The whole family can enjoy some of the world’s most popular games right in their own living room. Magic Remote, Dual Play and the controller app for smartphones demonstrate our commitment to bringing a better gaming experience to CINEMA 3D Smart TV owners.”

An instant classic, Disney’s Where’s My Water soared in popularity to become the number one downloaded game app on the app store in 90 countries. Over 2 billion showers have been taken since its launch. LG CINEMA 3D Smart TV’s larger screen size and intuitive Magic Remote add another layer of player immersion to Disney’s run-away success.

Also arriving is The Sims FreePlay from leading game developer and publisher, Electronic Arts Inc. (EA). The enjoyable “real world” simulation builds on The Sims series, which sold more than 150 million copies worldwide. In addition to using the Magic Remote to control the onscreen action, players have the option of downloading a convenient remote controller smartphone app specifically designed for The Sims FreePlay.

Selected titles have also been optimized for 3D such as Mini Motor Racing, developed by The Binary Mill and powered by Unity Engine, which also supports LG’s Dual Play feature. Perfect for two-player games, Dual Play uses LG’s FPR 3D technology to allow each player to see their character in full screen, instead of the more common split-screen view.

All the games will be demonstrated on LG CINEMA 3D Smart TVs at CES 2013 in Las Vegas (USA). Each title will be downloadable from LG SmartWorld beginning the first quarter of next year.

# # #

LG INTRODUCES POWERFUL AUDIO AND VIDEO PRODUCTS WITH ENHANCED SMART TV FUNCTIONS AND INTUITIVE UX

LG’s 2013 Lineup Features Powerful Sound, Innovative Smart Features,

Myriad of Connectivity Options and Superior 3D Technology

SEOUL, Dec. 25, 2012 – LG Electronics (LG) today announced its 2013 audio and video lineup, which will be on display at CES in Las Vegas. The outstanding new selection features the BH9430PW 9.1-channel speaker system, NB4530A Soundbar, BP730 Blu-ray player with Smart TV features, the ND8630 Dual Docking Speaker and the NP6630 Portable Speaker. These advanced products clearly illustrate LG’s commitment to delivering users captivating audio, superior Smart TV functionality, a highly intuitive user experience and cutting-edge 3D technology.

“A home theater system is much more than just a TV and speakers; it’s a comprehensive package,” said Havis Kwon, President and CEO of LG’s Home Entertainment Company. “LG offers superb audio and video products to help consumers realize a truly immersive home cinema experience. By implementing advanced technologies, CINEMA 3D features, smart connectivity and control, LG will continue to lead the audio visual segment in 2013.”

True Cinema Sound: Industry-Leading Audio System That Rivals Theaters

The BH9430PW is a high-quality surround sound speaker system designed to take the movie viewing experience to the next level. The industry-leading 9.1-channel system, it adds four additional channels to the typical 5.1 setup, delivering an enhanced audio performance. A chorus of stunning sound is produced by the four multi-directional tallboy speakers, helping to fill the entire room with a soundscape that rivals that of an actual cinema. The system’s 3D Surround Processor analyzes content to distribute sound in multiple directions while maintaining the appropriate balance level. LG also opted to employ high-tensile Aramid fibers in the construction of the sound cones, which results in a wider range of sound, including defined, deep bass with near-zero sound distortion.

Also serving as a smart hub, the BH9430PW is compatible with NFC technology for wireless content mirroring. In addition, it has other excellent Smart TV capabilities such as web browsing. The BH9430PW also includes an iPod dock to charge devices and provide access to stored content.

The BH9430PW also offers a new feature for late night viewing; the Private Sound Mode. This feature lets customers feed the system’s sound directly to their smartphone via Wi-Fi to ensure that the rest of the family stays fast asleep.

Sound Advanced: Perfect Premium TV Companion

The NB4530A Soundbar has a slim design with a black and silver finish, making it the ideal complement to today’s slim-profile premium TVs. The Soundbar produces compellingly rich audio with 2.1 channels, 310W speakers and LG’s advanced 3D Surround Processor. All these features are packed into a single compact, manageable speaker unit, maximizing space savings. The stylish yet powerful 35mm tall Soundbar is the perfect premium TV companion.

Supporting HDMI with an Audio Return Channel (HDMI ARC), the Soundbar plays audio from the TV without requiring additional cables. It is also Bluetooth-enabled to facilitate wireless audio streaming from smartphones, tablets and laptops. The Soundbar’s installation options – wall-mounted, standalone or in and close proximity to the TV – provide a level of flexibility for a tidy fit in any room. It is also possible to connect the NB4530A wirelessly with LG’s latest TVs. The Soundbar uses the 3D Surround Processor to enrich the audio experience of watching the TV.

The Hub: LG’s 3D Blu-ray Player with Industry-leading Smart TV Features

The BP730 offers a range of comprehensive Smart TV features including Video-On-Demand (VOD) and wireless connectivity options. The availability of premium VOD services such as Hulu Plus, Pandora, Netflix and YouTube is on the rise. Expanding its partnerships with content providers, LG is able to ensure users access to the latest entertainment with or without Blu-ray discs. The BP730 also supports Near Field Communication (NFC) for wireless and seamless content mirroring from smartphones and other external devices. This outstanding package was honored with a 2013 International CES® Innovations Award for its breadth of sophisticated features.*

The BP730 is easily operated with the acclaimed LG Magic Remote, enabling customers to navigate the system’s control options with point—and-wheel based actions. The Blu-ray player also employs a dual core processor to handle the All-in-One search function. This advanced feature simultaneously collects search results for VOD and apps and displays them in the same browser for quick access to sought-after content. Regardless of whether content is viewed in 2D or 3D, the BP730 provides vivid colors and crisp picture quality.

Connectivity in Style: Wireless Dual Docking Speaker with Streaming Music

The ND8630 Dual Docking Speaker supports dock-and-play for both iOS and Android mobile devices. The 80W speaker conveniently charges the batteries of all docked devices. It can also recognize and wirelessly play music files saved on smartphones, tablets, laptops and desktop PCs that support Bluetooth and Apple’s AirPlay. The speaker’s cylindrical design also offers a visually appealing direct docking option. In addition, the Mood Lamp creates a soft, environment-enhancing lighting effect, while the Smart Sensor analyzes the amount of illumination being provided by ambient light sources.

Great Sound on the Go: LG’s Wireless Portable Speaker

The NP6630 is LG’s newest portable speaker. The versatile 20W unit supports Near Field Communication (NFC), AirPlay and Bluetooth to wirelessly stream music from a diverse range of mobile devices. The highly capable speaker is the perfect combination of portability and functionality, keeping tunes playing for extended periods of time, even in the most remote locations. No matter what NP6630 users are doing – camping, barbequing or relaxing at the beach – they can enjoy an audio experience that is far superior to that provided by a smartphone.

# # #

LG TO SHOWCASE TWO NEW MODELS FEATURING GOOGLE TV AT CES 2013

Front and side views of the LG smart TV models GA7900 and GA6400

Expanded Smart Google TV Lineup from LG Provides

Most User-friendly Way to Search and Discover Amazing Content

SEOUL, Dec. 24, 2012 -– LG Electronics (LG) will introduce an extended Google TV lineup at the 2013 International Consumer Electronics Show (CES) in Las Vegas. LG’s new models GA7900 and GA6400 deliver an outstandingly intuitive user experience at various sizes and new design to meet more consumers’ expectations.

Google’s latest platform and LG’s redesigned Magic Remote Qwerty work together to enhance the effectiveness of Voice Search and the PrimeTime quick guide. The updated Smart Home also adds to the user experience by offering convenient, streamlined access to VoD, YouTube and more apps. Discovering exciting new content from the rich pool of choices available on LG Google TV has never been easier. Additionally, the premium model will incorporate LG’s advanced CINEMA SCREEN design for an undeniably
sleek and modern finish.

“LG is committed to providing diverse home entertainment options that offer the most satisfying user experience and the latest LG Smart TVs with Google TV do just that,” said Havis Kwon, President and CEO of the LG Electronics Home Entertainment Company. “They deliver a stellar user experience by merging the latest Google TV platform with LG’s proven Smart TV technology. The result is a comprehensive system that is groundbreaking in its simplicity.”

LG Google TV aims to redefine the user experience. The platform offers the ease of use that recalls the simplicity of earlier television sets. The new Smart Home offers varied types of “cards” that act as folders for apps and other content. The new My Interest Card can even display useful information including real-time weather and customizable news.

The entire user interface can be navigated using the redesigned Magic Remote Qwerty, which combines a complete keyboard with the convenient benefits of the Magic Remote’s point-and-click control. The enhanced natural language recognition incorporated in the revamped remote is a perfect match with Google’s outstanding search functionality. The overall voice-based capabilities multiply the effectiveness of the PrimeTime quick guide to provide an unparalleled user experience and make browsing through the more than 100,000 available movies and TV episodes on LG Google TV a breeze.

LG Smart TV’s dual core CPU enables easy menu navigation, fast internet browsing and video streaming. The additional processor power allows the TruPicture XD Engine to process images quickly and precisely, resulting in richer colors, deeper contrast and greater overall picture clarity.

And LG has applied its advanced CINEMA SCREEN design to the premium model to offer a sleek, modern look. This design further minimizes width of the bezel, giving the TV a streamlined appearance while creating the impression of a borderless display. Along with the LG Google TV’s unique stand design, it integrates perfectly with interior design of a living room.

The LG Smart TV with Google TV offers superb connectivity options and can connect to a variety of devices wirelessly. With the latest YouTube app update for Android, smartphones and tablets can be automatically paired with Google TV over the same home network via Wi-Fi, making it easy to send videos from your device to your TV.

Gamers will be pleased to know that LG Google TV will offer the OnLive® app pre-installed, which transforms the TV into an incredible gaming platform without a console. The app makes hundreds of high quality video games available instantly from the cloud. Also offering CINEMA 3D TV functionality, the LG Google TV employs FPR technology to give movie buffs and gamers a great 3D effect without the distracting flicker.
# # #

LG EMBRACES NEXT GENERATION PC CATEGORIES WITH INNOVATIVE 2013 LINEUP

LG’s Tab-Book with Hybrid Technology Heads Up Diverse 2013 Lineup

SEOUL, Dec. 21, 2012 –- LG Electronics (LG) will display its brand new 2013 PC lineup at the International Consumer Electronics Show (CES) in Las Vegas. The cutting-edge selection features LG’s Tab-Book, Ultrabook and All-In-One PC. At CES, LG will again highlight its ability to create advanced computing concepts which push existing technological boundaries to meet a wider range of consumer needs. All exhibited models incorporate LG’s IPS display technology, ensuring outstanding picture quality with rich, natural colors.

“This year, we are introducing several innovative PCs designed with one goal in mind — to meet the needs and desires of consumers in an environment which is quickly transitioning to touchscreens,” said Il-geun Kwon, Senior Vice President and Head of the IT Business Unit at the LG Home Entertainment Company. “At CES, LG will be displaying a diverse PC lineup, truly deserving of the next generation moniker.”

Tab-Book: Hybrid Notebook and Tablet Without Sacrificing Performance
The LG Tab-Book (H160) is a powerful combination of tablet and notebook. Running Microsoft’s Windows 8 operating system, the compact 11.6-inch device offers everything a conventional tablet does, including convenient mobile computing and access to apps. Even though the H160 model has a slim 15.9mm body, it effectively conceals a QWERTY keyboard, which slides out from underneath the screen. The device has an impressive 12.5 hours of battery life and weighs only 1.05kg. This compact hybrid leaves nothing out in achieving its slim profile, with built-in Wi-Fi, Bluetooth 4.0, HDMI output, a USB port and a microSD slot.

The Tab-Book Ultra (Z160) will also be on display at CES. This high-spec version of Tab-Book employs an Intel® Core™ i5 processor for an enhanced level of performance while maintaining the slim design and light weight of the H160.

Ultrabook: High Caliber Performance in Fashionably Slim Design
The LG Z360 Ultrabook’s slim, sleek body belies the powerful set of advanced features contained within. It also adopts LG’s stunning slim design, resulting in an overall thickness of just 13.6mm while tipping the scales at a scant 1.15kg. With Intel’s third generation Core™ i5 processor, the Ultrabook is capable of booting up in just eight seconds. The Ultrabook’s Full HD screen incorporates an IPS display which expresses an impressively vibrant 300 nit premium picture quality. Users can also effortlessly stream Full HD (1080p) video content via WiDi wireless display technology. Large files and documents open quickly and smoothly thanks to a SATA3 Solid State Drive (SSD). LG’s Ultrabook also includes Windows 8 hotkeys for easy access and convenience.

AIO V325: All-In-One PC with 10-Point Touch, Optimized for Windows 8
LG’s All-In-One (AIO) V325 is a PC optimized for use with Windows 8. Featuring 10-point touch capability, this PC takes full advantage of Microsoft’s new touch-based operating system. Measuring 23 inches diagonally, the screen offers enough real estate to make using any app or program a refreshingly easy experience. The V325 also packs an integrated TV tuner and a picture-in-picture (PiP) function to display a web browser or any other program while simultaneously displaying a live TV stream. The V325 also features a speedy Intel® Core™ i5 processor and a GeForce GT640M GPU for stellar multimedia and gaming performance.

# # #

GERMAN COURT FINDS IN FAVOR OF LG IN TV PATENT INFRINGEMENT CASE

Logo of LG Electronics

LG ELECTRONICS TO PARTICIPATE IN PECAN STREET SMART GRID RESEARCH

After Launching Initiatives in Korea and Europe,

LG Moving Forward with Smart Grid Testing in U.S.

SEOUL, Dec. 20, 2012 — LG Electronics (LG) announced today that it has signed a Memorandum of Understanding (MOU) with U.S.-based Pecan Street Inc. to participate in a smart grid demonstration project in Austin, Texas. As part of Pecan Street’s Industry Advisory Council, LG will contribute its expertise to this unique research of smart homes, energy management and consumer electronics, until 2015. The company’s primary focus will be on the development of effective home energy management systems.

“In addition to our leadership in energy-efficient smart appliances, our involvement with Pecan Street demonstrates LG’s ongoing commitment to smart grid technology,” said Skott Ahn, Chief Technology Officer of LG Electronics. “We are excited by the opportunity to further promote the burgeoning smart grid industry, both domestically and globally.”

Pecan Street Inc. is conducting one of the world’s most unique and advanced consumer energy research trials in Austin. More than 450 volunteer homeowners are testing energy and consumer electronic products and services while their energy use is analyzed. Since the research began, more than 60 residents have acquired electric vehicles and more than 200 homes have installed rooftop solar.

For its part in the demonstration, LG will install its advanced air conditioners, smart refrigerators, smart washing machines, LED lighting and the Home Energy Management Systems (HEMS) in participating homes. LG’s unparalleled technology and industry leading smart grid-ready products will also be on display locally at the Pike Powers Lab, the nation’s first non-profit smart grid research lab for carrying out research, commer-
cialization and educational activities.

In Korea, LG is continuing its deep involvement in the Jeju Smart Grid Project along with fellow participants LG Chem, LG Uplus, LG CNS, and GS E&C since 2010. LG also joined the German government’s Smart Watts project in the city of Aachen in 2011, becoming the first Korean company to export its smart grid expertise to Europe.

LG joins several other high-profile companies that are working with Pecan Street including Dell, Intel, Sony, Oncor, OnStar and SunEdison.

# # #

3D VIDEO WALL AND 84-INCH ULTRA HD MULTI-TOUCH SIGNAGE HEADLINE LG’S LINEUP AT CES

LG Extends Its Leadership in the Digital Signage Sector, Employing
Advanced IPS Displays and Energy Saving Technology

SEOUL, Dec. 20, 2012 — LG Electronics (LG) will showcase its advanced digital sign-age lineup at the 2013 International Consumer Electronics Show (CES) in Las Vegas from January 8-11, 2013. The strong selection includes the flagship 55-inch 3D Video Wall, the 84-inch Ultra HD Multi-touch Signage, the EZ Sign TV, Smart Gate Media Pole, Smart Mirror and other leading commercial display solutions. LG recognizes the growing need for effective and efficient digital signage and is committed to developing a variety of products that incorporate cutting-edge IPS panels and Smart Energy Saving Technology.

“LG sees a bright future in the digital signage segment,” said Il-geun Kwon, Senior Vice President and Head of the IT Business Unit of the LG Home Entertainment Company. “We are proud to offer a superb range of products, capable of operating in diverse environments to meet a wide range of client needs. Our combination of IPS panels and Smart Energy Saving Technology offers the dual benefit of providing eye-catching images and significant energy savings.”

LG has repeatedly displayed its prowess in the digital signage arena, working with a number of prestigious international brands such as McDonald’s, KFC, Nike, Kia, Hyundai and Vodafone. The company has successfully implemented many large-scale projects, including the supply of nearly 18,000 digital signs to popular Canadian restaurant chain, Tim Hortons. LG’s signage solutions can be found in several of the world’s

major transportation hubs, such as Incheon International Airport and Sydney International Airport. This year, the company will again wow CES visitors with digital signs that are impressive not only in scale, but in picture quality and energy efficiency as well.

3D Video Wall for Sheer Enormity of Scale

Once again, LG is set to be the talk of Las Vegas with its larger-than-life 3D Video Wall at its CES booth, an immense display consisting of an impressive 122 LG 55-inch WV70MD screens. With the world’s narrowest bezel-to-bezel measurement of just 5.3mm, the 3D Video Wall gives the viewer the impression that they are viewing a single enormous display. White balance for every screen can be automatically calibrated via factory-installed software to ensure perfectly uniform picture quality across all screens and IPS display technology provides vibrant, crisp pictures with a wide viewing angle.

And LG’s large-scale digital signage solution employs the company’s proprietary Smart Energy Saving Technology, allowing it to use approximately 30 percent less electricity than other commercial LED displays. This helps reduce power bills without compromising picture quality.

84-inch Ultra HD Multi-touch Signage for Engaging and Educating

LG’s impressive 84-inch Ultra HD Multi-touch Signage introduces the sharpness of Ultra HD to the B2B digital display market. At CES, LG’s massive five-point touchscreens will enable users to interact with reproductions of masterpieces from the world’s most prestigious museums. An incredibly high pixel density means that even the most delicate brushstrokes can be viewed in great detail on the Ultra HD Multi-touch. In addition to zooming, rotating or writing onscreen messages with one’s fingers, LG’s 84-inch Ultra HD Multi-touch Signage is geared towards intuitive, natural interaction, making it ideal for a variety of commercial and educational applications.

EZ Sign TV and More

LG’s award-winning EZ Sign TV will also be exhibited at CES 2013. The EZ Sign TV was recognized by Commercial Integrator magazine for two consecutive years — 2011 and 2012 — for its ability to offer customized content layout. The versatile EZ Sign TV is suited to many tasks, including advertising, playing multimedia and displaying live broadcasts. LG’s slim, space-saving Smart Gate Media Pole, which is also ideal for marketing and advertising applications will be showcased along with the Smart Mirror; a display that functions as both a mirror and a monitor.

LG’s B2B Business Approach

The use of digital signage is on the rise and global sales is expected to grow to USD 9.5 million sets by 2016, a six-fold increase over 2009 according to DisplaySearch. LG’s signage solutions can be seen in a host of locations, performing a diverse range of functions, including advertising products and services, training students and professionals, aiding in government and corporate operations, or providing useful public information.

LG will also be exhibiting more flagship products at Europe’s most prestigious business-to-business tradeshow, Integrated Systems Europe 2013 (ISE) starting January 29 in Amsterdam.

# # #

LG UNVEILS REDESIGNED MAGIC REMOTE WITH ADVANCED VOICE CONTROL TECHNOLOGY

Redesigned Advanced Remote Creates Whole New User Experience

When Viewing LG CINEMA 3D Smart TVs

SEOUL, Dec. 19, 2012 – LG Electronics (LG) today announced an all-new Magic Remote for its CINEMA 3D Smart TV lineup prior to the Consumer Electronics Show (CES) in Las Vegas. The redesigned device adopts enhanced language recognition capabilities that make executing commands simple, natural, interactive and conversational. The new design will continue to employ four control options – voice, gesture, point, and wheel – making it the most complete universal remote.

“LG is committed to providing innovative home entertainment solutions and the Magic Remote is a key pillar of the CINEMA 3D Smart TV user experience,” said Havis Kwon, President and CEO of the LG Electronics Home Entertainment Company. “Building on an already impressive feature set, the latest version boasts accurate language recognition and its gesture, wheel and point control options makes the Magic Remote stand out amongst its competition as a truly intuitive device.”

The LG Magic Remote’s sophisticated voice control technology makes issuing a verbal command to the TV both simple and effective. New Natural Language Recognition software makes giving voice commands as easy as regular speech and allows the user to talk in a more conversational manner. No longer is there a need for an awkward pause between the command and the title to be viewed, users can simply say “Show me Gangnam Style video” and the new Magic Remote will understand.

As the heart of the home theater experience, the new LG Magic Remote serves as a universal control solution, maximizing convenience for the user with its ability to access and control an array of home entertainment equipment. All devices ranging from Smart TVs, set-top boxes, soundbars and Blu-ray players can be effectively managed with just one Magic Remote in the living room. With the point feature, the LG Magic Remote becomes an extension of the human body, making it an ideal motion-based video game controller. The wheel control is perfect for scrolling up and down web pages or zooming in and out when using applications such as Google Maps. And by making specific gestures with the remote, users can quickly access oft-used menus or perform frequently needed functions, saving valuable time. For example, a viewer can switch to a favorite TV channel just by writing the number in the air.

The Magic Remote comes in two highly functional models — one ships with LG’s premium CINEMA 3D Smart TVs and the other with the company’s standard CINEMA 3D Smart TV models. The premium Magic Remote features LED back-lit buttons for easy operation in the dark and also sports a more compact design, making it easier and more comfortable to hold. Commonly used buttons have been thoughtfully repositioned, resulting in an even more natural and enjoyable user experience.

# # #

LG HONORED WITH BEST PROJECT AWARD FOR SUPERIOR ENERGY SOLUTIONS

Frederic Paille, managing director of CPI Industry, Shin Joon-seok, general manager of LG Electronics Gulf, and B.Surendar, editorial director of CPI Industry take a picture together to celebrate LG receiving the “Best Project Award” from Climate Control Middle East for its LG Electronics Gulf FZE project

LG Electronics Gulf FZE Building Recognized by USGBC and

Climate Control Middle East for Energy Savings and Sustainability

From left: CPI Industry Managing Director Frederic Paille, LGEGF General Manager Joon-seok Shin, CPI Industry Editorial Director B.Surendar

SEOUL, Dec. 14, 2012 -– LG Electronics (LG) was the recipient of the “Best Project Award” from Climate Control Middle East for its LG Electronics Gulf FZE project, a building equipped with LG’s DX system, an innovative combination of Variable Refrigerant Flow (VRF) air conditioning, solar panels and LED lighting. Climate Control Middle East is the most recognized magazine in the Middle East covering issues related to the heating, ventilation, air conditioning and refrigeration (HVACR) industry.

The DX system minimizes the resource consumption of each major component, which enables LGE Gulf FZE to achieve its impressive energy savings figures. The stand alone Multi V III VRF air conditioning units reduce the building’s energy consumption by 30 to 35 percent compared to conventional units. In addition, LG’s photo voltaic solar panels generate electricity in the daytime to offset the building’s total consumption by almost 4 percent. Furthermore, the LEDs decrease the lighting heat load and operating power consumption.

Earlier, LGE Gulf FZE had also garnered praise from the US Green Building Council (USGBC) for its sustainability efforts. USGBC, a non-profit organization based in Washington, D.C., gave the building top marks for its implementation of sustainable initiatives. After testing, the USGBC bestowed the building with the coveted Leadership in Energy and Environmental Design (LEED) Gold Certification. In particular, it noted that the building reduced energy consumption by 21.5 percent via the DX system. LEED certification relies on a points system in which weighted credits are granted depending on the environmental impact and the human benefits of the product. The LGE Gulf FZE building earned an impressive 39 credits, becoming the first structure in the Middle East region to receive a Gold Certification.

“LG has long striven to use its technological know-how to provide groundbreaking total energy solutions,” said Kam-gyu Lee, President of LG’s System Air Conditioning Business Unit. “So we are understandably very proud that LGE Gulf FZE has been recognized once again for its energy efficiency and sustainability efforts. The challenge now is to build on this success and continue to provide even more efficient HVAC products and energy solutions in the future.”

Next year, LG plans to launch its ultra-high efficiency HVAC solutions including the Multi V IV , LG’s latest VRF system, globally.

# # #

LG L-SERIES REPORTS 10 MILLION HAPPY CUSTOMERS

People celebrate Optimus L-Series smartphone sales exceeding 10 million units

New Design Identity From LG Proves That Not All Smartphones Need to Look Alike

SEOUL, Dec. 9, 2012 — LG Electronics (LG) announced today that sales of its Optimus L-Series smartphones have exceeded 10 million units, marking a modest milestone for LG and its mobile devices business. The success of L-Series in recording eight figures in sales is proof that many consumers want attractive smartphones with distinctive — not “me too” — styling.

L-Series handsets — Optimus L3 (3.2-inch display), Optimus L5 (4.0-inch display), Optimus L7 (4.3-inch display) — were first introduced at the 2012 Mobile World Congress (MWC) with the unveiling of LG’s new design philosophy and followed by the most recent Optimus L9 (4.7-inch display). L-Style incorporates timeless design with fine details that further differentiates LG’s mobile devices from the competition. This design philosophy is comprised of five aesthetic elements: Modern Square Style for a comfortable grip, Floating Mass Technology for a slimmer look, Seamless Layout for a more intuitive arrangement of keys, Harmonized Design Contrast utilizing metallic accents and Sensuous Slim Shape that draws one’s gaze to the unique form factor.

“This milestone demonstrates the importance of delivering smartphones with stylish design, comparative size of display and enhanced UX features,” said Dr. Jong-seok Park, President and CEO of LG Mobile Communications Company. “Whereas other manufacturers are putting all their eggs into a one-size-fits-all phone, our strategy is to develop mobile products for all types of customers according to their individual needs and lifestyles.”

The L-Series lineup of handsets also offered large displays and LG’s proprietary UX features such as QuickMemo and QTranslator. QuickMemo allows users to capture and share a note with others using just a fingertip while QTranslator instantly and accurately translates words as well as entire sentences into 64 foreign languages.

All the models in the L-Series — Optimus L3, Optimus L5, Optimus L7 and Optimus L9 — are available in over 50 markets worldwide.

# # #

LG ELECTRONICS RESPONDS TO EUROPEAN COMMISSION DECISION ON CRT DISPLAYS

SEOUL, December 6, 2012 -– LG Electronics Inc. confirms that it has been imposed an administrative fine of €491,567,000 by the European Commission for allegedly infringing European competition law with regard to the sale of cathode ray tubes in the late 1990s and up to 2006. LG Electronics is currently reviewing the European Commission’s decision with the intention to appeal the decision.

The European Commission contends that LG Electronics is liable for the period prior to July 2001 when it made and sold cathode ray tubes in addition to a period after that date, even though it had transferred its cathode ray tube business to LG Philips Displays, a joint venture between LG Electronics and Royal Philips Electronics NV. In 2006, LG Philips Displays went bankrupt. During the European Commission’s investigation of the case, LG Electronics consistently maintained that it should not be held liable. In particular, LG Electronics has maintained that it cannot be held liable for any conduct of LG Philips Displays, which operated independently from LG Electronics at all times. For the period prior to the transfer of LG Electronics’ cathode ray tube business to LG Philips Displays, any action by the European Commission is in any event time-barred.

“Other leading competition authorities, including the Korean Fair Trade Commission, the US Department of Justice and the Canadian Competition Bureau have investigated the same facts and concluded that LG Electronics should not be held liable for the conduct of LG Philips Displays,” said John Kwon, Executive Vice President of LG Electronics. “In Europe, the Czech Republic’s antitrust authority reached the same conclusion. LG Electronics fails to understand why the European Commission, which publicly values convergence of competition law enforcement, has taken a wholly different approach.”

Furthermore, LG Electronics disagrees with the European Commission’s calculation of the amount imposed on LG Electronics. It appears that the European Commission has calculated the fine imposed on LG Electronics partly on the basis of TV sets and PC monitors sold by LG Electronics in Europe rather than just cathode ray tubes. LG Electronics objects to this approach as there is no evidence that such sales, which relate to downstream products, were affected by the alleged infringement investigated by the Commission. In addition, LG Electronics further objects to the discriminatory fashion in which the European Commission has imposed its fines on the basis that it defies principles of fairness by treating similarly situated entities differently.

Any impact of the European Commission’s decision on the financial results of LG Electronics will be announced at the next earnings report.

# # #

LG ANNOUNCES NEW LEADERSHIP AT HOME APPLIANCE COMPANY

Headshots of Shin Moon-bum, president of LG Electronics Home Appliance Company, and Jo Seong-jin, executive vice president of LG Electronics Home Appliance Company

LG Leveraging Success of Appliance Business to Reposition Key Talent for the Future

SEOUL, Nov. 28, 2012 — LG Electronics (LG) today announced that the head of its Home Appliance Company, Executive Vice President Moon-bum Shin, has been promoted to President and will take over responsibilities for LG’s critically important China operations effective December 1. LG also promoted Executive Vice President Seong-jin Jo, head of its washing machine division, to replace President Shin at the Home Appliance Company.

The Home Appliance Company, which has been performing extremely well in light of the global economic downturn, is a key business for LG in emerging markets. Shin (58), previously held the position of Managing Director of LG India, where he made LG one of the most respected brands not only in the country, but in the region. Earlier, Shin served as head of the Home Appliance Overseas Business Division and was an executive in LG’s Air Conditioner and Compressor Division. Shin graduated from Aju University with a degree in Mechanical Engineering and joined LG Electronics in 1986.

Jo (56) has held the position of head of the Home Appliance Company’s Washing Machine Division since 2005. He played an important role in developing many of the innovations currently found in LG’s washing machines, including steam wash and the Direct Drive motor. Jo was a recipient of the Bronze Tower Order of Industrial Service Merit from the Korean Government in 2007 in recognition of his contributions to Korean technology and its impact on the national economy.

# # #

LG TO ENHANCE CONSUMER ENGAGEMENT WITH UPLIFTING SOCIAL NETWORKING CAMPAIGN

A thumbnail image of the new online “Life’s Good” campaign

New “Life’s Good” Campaign Allows LG Fans to Create Customized Video for Sharing

SEOUL, Nov. 23, 2012 –- LG Electronics (LG) today launched a new online “Life’s Good” campaign (http://lifesgoodlg.com) featuring “Little Psy” and original music by the Canadian group The Moffatts. Employing innovative online technology, participants can a create personalized music video with their own names and photos.

The campaign features Min-woo Hwang, more commonly known around the world as “Little Psy”. Hwang became famous as the child dancer who appears at the beginning of Psy’s mega-hit music video, “Gangnam Style,” which holds the Guinness World Record for the most liked video on YouTube. Also featured is a new arrangement from popular Canadian pop/rock group, The Moffatts.

“With the world’s economy still in distress and global consumer confidence showing little signs of improving, we felt it was the best time to help lift people’s spirits as we enter the holiday season,” said K.W. Kim, Global Marketing Officer at LG Electronics. “LG developed this campaign as a unique way to engage and interact with consumers with a message that’s consist with our ‘Life’s Good’ philosophy. By combining online technology with social networking, we’re giving fans the opportunity to create fun content that they can share with friends and family.”

LG’s previous interactive online campaign, “Mission 3D,” gained attention from numerous media outlets and consumers around the world, notably surpassing 16 million views on YouTube.

# # #

LG FIRST TO LAUNCH NEXT GOOGLE TV UPDATE

Newest Google TV Platform to Amplify Consumer Convenience
with Intelligent Voice and Search Features

SEOUL, Nov. 15, 2012 -– LG Electronics (LG) is the first manufacturer to offer its consumers the newest version of Google TV. The 2012 LG Smart TV with Google TV™ (G2 Series) models now combine intelligent voice and greater search functionality with LG G2 Series’ L9 dual-core chipset and user-friendly interface to make content discovery faster and easier.

“LG’s G Series TVs bring the content-wealth of the Internet to life on a TV that is packed with the latest technologies, including superb picture quality, lightning-fast processor speeds and our acclaimed Magic Remote, all on one screen, without the hassle of extra cable or TV boxes,” said Havis Kwon, President and CEO of the LG Electronics Home Entertainment Company.

With Google TV’s new features, consumers gain the added benefit of intelligent voice technology and more search functionality to easily find what they want to watch, listen or play. Voice Search is available through a convenient button and microphone on LG’s Magic Remote.

Google TV PrimeTime (previously the TV & Movies app) offers LG G2 Series users a choice of more than 100,000 movies and TV shows. PrimeTime searches through an extensive content library to find almost any show or movie with the option of viewing it on live broadcast TV, through an on demand application or a website. A quick guide has been added to allow consumers to scroll through favorite TV channels and movies while watching content on the larger screen.
Google TV now also includes a feature that automatically pairs consumers’ smartphones to LG G2 TVs via Wi-Fi^®. This allows consumers to instantly play a YouTube video from their Android smartphones or tablets on their LG G2 TVs. The performance of YouTube is further enhanced by LG’s dual-core processor, its L9 chipset, based on the ARM architecture with a quad-core graphics processing unit (GPU). This chipset offers ultra-fast processing speeds, allowing consumers to quickly access and watch YouTube videos on LG G2 Series TVs with little upload and lag time.

The L9 chipset also provides the power needed for LG’s four-mode Magic Remote with QWERTY keyboard. Leveraging the power of LG’s Magic Remote voice recognition, a more intelligent search engine has been added in this Google TV update so that broadcast TV or Internet content can be found with only one vocal command.

“Voice Search and the intelligent search engine were developed to make finding the content consumers want simple,” said Kwon. “Voice Search will take you directly to the channel, show, website, YouTube video or application of your choosing with a simple voice command.” Even if consumers do not know the exact title of a program, they can search by actor or theme.

Mario Queiroz, VP Product Management, Google TV, said, “With this update, Google TV will make search and discovery of great entertainment even faster and easier. Combining features like Voice Search and improved browsing with the speed of LG’s G2 Series brings people an even more exciting home experience in the living room.”

The LG G2 Series features LG’s CINEMA 3D technology to deliver 3D with virtually no cross-talk and battery-free, shutter-free and lightweight glasses. In addition, G2 Series consumers gain access to the OnLive^® application, which turns G2 TVs into a powerful on demand gaming platform by making hundreds of premium video games available instantly without a console. Games can be demoed free and purchased, or rented a la carte. Players also can subscribe to the OnLive PlayPack for unlimited play of more than 200 games, with more titles added monthly. To view OnLive’s game catalogue go to onlive.com/games/featuredgames.

The G2 series LG Smart TVs with Google TV are available in 47- and 55-inch class sizes and will be available to existing G2 TV customers in the United States beginning November 15 through an automatic software update to the TV.

# # #

LG ELECTRONICS TO CUT GREENHOUSE GAS EMISSIONS 15 PERCENT BY 2020 IN EUROPE

LG Committed to Drastically Reduce Energy Consumption in Region

SEOUL, Nov. 14, 2012 –- LG Electronics today announced its commitment to reduce greenhouse gas (GHG) emissions by 15 percent by the end of 2020 in Europe, compared with its 2010 baseline.

“LG Electronics is committed to instituting green initiatives to help save energy and reduce its carbon footprint,” said Sung-ha Cho, head of LG Electronics Europe. “The company is actively pursuing an industry-leading commitment to the environment, as evidenced by our goal to reduce emissions in Europe to 15 percent below 2010 levels by the end of this decade.”

Cho explained that LG will strive to effectively manage greenhouse gas emissions and continue to drive value for customers. LG Electronics will cut emissions in Europe using tried-and-true methods such as:

• Increasing monitoring and measurement of emissions;
• Sourcing renewable electricity for most LG Europe sales subsidiaries;
• Reducing energy use in LG buildings and properties;
• Engaging employees to drive change.

The announcement further highlights LG’s commitment to managing GHG emissions in Europe, following the company’s aggressive U.S. targets that were announced in 2011. In the United States, LG Electronics has already begun the conversion to 100-percent green energy for its headquarters in New Jersey as part of its effort to reduce emissions by 50 percent (compared to 2007) by the end of 2020.

In recognition of LG’s ongoing commitment to the environment, LG Electronics has been named a member of the Carbon Management Global Leaders Club for four consecutive years by the Carbon Disclosure Project Korea. The Carbon Disclosure Project evaluates carbon management practices across businesses, including the response towards climate change, performance of greenhouse gas reductions and greenhouse gas disclosure levels. LG has been recognized as one of the top Korean businesses in terms of disclosing carbon emissions, focusing on reductions and delivering enhanced energy efficiency.
# # #

LG Newsroom