LG OFFICIALLY LAUNCHES FIRST IN RANGE OF SMART GRID-READY SMART APPLIANCES

LG to Introduce Full Lineup of Smart Appliances by End of Year

SEOUL, Apr. 19, 2011 — LG Electronics (LG) today launched its appliances embracing the very latest in smart technologies. Starting with smart refrigerators, LG this year will roll out a full spectrum of smart appliances that will transform living through innovative ways to save energy and improve convenience. Not just individual intelligent products, LG’s smart appliances are comprehensive, fully integrated smart solutions for the home.

“The home appliance industry will in the very near future shift from being mere white goods to high-tech appliances with a range of intelligent functions. With the commercial launch of our smart fridge, we are taking the lead in this transformation,” said Young-ha Lee, President and CEO of LG Home Appliance Company. “By the end of the year, when our full range is introduced, consumers will be able to stay in contact with their appliances at any time, enjoying greater convenience and seeing real-life, real-time improvements in energy consumption and time savings.”

Consumers got their first chance to see LG’s smart technology – called THINQ™ – earlier this year at the Consumer Electronics Show (CES) in Las Vegas. Comprised of Smart Grid, Smart Diagnosis, Smart Access, Smart Adapt and Smart Manager, LG Home Appliances’ smart technology lets users manage their refrigerators, washing machines, ovens and robotic vacuum cleaners via a remote network. In combination with the Smart Grid and LG’s signature core technologies, the new innovations show how LG can deliver big savings in energy, time and expense, greatly enriching consumers’ lives.

First in LG’s Smart Appliance Lineup: Smart Refrigerators

The new smart refrigerator offers updates and information that can be accessed via smartphones and tablets. It offers three powerful smart savings options: late night saving, preferable time saving and the Smart Grid-ready.

Late night saving and preferable time saving are currently available in the flat price system and both are effective in saving energy. The Smart Grid-ready option, first demonstrated at this year’s CES, is a smarter function that allows for the savings of even more energy once local utility companies begin offering time-of-use pricing systems.

Smart Manager, LG’s food management system, informs users what is in their fridge, where it is and when it expires. This information is accessible via smartphones or tablets through Smart Access so users can have it at their fingertips when they are out grocery shopping or dining at a restaurant planning how to emulate the chef’s gourmet dishes at home. The fridge can even recommend healthy recipes based on what foods are currently available.

In addition, thanks to LG’s one-of-a-kind Smart Diagnosis function, LG’s smart fridge provides call center staff with all the information they need to identify any problem over the phone. Smart Diagnosis does away with the need for costly and time-consuming home call-outs by letting LG’s call center know if a problem can be corrected remotely.

The smart fridge also comes with Smart Adapt, which allows owners to keep their refrigerator software up-to-date with the latest upgrades, features and options. The smart fridge is also a source of useful information as it keeps track of daily schedules and dispenses regular weather reports. And instead of having to jot notes on sticky memos, family members can turn the fridge’s LCD screen into a note pad to leave messages for each another.

Housework Saver: LG Smart Washing Machine

As well as delivering efficient washing performance, LG’s smart washing machine also comes with Smart Diagnosis. So should a problem arise, all owners need to do is dial the call center and push the diagnosis button on the machine and the service center staff will be able to identify what the problem might be by listening to the tones from the washing machine.

And thanks to Smart Access, users can monitor and control the LG smart washing machine on their mobile devices. Using a smartphone or tablet, customers can adjust the washer’s cycle or start the drying function remotely, making laundry as easy as making a phone call.

LG’s smart refrigerators will be available in Korea starting this month and will be rolled out in other countries in the second half of 2011. Additional smart appliances with THINQ™ Technology will be introduced to markets over the course of the year.

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LG CLAIMS TOP GLOBAL MARKET SHARE IN LED MONITORS

A model posing with two LCD LED Monitor model E90s on the floor

Consumer-Focused Technology Puts LG at Top of Fast-Growing Monitor Sector in 2010

SEOUL, Mar. 31, 2011 –- LG Electronics (LG) was the world’s market leader in LED LCD monitors in 2010 with an 18 percent market share – accounting for 2.92 million of 16.68 million LED LCD monitors sold around the world – according to global market research firm DisplaySearch.

“This represents a strong endorsement of LG’s drive to increase investment in R&D over the last 12 months,” said Si-hwan Park, Vice President of the Monitor Division at LG’s Home Entertainment Company. “The reason for our success is simple: We’ve focused on listening to our customers and then innovating around those needs. To keep on growing our market share, we’re going to be moving strongly into CINEMA 3D

monitors in the near future.”

From just 1 percent in 2009, LED monitors’ share of the monitor market leaped to 10percent last year. Having prepared in advance for the shift from LCD to LED LCD monitors, LG was well placed to capitalize as the market took off last year. LG invested heavily last year in growing its LED LCD monitor business, while also conducting a major marketing campaign – called “Show Your Sincerity” – in nine countries worldwide.

LG’s wide range of LED LCD monitors include the E50series, awarded environmental certification from UL, the E60 series, designed with an ultra slim depth of just 12.9mm, and the M80 series, which merges the functions of LED monitors with FULL HD TV. In addition, with a depth of just 7.2mm – the slimmest LED LCD monitors in the world – the E90 series took an Innovations Award at this year’s Consumer Electronics Show in Las Vegas.

With LED LCD monitors’ share of the overall monitor market expected to grow to 30 percent this year from 10 percent last year, LG is aiming to secure 20 percent of this fast-growing sector. As it pushes hard to consolidate its No. 1 position in the global LED LCD monitor market, LG will be placing a particular focus on products with its In Plane Switching (IPS) panels, sophisticated, slim design and CINEMA 3D monitors.

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LG ELECTRONICS AND WFP: HOW TECHNOLOGY CAN HELP END HUNGER

A screenshot of the main page of WeFeedback (www.wefeedback.org)

SEOUL, Mar. 31, 2011 –- The United Nations World Food Programme (WFP) and LG Electronics today announced a bold new initiative which will bring the fight against hunger into homes around the world thanks to the very latest in digital technology.

Owners of LG’s latest line of Smart TVs, which embody the most advanced technology of internet-linked TVs, will be able to download a new application (or “app”) to allow them to engage directly with global efforts to achieve Millennium Development Goal 1 – the eradication of extreme poverty and hunger.

“LG is on the frontline of technological innovation and WFP is on the frontline in the fight against hunger,” said Havis Kwon, Executive Vice President and CEO of LG Electronics Home Entertainment Company. “By coming together in this way we believe we can make a very real impact on one of the world’s most devastating and persistent problems.”

The LG smart television application features WeFeedback, WFP’s groundbreaking social media tool which encourages people to engage in a “solidarity platform” to transform their favourite food into hope for hungry school children in countries where WFP works.

The integration of television and internet technology in the smart tv will provide a powerful new tool through which people and companies can “feed back” their foods – from pizza to sushi to apple pie – to make a difference in children’s lives.

Since launching WeFeedback (www.wefeedback.org) earlier this month, enough funds have been raised to feed around 90,000 children through WFP’s school meals programmes.

“LG is leading the way in demonstrating how the private sector can use technology to support WFP’s effort fighting hunger worldwide,” said WFP’s Director of Communications, Public Policy and Private Partnerships, Nancy Roman.

The LGE WeFeedback app will also include RSS feeds of stories that show the human face of WFP’s work, a link to WFP’s YouTube channel and regular updates on WFP’s operations, country by country.

Future versions of the application may provide the possibility for owners of LG smart televisions to donate directly to WFP operations during major emergencies.

LG Electronics has been a partner in WFP’s global work to eradicate hunger since 2009. LG Hope Family for Asia supports a total of 12,000 families in Bangladesh and Cambodia through innovative food-for-work projects designed to lift people out of poverty. The LG Hope School in Kenya and LG Hope Village in Ethiopia provide support to 30,000 people.

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LG TOPS SALES OF GLOBAL WASHING MACHINE BRANDS FOR THIRD STRAIGHT YEAR

SEOUL, Mar. 28, 2011 -– LG Electronics (LG) achieved the best sales figures – in volume and value – for washing machines in 2010, according to survey data from market research companies¹. This marks the third years in a row that LG has won this designation, which cover more than 50 countries, and further strengthens the company’s reputation as one of the innovative home appliance manufacturers.

The data also revealed that LG has been the top-selling washing machine brand for five years in major Asian countries including key markets such as Australia, India, Thailand and Indonesia and in a host of other countries, such as Chile, Saudi Arabia and the Ukraine. In addition, LG’s front-loading washing machines have been the best-selling front loaders in the world for the last two years, and the top sellers in the United States for the last four.

“LG washing machines are increasingly known as some of the most innovative on the market, with their smart tech, great performance and high convenience all proving a big hit with consumers,” said Young-ha Lee, President and CEO of LG Electronics Home Appliance Company. “Today’s achievement is a tribute to the spirit of innovation at LG, along with our total dedication to listening to our customers and making their lives

better.”

LG’s latest washing machines set new standards in convenience and efficiency, with technologies that look to make washing more effective and hassle free.

Key among these is LG’s innovative Inverter Direct Drive™ motor, which ensures exceptional cleaning while cutting back on energy use. The Inverter Direct Drive™ runs more quietly with less vibration than on conventional models, an effect that is reinforced by the machines’ TrueBalance™ anti-vibration system. Inverter Direct Drive™ motors use fewer moving parts – including no belt and pulley – making them more durable: LG offers a 10-year guarantee on all

its Inverter Direct Drive™ motors.

Whereas most front-load washers only have one motion – tumbling – LG’s innovative 6 Motion Technology allows the drum to tailor each load from a combination of six unique motions: rolling, stepping, swing, scrubbing, filtration and tumbling. Additionally, 6 Motion Technology works in conjunction with ColdWash™, which penetrates deep into fabrics using only cold water to provide a wash every bit as thorough as with warm water, but using significantly less energy.

¹ GFK, NPD and Stevenson Company

GFK Group is one of the world’s top four market research firms.

NPD and Stevenson Companies are specialized in researching in North American region.

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LG TO REDUCE GREENHOUSE GAS EMISSIONS BY 14 MILLION TONS IN 2011

Big Cuts in CO2 Made Possible by Green Technologies and Energy Efficient Products

SEOUL, Mar. 16, 2011 — LG Electronics (LG) announced today that it is on track to reduce its greenhouse gas emissions by almost 14 million tons this year, up from its previous record of 12.9 million tons last year. With this revised forecast, LG is aiming to achieve its goal of 200 million tons of cumulative reductions from 2009 through 2020.

As part of its “Green 2020” master plan for green growth and sustainable management, LG has been reducing greenhouse gases not only through improved manufacturing processes, but also through better logistics and energy-efficient products that bring significant reductions in CO2 at the end-use stage.

LG’s plan involves cutting greenhouse gas emissions in manufacturing processes, facilities, operations and energy management. Through better management of facilities – more efficient use of humidifiers, replacing old water-heating systems and air conditioners, reusing waste by-products — LG expects to make further reductions in its greenhouse gas emissions.

LG has achieved the majority of its energy savings by improving efficiency in its consumer products. The greatest reductions have come from energy-efficient LED TVs and air conditioners, as well as expanding the use of LG’s greener refrigerators and washing machines. This year LG will build on that success with an even greater focus on energy-efficient consumer technologies, as it aims to cut greenhouse gases by a further 8 percent.

“Our aggressive push into green technologies is what made this achievement possible,” said Dr. Skott Ahn, President and Chief Technology Officer of LG Electronics. “We’re confident we can reach our ultimate goal of 200 million tons earlier than expected while continuing to deliver real improvements in people’s lives wherever LG has a presence.”

LG is also looking to make significant cuts in greenhouse gas emissions by streamlining its logistics. To this end, LG will extend its greenhouse gas management system to cover shipments and deliveries processes, including the fuel consumption of delivery vehicles and the emissions of its warehouses.

In addition, employee suggestions on how to use facilities more efficiently resulted in 50,000 tons of emissions reductions last year. LG will continue its efforts to encourage partners and suppliers to run cleaner operations by identifying and enacting innovative practices to cut back on waste and energy use.

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LG UNVEILING NEW PRODUCTS, BIG PLANS FOR EUROPEAN ENERGY SOLUTIONS MARKET

A woman explaining LG MULTI V III products to a group of people

2011 CLIMATIZACION Demonstrates Commitment to Expand Presence in Region in 2011

SEOUL, Mar. 3, 2011 — LG Electronics (LG)is presenting a full lineup of commercial air conditioning solutions at CLIMATIZACION, Europe’s premier air conditioning exhibition, being held in Madrid. At the show, LG will also be announcing its plans to become a major player in Europe’s energy solutions market.

At the center of the LG exhibit will be enhanced commercial air conditioning systems including the Multi V III, and the newly released Therma V and Air Handling Unit (AHU). The Multi V III boasts a 4.58 coefficient of performance and bigger capacity per unit with an extended piping length of 1,000m. In addition, LG’s H-Inverter and Compressor greatly enhance efficiency on the Multi V III, reducing energy use by up to 11 percent compared with previous models.

The Therma V, an air to water heat pump, is another key LG solution that will be on display in Madrid. Using technology that won an Innovation Award at the AHR Expo in Las Vegas, the Therma V is four times more efficient than conventional heating units.

The LG stand also includes the company’s Air Handling Unit (AHU), whose integrated control system lets users manage air conditioning for an entire building. The AHU provides outstanding heating, cooling and outdoor air conditioning while saving energy. Based around these advanced solutions, LG plans to aggressively expand its market share in Europe’s commercial air conditioning this year.

With the establishment of a full lineup of air conditioning systems, LG is planning to evolve into a total solution provider for the European market. Through heavy investment, LG is building up its R&D capabilities, opening a custom-built R&D center and testing lab in northern France where LG is customizing products to the needs of European consumers. The LG EnergyLab also aims to further heighten the reliability of LG’s products, ensuring they are equipped to work in all weather conditions. On the service side, LG has recently implemented its “3 2 1 Project,” under which the company promises to visit customers within three hours of a call out, complete any repairs within two days, and provide all the necessary components within one day.

Moving beyond its traditional role as a leader in air conditioning, LG is increasingly moving into the energy business, with solutions including LED lighting and solar power. LG plans to invest USD 500 million as it ramps up its workforce and R&D, with a further aim of hitting USD 10 billion in global sales by 2013.

“We’ve developed a range of products and solutions that meet the ever more pressing demands of consumers, while also containing costs and reducing energy consumption,” said Hwan-yong Nho, President and CEO of LG Air Conditioning and Energy Solution Company. “We’re confident we have every energy solution covered, whatever the business.

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WORLD’S FIRST DUAL-CORE SMARTPHONE COMES TO EUROPE

Two female models hold LG Optimus 2Xs and show its front views

LG Optimus 2X to Launch in Key European Markets This Month

SEOUL, Mar. 1, 2010 — LG Electronics (LG) marks another milestone with the international launch of the world’s first dual-core smartphone, the LG Optimus 2X, in key European markets. The Optimus 2X, which launched in Korea in January, will be rolled-out in Europe this month.

High-Speed, High-Tech Dual-Core Experience

Powered by the NVIDIA® Tegra™ 2 mobile dual-core CPU, the LG Optimus 2X offers clear performance improvements in web browsing and gaming over single-core smartphones running at the same clock speed. Users get all the advantages of seamless multitasking between applications and instantaneous touch response, along with vivid graphics and console-like gaming experience.

“The LG Optimus 2X’s enhanced speed, advanced graphics and high-end features such as HDMI mirroring are the kind of high-end features that appeal to European consumers,” said Dr. Jong-seok Park, president and CEO of LG Mobile Communications Company. “With the Optimus 2X, we’re setting the tone for what will be a huge year for LG’s smartphones in Europe and worldwide.”

Full HD Entertainment Package

The LG Optimus 2X offers a Full HD multimedia experience with 1080p video recording and playback. Optimized for connectivity and file sharing, the device features HDMI mirroring, which allows content on the phone to be easily viewed on larger TVs or PC monitors with a single cable. And with its gyro sensor, HDMI mirroring lets users play motion-sensitive games on larger screens that rival the quality of today’s game consoles.

“The LG Optimus 2X with the Tegra 2 mobile super chip is ushering in a new era of mobile computing,” said Michael Rayfield, general manager of NVIDIA’s mobile business. “We’re proud of partnering with LG, one of the world’s leading mobile brands, to create a device that consumers look to as their computer first and phone second.”

The first mobile device to feature 7.1 multi-channel virtual surround sound, the LG Optimus 2X provides the closest thing to theater-quality entertainment on a mobile device. Furthermore, file-sharing is made even easier with DLNA connectivity, which lets users transfer stored content to and from compatible digital devices.

Key Features of LG Optimus 2X

NVIDIA Tegra 2 Processor with 1GHz Dual-core Processor
1080p MPEG-4/H.264 Recording and Playback
HDMI mirroring
4-inch WVGA screen
8-megapixel rear camera / 1.3-megapixel front camera
7.1 multi-channel virtual surround sound
8GB memory
microSD memory expandability (up to 32GB)
Micro-USB connectivity
1,500 mAh battery
Supports Adobe Flash Player 10.1

The LG Optimus 2X will be released initially with Android 2.2 (Froyo) and will be upgradeable to 2.3 Gingerbread. The upgrade schedule will be announced in local markets in the near future.

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PRE-SALES OF LG OPTIMUS PAD KICKS-OFF IN JAPAN

Seoul, Feb. 24, 2011 — LG Electronics will begin taking advanced orders for the Japanese-market version of LG Optimus Pad starting March 15. The Japanese version Optimus Pad (model L-06C) will be offered through a partnership with NTT DOCOMO, the country’s leading mobile operator.

“Japanese consumers are among the fastest early adopters and we plan to move very aggressively here with our advanced mobile smart products in 2011,” said Kyu-hong Lee, Vice President and CEO of LG Electronics Japan. “Getting the Optimus Pad to market quickly in Japan is proof of LG’s commitment to serving the Japanese market.”

Customized for the Japanese Market

The Japanese version of the LG Optimus Pad is pre-loaded with applications custommade for local tastes, including BeeTV which offers a wide selection of entertainment contents tailored for DOCOMO customers. It also includes the 2Dfacto application allowing users to access a wide selection of e-books and comics for reading on the generous 8.9-inch Optimus Pad screen.

Powerful Platform, Diverse Features

The new device supports Honeycomb, Google’s latest platform optimized for tablet devices with an optimized and intuitive PC-like interface for running tablet applications. LG’s tablet runs on a 1GHz NVIDIA Tegra 2 dual-core processor for unmatched performance and power management.

A departure from the trend toward tablets featuring 7- or 10-inch screens, the LG Optimus Pad features a unique 8.9-inch display, offering users one-handed portability with no compromise in viewability. The 8.9-inch display offers native 1280×768 resolution and 15:9 aspect ratio.

Enhancing the multimedia experience, the LG Optimus Pad includes an array of advanced features such as a 3D camera and Full HD 1080p video capability for starters. With dual 5MP cameras, users can for the first time capture images and video in 3D right on the tablet itself. The LG Optimus Pad also allows for easy transfer of 3D content to TVs, PCs and other devices via HDMI.

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LG’S NEW CINEMA 3D TV

OPTIMUS 3D

LG UNVEILS VISION FOR SMARTPHONE LEADERSHIP

Targeting 150M Phones, 30 Million Smartphones in 2011

Barcelona, Feb. 14, 2011 –- At the Mobile World Congress (MWC) 2011 in Barcelona, LG Electronics (LG) revealed that it was targeting sales of 150 million mobile phones this year, a 30 percent increase year-on-year with smartphones accounting for 20 percent of total sales.

The company is targeting a four-fold rise in smartphone sales to more than 30 million units,50 percent of its total revenues. LG plans to achieve this with the launch of 20 smartphone models globally in 2011. The company will invest heavily to strengthen its overall capability in R&D and quality management and will expand its R&D workforce to more than 6,000 employees, a 15 percent increase over 2010.

To offer customers a clear and superior choice, LG is drawing on technological superiority by introducing phones with dual-core processors, 4G LTE (Long Term Evolution) and 3D technology for its high-end smartphones. The company will also be improving its content and services through partnerships with key content providers, with a series of 3D games and movies available through LG Apps.

“We are already focusing all of our resources on delivering the widest variety of smart devices for all types of customers,” said Dr. Jong-seok Park, President and CEO of LG Electronics Mobile Communications Company. “This will be a critical year for LG and a lot of eyes are upon us to see if we’ll succeed. We don’t intend to let them down.”

Following its success at the Consumer Electronics Show in Las Vegas earlier this year, LG will be rolling out additional new models at GSMA Mobile World Congress in Barcelona, including the LG Optimus 3D, the world’s first smartphone with a 3D platform to record, view and share 3D content, and the eagerly anticipated LG Optimus Pad with its 8.9-inch screen, dual-core processor and Android’s new, tablet-optimized Honeycomb OS.

LG is showcasing its newest smart devices and LTE technology at its booth at stand 8B178 in Hall 8 at MWC from February 14 to 17. For more information, visit LG’s online newsroom at www.lgnewsroom.com/MWC2011.

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LG OPTIMUS 3D USHERS IN A NEW ERA FOR SMARTPHONES

Breakthrough smartphone brings together high performance with full 3D experience

A 45-degree counterclockwise view of the LG Optimus 3D

Barcelona, Feb. 14, 2011 –– LG Electronics (LG) today officially unveiled the eagerly-awaited LG Optimus 3D, the high-performance smartphone offering the world’s first full 3D experience, at Mobile World Congress 2011.

The LG Optimus 3D introduces a number of innovative “first” technologies, including the world’s first dual-core, dual-channel and dual-memory architecture as well as the first 3D platform allowing for recording, viewing and sharing of 3D content.

Superb Performance with Unique “Tri-Dual” Configuration

The LG Optimus 3D is a showcase of superior speed and power made possible with LG’s unique “tri-dual” configuration — dual-core, dual-channel and dual-memory. This configuration enables users to enjoy significantly improved performance and run-time compared to smartphones offering 1GHz dual-core processors.

Unlike other single-channel, single-memory dual-core smartphones, the LG Optimus 3D offers significant performance benefits as a result of the simultaneous — and thus faster — transfer of data between the dual-core and dual-memory. Users can browse web pages, multitask between programs, play games at a higher frame rate and enjoy movies more smoothly and longer than ever before.

“Backed by a combination of superb performance and full 3D, we’re excited about the prospects of the LG Optimus 3D taking the smartphone experience to a much higher level,” said Dr. Jong-seok Park, President and CEO of LG Mobile Communications Company. “We’ve incorporated every feature for the power user and we think they’ll be pleased with what they see.”

A 30-degree clockwise view of the LG Optimus 3D

World’s First Full 3D Experience: 3D Recording-Viewing-Sharing

The LG Optimus 3D’s dual 5MP lens camera allows users to capture and record their best moments as images and videos in 3D anytime, anywhere. The LG Optimus 3D’s 4.3-inch WVGA display faithfully recreates the 3D experience without the use of glasses. The display provides bright and flicker-free images allowing users to view 2D (up to 1080p) and 3D (up to 720p) multimedia content. And users can navigate through the device’s 3D interface with the click of LG’s unique 3D Hot Key which presents five 3D-dedicated UIs, including Gallery, Camera, Game&Apps, YouTube 3D and 3D Guide.

Captured 3D content is easily shared via an HDMI 1.4 connection to 3D TVs and monitors and also is compatible with DLNA Certified™ products. What’s more, users can easily upload and stream 3D content and share each other’s creations on YouTube’s dedicated 3D channel (youtube.com/3D).

The LG Optimus 3D will be rolled-out globally starting with Europe early in the second quarter. The phone will initially be released with Android 2.2 (Froyo) and will be upgradeable to Android 2.3 (Gingerbread). The upgrade schedule will be announced in local markets in due course.

A rear view of the LG Optimus 3D on its side

Key Specifications:

 1GHz Dual-Core Dual-Channel processor (Texas Instruments OMAP4)

 4.3-inch 3D WVGA screen

 8GB memory and 4Gb LP DDR2

 1,500 mAh battery

 5MP dual-lens camera

 2D: 1080p MPEG-4/H.264 recording and playback

 3D: 720p H.264 SEI recording and playback

 HSPA+, DLNA/HDMI 1.4

 H.264, H.263, DivX, MKV, WMV-9, ASF, AVI, 3GP, MP4

OPTIMUS PAD

SETTING A NEW STANDARD IN TABLETS, LG OPTIMUS PAD DEBUTS AT MWC

Designed for Both Work and Play, LG’s 8.9-inch Tablet is Convenient to

Hold with One Hand; Features Android 3.0, Dual Core CPU, 3D Camera

Holding the LG Optimus Pad horizontally in one hand

Barcelona, February 14, 2011 –- LG Electronics (LG) today unveiled the highly anticipated LG Optimus Pad at a press conference on opening day of Mobile World Congress 2011. With diverse multimedia and productivity features, the LG Optimus Pad features a unique 8.9-inch display for one-handed portability and uncompromising viewability, a departure from the trend toward tablets featuring 7- and 10-inch screens.

The LG Optimus Pad is powered by Google’s Android 3.0 platform and the NVIDIA Tegra 2 mobile processor. The world’s first tablet with a 3D camera, the LG Optimus Pad wraps users in an immersive multimedia environment with Full HD 1080p decoding.

“With a flood of tablets hitting the market, we felt strongly that the LG Optimus Pad needed to set a new standard for what a tablet should be,” said Dr. Jong-seok Park, President and CEO of LG Mobile Communications Company. “We think the LG Optimus Pad achieves the right blend of portability and viewability with no performance compromises.”

The LG Optimus Pad also represents the fruits of a close partnership between LG and visual computing leader NVIDIA. “The world of computing is shifting under our feet,” said Phil Carmack, Senior Vice President of NVIDIA’s mobile business. “Tablets are quickly taking their place as our most personal computer, providing previously unimagined capabilities and full mobility. The new LG Optimus Pad uses NVIDIA’s Tegra 2 to give consumers outstanding levels of power, speed and performance.”

Holding LG Optimus Pad vertically in one hand

Easy Portability, Ideal Viewability

Sized at 8.9-inch diagonally and 149.4-mm horizontally, the LG Optimus Pad offers a sensible solution to other tablets on the market that are either too large for comfortable portability or too small for ideal viewing. The conveniently-sized LG Optimus Pad fits comfortably in one hand, goes anywhere and slips easily into purses and slim briefcases. With 15:9 aspect ratio, the LG Optimus Pad allows users access to the full range of applications in Android Market and its 1280 x 768 WXGA resolution vividly displays multimedia content in full widescreen format.

Powerful, Fast and Versatile Platform

The LG Optimus Pad is powered by Android 3.0, Google’s latest platform optimized for tablets which supports larger display resolutions and applications specifically designed for tablets, including Google eBooks, Google Maps 5, and Google Talk. Android 3.0 also makes the LG Optimus Pad easy to use with a more intuitive PC-like interface. The LG Optimus Pad fully utilizes the 1 GHz Dual Core CPU of NVIDIA Tegra 2 to deliver lag-free web browsing and quick app start up. The superb graphics and multitasking capabilities of NVIDIA Tegra 2 enables the LG Optimus Pad to run multiple apps simultaneously and handle rich multimedia with ease.

Haven for Multimedia Enthusiasts

As the world’s first tablet equipped with a 3D camera, users can capture vivid images and video with the LG Optimus Pad for viewing on 3D TVs using HDMI or on the web via YouTube 3D. Business users will also appreciate the built-in videoconferencing feature. With 1080p Full HD decoding, movie enthusiasts can transfer high quality content to their TVs without any loss in picture quality. Serious and casual gamers alike will delight in the wide collection of console-quality games available through the Tegra Zone app that runs seamlessly on the LG Optimus Pad.

The LG Optimus Pad will begin shipping in local markets starting in March.

LG UNVEILS REVOLUTIONARY LTE VOICE/VIDEO CALLING

Two female models are demonstrating Video Call via LTE in LG’s booth

Higher Quality Voice Over LTE Technology to be Unveiled for First Time at MWC

Barcelona, Feb. 14, 2011 –– LG Electronics (LG) is aiming to up the mobile market ante with the world’s first demonstration of Voice over LTE (VoLTE) and Video call over LTE at this year’s Mobile World Congress on the LG Revolution™, the first 4G LTE smartphone from LG.

Emerging from the GSMA initiative to create a global standard for delivering voice and messaging services over LTE, the “One Voice” protocol is expected to be widely adopted by mobile makers in the future with LG at the forefront of introducing the new technology to consumers.

“By showcasing the power of LTE, we hope consumers will better understand how fast mobile technology can be and help drive the industry closer toward this exciting reali-ty,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communica-tions Company. “Having been involved with Verizon in the joint development of the VL600 LTE modem in 2010, LG is well positioned to continue to lead the development of LTE technology.”

Visitors to Mobile World Congress 2011 will be able to experience the faster and seam-less high-quality voice and video calling via LTE at the LG booth (#8B178 in Hall 8, Fira de Barcelona). Superseding both 3G and Wi-Fi speeds, LG’s LTE technology will ultimately change the way people make calls by utilizing established network carriers to provide HD voice quality through AMR (Adaptive Multi-Rate) wideband technology, while allowing users to maintain their existing phone numbers.

Unveiled at the Consumer Electronics Show in Las Vegas last month, the LG Revolu-tion™ running Android 2.2 features a large 4.3-inch screen and complete support for streaming, playing and recording HD video. The phone will be available in the U.S. in the first half of the year.

For more information and images, please visit www.lgnewsroom.com/MWC2011.

LG Newsroom