LG CINEMA 3D TV RECEIVES FULL HD CERTIFICATION

LG CINEMA 3D Continues to Gain Market Share as More and More
Consumers Realize Benefits of Polarized Glasses Over Shutter Glasses
A VDE representative and Havis Kwon, president and CEO of LG Electronics Home Entertainment Company, hold up the VDE certificate.
SEOUL, July 10, 2011 — LG Electronics (LG) announced that its CINEMA 3D TV (47LW570S-ZD) has been certified FULL HD in 3D-Mode by VDE, one of the largest technical and scientific international associations in Europe.
“This latest certification proves beyond all doubt that LG’s CINEMA 3D TVs, which already provide the most comfortable 3D viewing experience, deliver 3D in FULL HD,” said Havis Kwon, President and CEO of LG Electronics Home Entertainment Company. “We’re pleased to say we can now put this debate to rest.”
The dispute over LG’s TV had centered on whether the company’s CINEMA 3D TVs truly qualified as FULL HD, defined as a horizontal image containing 1,080 lines of definition. LG’s Film Patterned Retarder (FPR) technology, used on the CINEMA 3D TVs, creates the perception of 3D depth by delivering two 540 line images, one for each eye, that are then combined via the glasses to create a unified 1080p image. The ruling from the VDE delivers the clearest affirmation to date of the validity of LG’s FPR technology.
CINEMA 3D TV has already received a string of endorsements from other institutions and agencies. The China Electronic Chamber of Commerce ruled that both the vertical and horizontal resolution of LG CINEMA 3D TVs meet the 1080p TV standard, a position that allows LG to use the FULL HD logo in China. TÜV and Intertek, two top European quality assurance and safety certification agencies, awarded LG’s CINEMA 3D TVs “Flicker-Free” certification, providing official backing for LG’s sharp 3D images.
Furthermore, a top US consumer magazine recently named an LG CINEMA 3D TV the best 3D TV in the US market. The review noted clear advantages for the TV’s viewing angle, 3D glasses and bright images.
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LG AND IVI JOIN HANDS TO DELIVER HOPE TO CHILDREN IN ETHIOPIA THROUGH VACCINATION

Vaccination Program Aims to Cut Vicious Circle of Poverty and Disease in Ethiopia

Anthony Flynn, deputy director-general of the International Vaccine Institute (IVI), Abraham Assefa, head of Armaer Hansen Research Institute (AHRI), Na Won-woo, president of LG Electronics Kenya, and Ahmed Emano Mustafa, director of the Ministry of Health of Ethiopia take a picture together to implement a mass vaccination program for children in Ethiopia

SEOUL, Jul. 8 .2011 –- LG Electronics (LG) has joined with the International Vaccine Institute (IVI) and the Armauer Hansen Research Institute and the Ministry of Health of Ethiopia to implement a mass vaccination program for children in Ethiopia. LG and the IVI jointly launched the program on July 5 in Ethiopia’s capital city of Addis Ababa.

Aiming to help break the cycle of poverty and disease that affects many children in Ethiopia, LG is coordinating a fundraising campaign inside the company via social media. LG has also pledged to donate 1,000 Korean Won for every comment left on LG’s social media sites, including its blog, Facebook and Twitter pages.

“This program is part of a larger campaign that strives to deliver on our message of ‘Hope for Life is Good,’” said Won-woo Na, President of LG’s Kenya subsidiary. “We want to instill hope and aspiration that by beating preventable diseases, we can end the cycle of poverty and disease and give children in Ethiopia the opportunities they so rightly deserve.”

Since last year, LG has been focusing all of its efforts in Ethiopia by working with the IVI, a Korea-based international organization devoted to developing new vaccines for developing countries. The IVI has been providing technical support to the Ethiopian government in order to strengthen the healthcare system and to better address the wide-ranging logistical and infrastructure requirements needed to successfully implement a large-scale vaccination program in Ethiopia. The program’s aim is to dramatically reduce the number of children in Africa – as many as 120,000 a year according to the WHO – who die every year due to acute watery diarrhea (AWD), mainly from drinking contaminated water. Immunizing children against AWD is among the most effective ways to prevent needless deaths and suffering. LG expects to immunize 20,000 Ethio-pian children from 2012 to 2013.

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LG JOINS EXPANDING PORTABLE GAMING MARKET WITH OPTIMUS 3D AND HIGH QUALITY GAMES FROM GAMELOFT

LG JOINS EXPANDING PORTABLE GAMING MARKET WITH OPTIMUS 3D AND HIGH QUALITY GAMES FROM GAMELOFT

Stereoscopic 3D Games on High-End Smartphone Usher in a New Era of Handheld Entertainment

Yong-seok Jang, vice president of Business Strategy at LG Electronics Mobile Communications Company, and a representative of Gameloft hold LG Optimus 3Ds, showing the devices front

SEOUL, July 7, 2011 – LG Electronics (LG) announced its entry into the expanding handheld gaming market with the launch of the LG Optimus 3D in Korea and the introduction of 17 Stereoscopic 3D (S-3D) games from leading mobile video game developer Gameloft.

“Today’s smartphones have the horsepower to compete with the best portable gaming devices and LG Optimus 3D is our proof,” said Dr. Jong-seok Park, President and CEO of LG Electronics Mobile Communications Company. “We think 3D is the natural next step in portable entertainment and LG is eager to throw its hat in the ring with the Optimus 3D and Gameloft’s ‘must-be-seen-to-be-believed’ titles.”

Full versions of three Gameloft titles will come pre-installed on new Optimus 3D smartphones with the remaining S-3D games available for download at significantly discounted prices for LG Optimus 3D owners. The three included S-3D games are Asphalt 6: Adrenaline, N.O.V.A. — Near Orbit Vanguard Alliance and Let’s Golf! 2. The games received wide acclaim in their original versions and were specifically chosen for the realism and immersive game play they would provide when digitally re-mastered into S-3D.

“The most recent data shows iOS and Android devices are capturing a growing part of the portable gaming market by revenue,” said Michel Guillemot, President of Gameloft. “With the next generation of smartphones offering 3D capabilities, the bar has been raised to a new height. On the Optimus 3D, we’re able to offer our most popular titles to an entirely new audience at very competitive price points.”

Fourteen additional Gameloft S-3D games will be available for download via the 3D Games icon on the LG Optimus 3D. Titles such as: Assassin’s Creed: Altaïr’s Chronicles, James Cameron’s Avatar, Ultimate Spider Man: Total Mayhem, GT Racing: Motor Academy, Shrek Kart, Modern Combat 2: Black Pegasus, Real Football 2011, Star Battalion, N.O.V.A. 2 — Near Orbit Vanguard Alliance, Dungeon Hunter 2, Fishing Kings, BackStab, Eternal Legacy and Shadow Guardian will be offered to Optimus 3D owners at half price for the first three months. Archer Craft, an LG produced S-3D game, will also be available as a free download.

Gameloft’s Assassin’s Creed game image displayed on LG Optimus 3D

Gameloft’s Avatar game image is displayed on LG Optimus 3D

Furthermore, special software available only on Optimus 3D allows for real-time conversion of 2D photo and video content into 3D. What’s more, LG is taking content creation to a new level with a free software that can convert 2D games to 3D, available for download to all Optimus 3D owners in the third quarter.

“The convergence of communication, the internet and entertainment all on one device was what made smartphones so popular so quickly,” added LG’s Dr. Park. “3D on smartphones is what color was to television – it introduces an entirely new level of viewing enjoyment. Playing a Gameloft 3D title on an LG Optimus 3D is simply taking that enjoyment and multiplying it by a factor of ten. It’s an experience that’s guaranteed to put a smile on anyone’s face.”

The LG Optimus 3D, the world’s first smartphone with full 3D and Tri-Dual (dual-core, dual-channel, dual-memory) architecture, was designed for maximum performance and efficiency, ideal for the high processing power required for gaming and viewing videos. The LG Optimus 3D is currently being introduced in over 60 markets around the world. The preloaded games will be available from launch, with further downloadable games rolling out over the coming months through a dedicated 3D Games icon.

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LG TAKES ENTERTAINMENT TO A NEW DIMENSION WITH THE SHARPEST, MOST ADVANCED PERSONAL 3D HDTV YET

DM50D Includes All the Advantages of LG’s Industry-Changing 3D TVs in your Room

A model wearing 3D glasses breaking out of the LG 3D monitor’s (DM50D) display.

Seoul, Jun. 28, 2011 — LG Electronics (LG) today introduces its next generation DM50D monitor, which includes all the advantages found on LG’s game-changing CINEMA 3D TVs in a form factor that fits easily on a desktop. The flicker-free, bright images and lightweight 3D glasses that customers have come to associate with CINEMA 3D can all be found on the DM50D, including Full HDTV. The DM50D is the perfect platform for 3D gaming and movie watching.
“Our consumer research showed that while interest in 3D monitors was high, there were certain misgivings about the cumbersome glasses, reported health concerns and lack of 3D content,” said Si-hwan Park, vice president of the monitor division at LG’s Home Entertainment Company. “Through CINEMA 3D technology, the DM50D addresses all of these concerns, leaving users free to be completely immersed in the best quality 3D content and gaming on any monitor on the market today.”
Like CINEMA 3D TVs, the DM50D monitor is also “Flicker Free” certified by European quality assurance agencies TÜV and Intertek. As well as producing wonderfully smooth 3D images, the lack of flicker and low crosstalk means an end to the dizziness and headaches users could sometimes experience on conventional 3D screens.
The DM50D boasts the ultimate in 3D brightness, more than double that of conventional 3D monitors. What’s more, the glasses – also available as a clip-on for corrective glasses wearers – are extremely light, have no batteries and never need to be recharged. This makes them very comfortable to wear even for long work sessions or movie marathons. The DM50D 3D glasses are very affordably priced and are compatible with all of CINEMA 3D products.The DM50D also comes with a built-in 2D to 3D conversion feature so viewers can always watch top-quality 3D content on the fly. The conversion function works whether or not the monitor is connected to a PC and kicks in automatically on games to deliver the ultimate in 3D entertainment.
What’s more, the DM50D boasts Full HDTV picture quality with a built-in DTV tuner that supports MPEG4, DVBC, DVBT and other digital TV broadcasting signals. Real surround sound delivers some of the fullest and vivid sound on any monitor and HDMI makes it a cinch to connect the DM50D to 3D games consoles, set-top boxes and more. And USB Quick View HD Play allows for the direct viewing of videos and photos through a USB flash drive even when the PC is off, freeing users from long boot-up times.
LG’s DM50D monitor will be available in Europe beginning in July, to be followed by additional markets worldwide.
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LG RECEIVES ECO-FRIENDLY LABELING IN EUROPE

As the First 3D TV in Europe to Earn the Carbon Reduction Label,
LG is Poised to Become Even More Relevant in the Minds of Consumers
Front view of the LG CINEMA 3D TV.

Seoul, Jun. 26, 2011 — LG Electronics’ (LG) 47LW5500-ZE and 47LW550T-ZE CINEMA 3D TVs have become the first TVs in Europe to receive the Carbon Reduction Label, a low carbon footprint labelling scheme managed by the Carbon Trust, a nonprofit company set up in 2001 with the support of the UK Government.

“This certification marks an important step forward for us in terms of improving our environmental brand image in Europe,” said Il-geun Kwon, head of LG’s LCD TV R&D Lab. “Europe is the world’s largest TV market so it is important that LG be able to communicate to its European consumers our commitment to developing world-class products using the most responsible materials and manufacturing processes.”

The Carbon Reduction Label reflects LG’s pledge to reduce greenhouse gases. It also demonstrates the progress and commitment the Korean company made to reduce the amount of carbon associated with the entire lifespan of its products, from production to distribution to use. Equally important, the award reflects the changing priorities of LG’s customers — both in Europe and elsewhere — to put greater emphasis on environmentally-responsible manufacturing.

With climate change and the environment playing a more important role in consumers’purchasing decisions, eco-friendly products have a clear competitive advantage. LG is focusing heavily on reducing the power consumption of its TVs and is also evaluating its supply and distribution chains and the way the company buys components. LG will continue to encourage contractors to utilize “low-coal” goods and more energy efficient manufacturing processes.

Through innovations such as Edge LED and the Local Dimming System, the 47LW5500-ZE and 47LW550T-ZE use more than 30 percent less energy compared to conventional models in the same class. And with Smart Energy Saving, LG’s own energy reduction technology, the LCD TVs further reduce power consumption by up to 70 percent. This translates into a reduction of 795kg of carbon dioxide emissions over the average lifespan of a TV in Europe (7.2 years). This is the equivalent of 250 liters of diesel fuel.

Thanks to their slim designs, LG’s certified CINEMA 3D TVs also use 37 percent less packing volume than other similar models. This reduction further helps reduce LG’s carbon footprint, particularly in terms of physical distribution costs per unit.

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LG’S STYLISH HOM-BOT RECOGNIZED FOR INNOVATIVE TECHNOLOGY AND GREAT DESIGN

Smart Vacuum Cleaning Robot Named Finalist in IERA and Winner of Red Dot

Top view of the LG HOM-BOT smart vacuum cleaning robot in its docking station with its remote-control

SEOUL, Jun. 23 2011 -– LG Electronics’ (LG) HOM-BOT Smart Vacuum Cleaning Robot was recognized as a finalist at the 7th Annual Invention and Entrepreneurship Award in Robotics and Automation (IERA). Between the IERA recognition and a red dot design award, the HOM-BOT is the only robotic cleaner in the world to be honored by both prestigious organizations.
A co-sponsored activity between the International Federation of Robotics and the IEEE Robotics and Automation Society, the purpose of the IERA award is to highlight and honor the achievements of inventors with value creating ideas and entrepreneurs who propel those ideas into world-class products. The IERA underlines the determination of both the International Federation of Robotics and the IEEE Robotics and Automation Society to promote stronger collaboration between robotics science and the robotics industry.
“We’re honored by this recognition because the HOM-BOT is all about using technology to make housework less inconvenient,” said Young-ha Lee, President and CEO of LG Electronics Home Appliance Company. “The right balance of technology and functionality is what makes LG products unique and HOM-BOT is a shining example.”
The HOM-BOT boasts an impressive array of cutting-edge features. The Dual Eye Camera Sensor is the first such device to be utilized in a vacuum cleaner and uses one lens on the top fascia and one on the bottom to provide more comprehensive visual data. The upper camera is also tasked with simultaneously mapping and remembering floor plans, while the lower camera is equipped with an Optical Flow Sensor that captures a myriad of surface images per second, providing distance information and plotting paths for the HOM-BOT to follow.
Ultrasonic and infrared sensors identify obstacles and work to prevent the redundant bump-and-retreat action. Failsafe systems are built in, so in the event that the HOMBOT does run into an obstacle, the accelerometer and gyro sensor allow the cleaner to react accordingly. The result of this compilation of sensors and programming is a vacuum that avoids the pitfalls rival systems often suffer from. Moreover, the HOM-BOT is pleasingly quiet, with noise levels reduced to just 60dB.
In addition to its technological achievement, HOM-BOT was named a winner of a red dot design award, one of the most prestigious in the industry. Since 1955, the Essen Design Zentrum Nordrhein Westfalen has annually selected outstanding design quality and paid official tribute to the award-winning products in an exhibition. The 2011 competition received 4,433 products from 1,700 companies, entered from 60 different countries. The official award ceremony will be held in Essen, Germany on July 4.
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LG LAUNCHES WORLD’S FASTEST A4 COLOR DESKTOP PRINTER POWERED BY MEMJET

Prints High-Quality Color Documents at Astounding Speeds

Two models introducing the LG A4 color desktop printer LG Machjet.

SEOUL, June 21, 2011 — LG Electronics (LG) and Memjet, a global provider of high-speed color printing technologies, today jointly introduced Memjet’s breakthrough office printing technology into the Korean market. The Machjet LPP6010N, the world’s fastest A4 color desktop printer, will be available this month through authorized LG resellers and channel partners.
Until now, printing technology has been limited to laser and traditional inkjet systems. The Machjet represents an entirely new category of printing technology that makes possible high-quality color printing at never-before seen speeds and quality. Memjet’s ground-breaking, high-density page-wide printheads and components enable printers to operate twice as fast but at only half the cost to run versus traditional color
office printers, on average.
“LG prides itself on launching truly innovative products and is pleased to bring the world’s fastest A4 color desktop printers powered by Memjet’s game-changing printing technology to the Korean market,” said Sihwan Park, vice president of LG Electronics’ monitors and printers business unit. “The Machjet delivers completely new levels of color performance and affordability and uses significantly less energy versus laser printers.”
The Machjet leapfrogs over current printers with high-quality color outputs in 1600×800 dpi resolution at 60 pages per minute. Memjet’s proprietary Page Straight Array (PSA) Technology packs more than 70,000 ink nozzles on a single printhead — 17 times the nozzle density of traditional printheads — allowing the Machjet to deliver more than 700 million drops of ink per second on a page.
Len Lauer, president and CEO of Memjet, said: “Combining Memjet’s core technology benefits with LG’s brand, corporate capabilities and vast distribution network, LG is creating exciting new value for Korean customers looking to be more efficient and cost effective in their office printing.”
Printers that are “powered by Memjet” are also energy efficient and less expensive to operate. While competitive color laser printers use on average approximately 600W of electricity during normal operations, the Machjet consumes just 32W. Costs are further reduced via the Machjet’s Hyper Small Drop Technology. The Machjet takes advantage of smaller droplets to minimize the amount of ink required to render clean, crisp text and images at high speed. This technology results in faster-drying ink and reduces the TCO (Total Cost of Ownership) by up to 70 percent when compared to competitive color laser printers.
Such innovation has given Memjet a significant intellectual property position in the industry with more than 3,000 approved global patents and another 2,000 pending.
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LG ‘EZSIGN TV’ AND CINEMA 3D COMMERCIAL DISPLAY EARN TOP HONORS AT INFOCOMM 2011

A gentleman holds up a plaque for the BEST Award in front of the LG EZSIGN TV installation at InfoComm 2011.

 

SEOUL, June 21, 2011 — LG Electronics (LG) was recognized for its leadership in commercial display technologies, earning top industry awards for two of its latest solutions, at InfoComm, the world’s largest commercial audio-visual trade show, June 15-17 in Orlando, Florida, USA. The innovative LG EzSign TV received the Commercial Integrator BEST Award for new digital signage hardware, while LG’s commercial-grade Cinema 3D HDTV was named the “Best LCD Display –- Specialty Application” by Rental & Staging Systems magazine.
“LG’s robust portfolio of commercial-grade display solutions helps businesses create an engaging experiences and improved customer interactions,” said Y.K. Cho, senior vice president, Commercial Displays, LG Electronics USA. “These industry awards are recognition that LG is succeeding in this competitive market thanks to our cutting-edge technologies.”
EZSign TV Named Best Digital Signage Hardware
In its inaugural year, the BEST Award was bestowed on LG’s EZSign TV as the best digital signage hardware for 2011. EZSign TV is the first LG digital signage solution to incorporate live TV without additional hardware. It is a turnkey solution that offers business owners an intuitive and cost-effective digital signage display system with the added feature of broadcast television. Content creation is simple, as owners use a personal computer to access a selection of attractive templates, add their own images and text, and then upload the content to the display via a USB drive.
The Commercial Integrator BEST Awards recognize superior products and services for integration businesses. Winners were chosen by a panel of industry experts, integrators and the editors of Commercial Integrator magazine.
LG Commercial 3D HDTV Recognized by Rental & Display Staging Systems
Also at InfoComm 2011, LG’s commercial Cinema 3D LCD HDTV was awarded the 2011 InfoComm Installation Product Award for the Best LCD Display – Specialty Application By Rental and Staging Systems. The LD950C, LG’s first commercial Cinema 3D LCD HDTV, allows businesses to take full advantage of 3D, offering customers new and exciting entertainment experiences in hotel lobbies, restaurants, sports lounges, theaters and other shared spaces. Unlike consumer 3D models that use expensive active shutter 3D glasses, this LG commercial-grade passive 3D HDTV is based on polarized eyewear, similar to those used in movie theaters. LG’s polarized glasses are lightweight, more comfortable, and continue LG’s legacy of providing amazing stereoscopic 3D HDTV effects.
Considered among the top honors in the commercial staging and AV market, Rental & Staging Systems/InfoComm Installation Product Awards recognize the most innovative commercial AV products introduced in 2010.
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LG BRINGS CINEMA 3D TV TO NEW MARKETS AS DEMAND EXCEEDS EXPECTATIONS

LG Confident FPR Will Dominate Home 3D Market As Consumers Become More Informed

Famous actress Megan Fox and LG executives pose with the LG CINEMA 3D TV at Ferrari World in Abu Dhabi.

SEOUL, Jun. 7, 2011 -– LG Electronics (LG) continued its push to dominate the home 3D TV market with a grand event at Ferrari World in exotic Abu Dhabi to introduce its patented Film Patterned Retarder (FPR) CINEMA 3D TV to a discerning Middle East audience for the first time.
Megan Fox, star of the Transformers movie series, headlined the posh event at the sprawling Ferrari World, billed as “the world’s largest theme park”. More than 3,500 guests were treated to a visual spectacle, only possible due to CINEMA 3D’s Flexible Viewing Positions and Wide Viewing Angle features which create the perfect viewing experience for large groups.
“CINEMA 3D is leading the transformation of home 3D from an expensive ‘nice-tohave’ feature into something that consumers and experts alike are excited about and embracing,” said Kyung-hoon Byun, Executive Vice President of LG Electronics Home Entertainment Company. “CINEMA 3D is the disruptive force that the industry so desperately needed after last year’s cool response to 3D products. Based on the reception we’ve received elsewhere this year, we’re more confident than ever that CINEMA 3D will become the standard for 3D TVs around the world.”
And with CINEMA 3D TVs offering the full range of LG’s internet-linked Smart TV functions, there’s no need to make any difficult choices. A Home Dashboard provides an easy interface to access the TVs’ vast selection of content, customized LG Apps provide additional functions and Smart Share allows users to quickly and easily share content between the TV and other digital devices.
“What we have here is a state-of-the-art product that marries high quality performance with innovation and the very latest in technological advancement,” said Mr. K.W. Kim, President of LG Electronics, Middle East and Africa. “LG’s CINEMA 3D TV is effectively the most complete television available in the market today for TV viewing, gaming and online connectivity.”
LG is pinning its strategy on customers seeing 3D as a highly desirable feature once the inconvenience of shutter glasses and the lack of good content are resolved.
“Although it’s still too early in the year, I think we’re going to see some surprisingly positive numbers related to home 3D adoption in six months,” added Mr. Byun. “Customers who have bought next generation CINEMA 3D TVs are very happy with their decisions and are telling their friends and relatives. This is how all great movements start.”
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LG to Unveil Next Generation Solar Modules at Intersolar 2011

Uber-Efficient Solar Technology Result of 20 Years Advanced Research

The Multi X on the left and the Mono X on the right

SEOUL, Jun. 7, 2011 – LG Electronics (LG) will be showcasing its latest solar energy solutions at Intersolar 2011, the world’s largest solar exhibition, in Munich, Germany from June 8 – 10. Visitors to LG’s booth in Hall A2 (Stand 360) will be able to see the company’s advanced Mono XTM and Multi XTM solar modules, which are 8.3 percent and 4.3 percent more efficient, respectively, than conventional models.

The Mono X boasts the highest energy efficiency among all LG modules in its class. While conventional mono module units operate at 240W, Mono X runs at a more efficient 260W and is designed to be easier and less expensive to install.

The Multi X, LG’s powerful new photovoltaic module, boasts 240W of power with the same levels of energy efficiency as conventional mono module units. And because LG’s advanced surface treatment technology absorbs more sunlight, energy output is much greater than conventional multi-crystalline solar cells. What’s more, the night blue cell color and piano black frame adds a stylish finish to the Multi X’s clean design.

“Solar energy is one of our key growth engines for the future,” said Kwan-shik Cho, Vice President of LG’s Solar Business Team. “With more than two decades of advanced research behind us, additional investments will enable us to increase our production capacity to 330 megawatts this year and 1 gigawatt by 2013, which puts LG on the path to become a global top 10 solar company relatively soon.”

With an industry leading 25-year guarantee and LG’s commitment to providing comprehensive customer service, the Mono X and Multi X were developed at LG’s solar module test lab, which is certified by both TÜV and UL, an industry first.

The test lab enabled the company to utilize its own proprietary processes to ensure high product quality and durability. The new solar modules are rated to withstand frontal and rear pressure of 5400Pa, as well as the harshest climate conditions. Visitors to LG’s booth at Intersolar will be able to view a 3D film demonstrating LG solar modules undergoing testing in extreme conditions.

LG’s solar cell products can be fitted to a wide range of different-sized solar modules. Available in sizes 4X9, 6X8, 6X9, 6X12 and 6X10, LG’s solar products have been specifically designed to meet the needs of almost every customer.

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LG AND INTEL INTRODUCE FIRST ALL-IN-ONE PC WITH FPR DISPLAY AND IPS SCREEN TECHNOLOGY

LG V300 Offers Convenient 3D with
the Power of 2nd Generation Intel® Core™ Processors
A model is posing with the LG all-in-one PC model V3001.
SEOUL, May. 31, 2011 –- LG Electronics (LG) will be unveiling its first all-in-one PC which will feature the innovative Film-type Patterned Retarder (FPR) display, found in its popular CINEMA 3D TVs. The LG V300, developed in partnership with Intel, will be unveiled at Computex 2011, Asia’s largest IT exhibition, in Taipei from May 31 to June 4.
The LG V300 will come with an impressive list of features including 2nd Generation Intel Core processors, 3D FPR display, In Plane Switch (IPS) screen technology that creates a stunning 178-degree viewing angle and a triple camera system for superb multitouch capability.
“The combination of the newest Intel Core processor and the FPR display in the LG V300 is going to create a new level of performance and viewing experience in a PC,” said J.J. Lee, Executive Vice President and Head of the LG Electronics PC Business Unit. “With millions of homes now using their PCs as entertainment hubs, marrying the best from the computing world with the best from the display world was the next natural
step in the evolution of the PC.”
“2nd Generation Intel Core processor paves the way for great all-in-one systems like LG Electronics new V300. ” said Mooly Eden, Vice President and General Manager of Intel PC Client Group. “The V300 combines LG Electronics’ display technology with 2nd Generation Intel Core’s great performance and built-in visuals to create an awesome PC experience. ”
Better 3D, No Discomfort
The 23-inch 3D Full HD LED monitor on the LG V300 offers vivid and crisp 3D images with less crosstalk and flicker. And because FPR does not require glasses to sync with an emitter, heavy shutter-type glasses are a thing of the past. Instead, the LG V300 comes with two sets of lightweight polarized glasses for a more comfortable and enjoyable 3D experience. Furthermore, the viewing experience on previous 3D displays was negatively affected by non-perpendicular viewing angles. This problem has largely been eliminated with the LG V300’s IPS technology, which allows for an impressive 178-degree viewing angle. The system operates a Color Shift configuration that accurately renders colors and images for viewers not directly facing the screen.
Minimalism Is In
LG’s engineering team reduced the thickness of the LG V300’s active display to a mere 44.65mm, which is up to 65 percent slimmer than other leading models. This focus on reducing unnecessary bulk was then incorporated into LG’s concept of minimalism. With a wireless keyboard and mouse, the design requires only a single power cable, eliminating clutter and tangled cords. The end effect is a sleek, clean appearance that
fits elegantly into any interior décor.
An Enhanced Multi-touch Experience with a Triple Camera System
With three individual camera sensors to provide a more accurate multi-touch functionality, LG’s new PC brings a higher level of precision to the touchscreen experience. The user interface has also been optimized to be as intuitive as possible, and the interface itself is supported with easy-to-use applications. The final result is a smooth yet sophisticated multi-touch interaction between the LG V300 and the user, free from ghosting and glitches.
The LG V300 also includes full support for Digital Living Network Alliance (DLNA) to enable sharing of data between devices as well as Intel’s Wireless Display, also known as ‘Wi-Di’ to wirelessly stream content to a TV. LG V300 will launch in Korea in July followed by markets in Europe, Middle East and
Asia.
Specifications and Features: LG V300
LG AND INTEL INTRODUCE FIRST ALL-IN-ONE PC WITH FPR DISPLAY
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LG LAUNCHES EU’S FIRST A++ ENERGY RATED SIDE-BY-SIDE FRIDGE WITH BUMPER CAPACITY, SMART FUNCTIONS

New Model Boasts Top Energy Efficiency, Enhanced Freshness
and Industry-Leading Smart Features
Front view of the LG Side-by-Side Refrigerator placed in a modern kitchen
Seoul, May 27, 2011 — LG Electronics (LG) has unveiled its brand new 614-liter side-by-side refrigerator, which boasts the first A++ energy-efficiency rating1 in the European Union (EU) for any fridge equipped with both a dispenser and a Home-Bar. With an enlarged usable inner space, the new fridge packs a raft of smart functions and innovative features — including Hygiene Filter, which keeps food fresher for longer, and the Slim Door Mounted Ice Maker, incorporating a compact design to further maximize the usable area inside the fridge.
LG’s new side-by-side refrigerator comes with a range of smart and innovative LG technologies with much improved energy efficiency. After introducing its A++ rated side-by-side refrigerator with a dispenser last year, LG has this year added a Home-Bar feature while maintaining the A++ rating for energy consumption.
Underpinning the side-by-side fridge’s exceptional energy efficiency is LG’s Linear Compressor Technology. The compressor controls cooling power and reduces internal friction to greatly reduce power consumption, while also making the fridge quieter and more durable. As a result, not only does the fridge offer an A++ energy-efficiency rating, it also comes with a 10-year warranty on the Linear Compressor motor.2
The new refrigerator also offers enhanced freshness thanks to its Hygiene Filter. As the world’s first air purifying system in a refrigerator, LG’s Hygiene Filter eliminates 99.9 percent of dust, bacteria, and odors through four steps of anti-bacterial care and deodorization. The Hygiene Filter works in conjunction with a fan certified by Intertek, one of Europe’s leading product certification and testing agencies.
By developing the Slim Door Mounted Ice Maker, the first of its kind in the industry, LG has confirmed its position as a leading innovator in the refrigerator market. This ultra-compact device conceals the ice-making system inside the refrigerator’s door, freeing up extra door bins and shelf space to maximize both space and energy efficiency.
An exterior touch LED/LCD display makes messages clear and easy to read, while strips of bright LED lighting inside the refrigerator make it easier to see items stored deep inside.
LG’s new side-by-side refrigerator will be available across Europe, beginning with Germany next month.
1 According to EU Energy Label
2 Offer only applies to linear compressors purchased after October 29, 2009, in Korea, or after December 1, 2009, in other countries (noise levels will not normally be considered a valid reason for exchange or refund).
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LG WINS EU’S FIRST A+++ AND A++ ENERGY RANKINGS FOR BOTTOM-FREEZER AND SIDE-BY-SIDE FRIDGE

Linear Compressor Keeps Energy Consumption to a Minimum,
Bumper-Sized Capacity and Well-Designed Inner Space Offer Greater Convenience

Seoul, May 27, 2011 — LG Electronics (LG) is continuing its long-standing commitment to improving energy efficiency with its new 385-liter bottom-freezer and 614-liter side-by-side refrigerator, the first freezer and fridge, respectively, to receive an A+++1 and A++2 energy ranking in the EU. With energy savings made possible by LG’s unique Linear Compressor Technology, the appliances also boast some of the largest inner capacities in the industry.

The Linear Compressor works in conjunction with a smart inner structure and thinner insulation to maximize space in the bottom-freezer and side-by-side fridge — indeed, the bottom-freezer has the largest capacity of any freezer in its class. Providing a larger, more organized space for consumers to store their food, the new refrigerator allows more room for groceries, meaning fewer trips to the supermarket.

“Receiving these energy ratings was a major achievement for us, and a big step forward for the home appliance industry on the whole,” said Young-ha Lee, President and CEO of LG Home Appliance Company. “It demonstrates exactly where we are headed with all our refrigerator models for 2011 — constant improvements in energy consumption, along with smart savings in efficiency, space and accessibility.”

A+++ Large Capacity Bottom-Freezer: Smart Savings, Durability and Design Excellence

Thanks to LG’s unique Linear Compressor, the bottom-freezer keeps the interior temperature steady — leaving food as fresh as it was in the grocery store — while using up to 50 percent less energy than previous A+ rated bottom-freezers. This improved energy efficiency translates into savings of as much as 60 euros a year3 compared with A rated refrigerators, and up to 93kg of annual reductions in CO2 emissions. In addition, by incorporating LG’s latest spiral-fin heat exchanger, the bottom-freezer significantly improves heat exchange and keeps the fridge temperature even and cool in a more efficient manner.

Fewer friction points — one instead of the four in conventional compressors — work to significantly reduce noise levels. This enhances the product’s durability, allowing LG to offer a 10-year warranty on the Linear Compressor motor.4 Additionally, the bottom-freezer’s design was honored with an iF Design Award and a Red Dot Design Award this year.

A++ Side-by-Side Refrigerator: Providing Even Greater Energy Savings

In addition to its Linear Compressor, the new side-by-side refrigerator incorporates a range of smart and innovative LG technologies to improve energy efficiency. In 2010, LG received an A++ rating for its dispenser-equipped side-by-side refrigerator, the first time such an appliance had received this rating in the EU. LG’s new side-by-side refrigerator has this year added a Home-Bar feature on top of the dispenser, while maintaining the A++ rating for energy consumption.

The innovative Slim Door Mounted Ice Maker saves space by providing a compact indoor ice maker. This has allowed for a higher volume of usable inner space without increasing the overall size of the refrigerator or decreasing energy efficiency. LG also offers a 10-year warranty on the Linear Compressor motor.

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1 LG’s new bottom-freezer refrigerators achieved an A+++ rating according to the EU Energy Label, a first in the EU among refrigerators with a capacity of over 350 liters.
2 LG’s new side-by-side refrigerator achieved an A++ rating according to the EU Energy Label, making it the first side-by-side refrigerator in the EU equipped with both a dispenser and a Home-Bar to receive this rating.
3 Based on average electricity usage in German households
4 Offer only applies to linear compressors purchased after October 29, 2009, in Korea, or after December 1, 2009, in other countries (noise levels will not normally be considered a valid reason for exchange or refund).

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