True Meaning of Life's Good Revealed at CES 2023

True Meaning of Life’s Good Revealed at CES 2023

The entrance of LG booth at CES 2023 where a promotional LG poster is hanging from above

Starting off the new year with the world’s most exciting, influential tech show, CES returned to an in-person affair with a bang after two years of coming to you in online and hybrid formats. And by gathering companies from around the world under one roof to present their most innovative products and solutions to date, it turned out to be the biggest and best edition of the trade show where we can get a first glimpse at the future of technology.

This year, based on the idea that the answer is always with the customer, LG presented the meaning behind its ‘Life’s Good’ vision by demonstrating how its latest and greatest products and technologies enhance their quality of life and take the user experience to unimaginable levels.

Upon entering the LG booth, visitors passed through the company’s latest gigantic OLED installation, which has become the must-see attraction at every CES event of the last decade.

To celebrate the 10th anniversary of LG OLED, this year’s OLED attractor, OLED Horizon, comprised 260 flexible and open-frame 55-inch OLED displays which enabled it to take on a new, completely captivating shape inspired by revolutionary OLED’s historic legacy as much as its expansive future.

Greeting visitors inside the booth were four ultra-large LG SIGNATURE OLED M (model M3) TVs seamlessly put together to display the most mesmerizing images as they appeared to float in mid-air, untethered by wires or cables. The world’s first 4K 120Hz TV with a wireless AV connection, M3 employs a separate Zero Connect box that enables the wireless transmitting of video and audio signals as well as connections to external devices, affording users a simpler installation process and even more freedom when designing the interior of their dream home.

Another great new OLED innovation on display at CES this year, the LG OLED T is just as much a work of art as it is a display, thanks to a beautiful combination of glass, wood and revolutionary transparent screen technology.

Featuring a wireless AV connection and the ability to see through its high-resolution screen, even when in use, the LG OLED T provides a multi-mix of reality and fantasy that harmonizes on-screen content with physical objects or spaces to create the content of the future.

The LG space was also home to other new OLED TVs, like the LG Micro LED model that delivers unprecedented cinematic viewing experiences courtesy of its massive 136-inch 4K resolution screen and rapid 120Hz refresh rate. With a modular design that makes installation and set-up quick and easy, each tile connects wirelessly to eliminate the hassle of arranging multiple cables. Just a few meters away, the ultra-premium LG SIGNATURE OLED 8K TV (model 88Z3) delivered CES attendees the realistic visuals that must be seen to be believed through the detailed, razor-sharp image quality that its giant 88-inch display supports.

Visitors could also discover how LG OLED TVs synchronize with people’s unique lifestyles and tastes, with a special room that utilized the company’s 97-inch LG OLED M, LG Soundbar (model S95QR) and projection displays to illustrate a new, incredibly immersive multi-screen experience as well as a look into the multi-sensory possibilities of today and tomorrow.

The power of OLED was not limited to the company’s TVs either. Equipped with the world’s first 240Hz OLED panel, LG’s latest premium UltraGear™ gaming monitors – in new 27- and 45-inch sizes – deliver a record-breaking response time of 0.03 milliseconds (Gray-to-Gray). With an immersion-enhancing 800R curvature, the show-stopping 45-inch model harnesses the immense potential of OLED with a 240Hz refresh rate that guarantees total gaming immersion every time.

Also celebrating 10 years since the first gram was introduced to the world, LG marked the occasion by revealing two 2023 LG gram models at CES. The thinnest gram ever made, LG gram Ultraslim weighs just 998 grams and boasts a depth of 10.99 millimeters. Also, LG gram Style laptops, which come in 14 and 16 inches, boast an elegant glass design that makes it easier to express their unique style at home, in the office and on the go.

Introducing new products that provide extraordinary brand experiences based on experimental ideas and bold designs, LG Labs made its debut at CES 2023. As a new product within LG, the zone featured fresh new products and prototypes – pluspot, Monshoecl, brid.zzz, hover gym and excicle – that visitors could all experience in-person.

The Better Life for All zone highlighted the company’s continuing commitment and efforts to achieve sustainability. This includes the eco-friendly practices it has applied from product design to disposal, as well as the multiple design innovations it has made to ensure everyone, no matter their ability, can easily enjoy the endless benefits and convenience provided by cutting-edge LG products.

Not only is LG striving to be the most sustainable company, but also the most accessible. This is why visitors could listen to their way around the large LG booth as well as all the major content that was created exclusively for this occasion. Every zone even provided braille inscriptions for the visually impaired.

Embarking on a new era of premium appliances with leading-edge performance and exquisitely refined designs, LG introduced its second generation of LG SIGNATURE products including OLED R, Dual InstaView™ refrigerator, a washer and dryer pair, air conditioner, air purifier and the Wine Cellar.

Another eye-catching zone was dedicated to its LG MoodUP™ refrigerators, which exuded an array of vivid colors that captivated CES attendees. First unveiled at IFA 2022, this unique refrigerator can express the user’s unique personality, mood or style by transforming the kitchen’s ambiance by switching through a wide palette of door colors and providing music streaming to “turn your MoodUP.”

Finally, the Lifestyle Zone was divided into three different sections based on the household’s distinct persona: creator, big family as well as the newlyweds and pet lover. Especially the Creator’s Room, designed with the famous New York-based designer Jeff Staple, presented the perfect space for trendsetters and creators, with LG ARTCOOL™ Gallery air conditioner, WashTower™, Styler™ and the advantages of LG ThinQ more than enough to satisfy their individual tastes and preferences.

Within the family zone, LG created a smart home fully equipped with advanced, large-capacity appliances supporting LG ThinQ Care Service and ThinQ UP. Meanwhile, the zone for newlyweds and pet lovers utilized diverse products such as LG WashTower, PuriCare Aero Furniture and tiiun which all boast trendy yet minimalist designs, are made from recycled materials and show off incredible features that make them easy to use by people of all abilities.

Stay tuned to see how the innovations showcased at CES 2023 better the lives of all customers by subscribing to the LG Newsroom, and make sure you’re the first to know what’s coming up next for LG!

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Celebrating a Milestone by Giving Back Trees to the Planet

Staff from LG Indonesia and the Conservation of Natural Resources Jakarta posing for a photo while planting trees together as a part of project to plant 32,000 trees across three regions in Indonesia

Trees are vital. There is no denying how trillions of trees around the world are central to all life on Earth. Not only do Mother Nature’s skyscrapers provide clean, fresh air and cozy habitats to thousands of living species, but they also help us combat climate change and preserve biodiversity for many decades to come.

In ensuring that this legacy can be passed onto future generations, LG Indonesia signed a Memorandum of Understanding (MoU) with the Conservation of Natural Resources Jakarta to celebrate their 32 years of operation in Indonesia. For this purpose, the company pledged to plant 32,000 trees across Jakarta, Kalimantan and Sumatra by April 2023.

(From left to right) Jay Jang, director of marketing and relations at LG Electronics Indonesia, and Abdul Kodir, head of the Conservation of Natural Resources Jakarta

This initiative sheds light on LG’s commitment to environmental sustainability in Indonesia in the same fashion as the company’s eco-friendly solutions, products and technologies, including their energy-saving inverter technology, which helps customers achieve a more eco-conscious lifestyle by improving energy efficiency. Incorporated into a wide range of household appliances, such as refrigerators, washing machines and air conditioners, this cutting-edge inverter provides users with peace of mind as they are able to easily manage their ecological footprints.

However, LG’s efforts toward environmental sustainability extend well beyond the tree-planting initiative. The company’s technological interventions also complement its commitment to reach carbon neutrality by 2030, through the minimization of carbon emissions and footprints across the overall process, from production to disposal.

LG is endlessly passionate about raising global awareness of environmental sustainability, not only through its technological innovation and world-leading products but also by implementing various environmental interventions designed in order to make life better for people of all backgrounds and localities.

Contributed by LG Indonesia

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Bringing a Smile to Everyone’s Face at CES 2023

Edward Tory Jarmailo, a sign language interpreter, providing an assistance to visiotors with hearing disabilities

Last week, the CES floor was packed to capacity with thousands of visitors excited to see the latest innovations in consumer electronics.

As LG is constantly challenging itself to go the extra mile to make its vision for a Better Life for All as reality, under the theme of Life’s Good, it was able to introduce its newest customer-centered technologies and products at its CES booth for every single visitor, regardless of inherited abilities, to experience and enjoy.

Staying true to the company’s commitment and vision to boost accessibility for all, the company has actively started incorporating measures to increase accessibility this year. This commitment was on full display during LG’s press conference, which was streamed live on January 4, with a sign language interpreter displayed in the bottom right corner to allow its hearing-impaired viewers to follow along at home or wherever they may have been.

Edward Tory Jarmailo, a sign language interpreter

Not only that, LG’s accessibility efforts stood out above and beyond at the on-site booth as well, with the company inviting Edward Tory Jarmailo, a sign language interpreter, on site to provide ASL interpretation for attendees with hearing problems in person.

Moreover, in the Better Life for All zone, informational materials were provided in braille for those with visual impairments and placed at a height that enables easy reading for people using wheelchairs.

Visitors with visual and hearing impairments weren’t shy about expressing their appreciation for the various accessibility features LG provided at its expansive booth. “It was amazing to see so many positive reactions during my time working in LG’s CES booth. I remember one visitor coming to our booth for a second time, but this time with a friend,” said Mr. Jarmailo. “I’m always delighted to play my part in promoting a new level of accessibility with LG, a brand that puts equal importance on every individual’s experience at large trade shows like CES, and we can see these efforts reflected in their products and services too.”

LG CLOi GuideBot, which is programmed to deliver digital-human sign language service

The company successfully demonstrated how warmth and positivity can be spread through the power of technology, as it continues to put a smile on the faces of customers of all abilities. And there’s a lot more to come, so stay tuned to LG Newsroom to follow LG’s journey to creating a Better Life for All.

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LG’s Screen Vision Statement to Create the Screen Experience That Perfectly Fits Your Tastes and Lifestyle

LG’s new vision statement, “Sync to You, Open to All,” overlaying a group of friends smiling

As the world welcomes in the new year, LG is busy ushering in a new era in TV with the announcement of its new vision statement, “Sync to You, Open to All.” The company’s vision for the present and future of screen is all about syncing the user experience to each user’s individual tastes and lifestyle. It’s a vision that sees the screen as a seamless extension of people’s everyday life; a place where one can go to be entertained, to connect, to pursue their passions and so much more.

“Sync to You, Open to All,” although new, is a continuance of LG’s long-term commitment to changing the role of TV. The company aims to realize its vision by reflecting customer opinion throughout the entire user experience journey, factoring feedback into every single facet – from product and service development to User Interface (UI) features, design and, of course, the viewing experience.

In LG’s reimagining of what television is, the living room TV is now considered a lifestyle hub – one centered on the delivery of a personalized, customizable experience that lets users do and be more.

“Sync to You” relates to the delivery of a user experience that takes personalization to the next level. In terms of hardware, this means the introduction of new and diverse screen products intended for different audiences. These will include screens leveraging Zero Connect technology, to provide spatial and interior design freedom, flexible screens that users can ‘bend’ to their needs and screens that eschew conventional design.

As far as software is concerned, “Sync to You” focuses on providing unique experiences optimized for each user, thanks to webOS, LG’s open and constantly evolving smart TV platform. This encompasses the ability to customize a broad range of functions and settings to one’s preferences, starting with UI configuration, content recommendations and picture quality. But it also extends to the provision of an expanded customer experience, thanks to a wide range of interactive services from categories as diverse as cloud gaming, the metaverse, remote learning, home security, home fitness or health.

A variety of virtual worlds can also be accessed, from DASVERSE, a virtual art museum allowing you to walk inside and explore emotions beyond the creative work or SANSAR, the world first TV metaverse service, a full mixed reality platform offering life events that happen at the same time in both realities and Oorbit, a new cloud solution allowing users to access interconnected digital worlds. The Masterclass app on LG TVs offer access to over 180 classes taught by the world’s best instructors and thanks to a new partnership with ADT, LG TV owners can benefit from integrated services developed exclusively for webOS.

LG TVs also offer a variety of fitness services from Xponential, world’s largest fitness group and Les Mill, to MaxPro, which allows to connect a fitness machine to the TV and Exercite, a motion sensor solution that recognizes your body’s posture.

The second part of LG’s vision statement, “Open to All,” is about collaboration, inclusivity and sustainability. Through open collaboration, LG TV users will be able to connect to different platforms and devices across an ever-growing ecosystem. Communication and control will be especially smooth thanks to support for Matter, the latest open connectivity standard for smart home solutions.

LG TV is also designed to be accessible to all users, regardless of their age or abilities. In consultation with its accessibility advisory group, whose members include people living with various disabilities, LG is continuously developing and rolling out inclusive technologies and features. Among those currently offered on LG TV are audio-to-text captions and a sign language screen that can be easily moved and resized whenever the user desires. There are also services available on LG TV that have been created specifically with elderly users and children in mind.

Sustainability is another integral element of LG TV and of LG’s vision. All LG TV products are shipped in boxes that feature one-color printing and have been made from biodegradable materials. The TVs themselves contain parts fabricated from recycled plastics. LG’s OLED TVs deserve special mention when it comes to sustainability, using a smaller number of components and offering greater recyclability than their LCD counterparts. Furthermore, since they do not require a backlight having fewer parts overall, there is less to recycle and dispose of.

Guided by its new vision statement “Sync to You, Open to All,” and a firmly held belief that “Life’s Good,” LG is and will continue to provide LG TV users with differentiated lifestyle experiences and exceptional customer value.

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LG CEO and Key Executives Outline Directions To Diversify Business Portfolio

LG CEO William Cho reiterating the company's vision and strategy at the press conference in Las Vagas

During Press Conference in Las Vegas, Company Shares Plans to Broaden Business
Portfolio with Platforms, Content and Diverse, New Solutions

LAS VEGAS, Jan. 7, 2022 — LG Electronics’ (LG) CEO William Cho and key executives reiterated the company’s vision for the future as well as its strategy to strengthen business competitiveness during a press conference held especially for Korean media in Las Vegas, Nevada, U.S.A., on January 6.

The CEO began by mentioning that, despite the uncertainty created by the prolonged global economic recession and continuing supply chain instability, opportunities still exist within the current environment. “We will keep pushing forward with our belief that opportunities can always be found by concentrating on how to provide our customers with new experiences and value,” said CEO Cho.

The CEO continued by sharing the company’s main focus in regard to business structure. “We will create a competitive business structure, making targeted improvements rather than focusing on short-term cost reduction,” he stated. “To this end, LG’s existing businesses will overcome current limitations by changing their model and methods, while our new businesses will grow through in-house innovation and the establishment of strategic partnerships.”

Securing Future Growth Engines by Expanding Hardware and Software Solutions Portfolio

During the press conference, company executives talked about plans to expand LG’s hardware-focused business to non-hardware areas, such as software platforms, content, services and solutions. This will enable the company to diversify its overall business portfolio by providing customized services and solutions that can be paired with or offered separately to its innovative consumer electronics products.

LG will further advance its content and services business through the intuitive LG webOS platform, which currently powers more than 180 million LG smart TVs worldwide. From 2018 to 2022, LG’s webOS licensing business grew ten-fold, with more and more TV manufacturers adopting the platform for its ease-of-use, customizability and range of premium services, including LG Channels – the company’s free TV and IP channels service. As of 2022, more than 300 TV brands have chosen webOS, with LG continuously increasing the capabilities and compatibility of its acclaimed smart TV platform. LG is also developing its own interactive content such as LG Fitness, an app that provides access to a wide selection of workout videos, and LG Art Lab, a platform for collecting, trading and displaying non-fungible token (NFT) artworks. Both services were recognized for their innovative design and user experience at the CES 2023 Innovation Award.

Another of LG’s non-hardware offerings, the LG ThinQ™ smart home platform has gone far beyond the mere linking of household devices, evolving to encompass the entire customer journey, with services that leverage the collection of usage data to create a more personalized experience.

In the high-growth arena of electric vehicle (EV) components, the LG Vehicle component Solutions (VS) Company is now delivering meaningful results after 10 years of sustained investment in software development and future-technology preparation. Last year’s order backlog of KRW 80 trillion demonstrates the global competitiveness of the VS Company, which has become a trusted innovation partner to some of the auto industry’s biggest names.

The VS Company is also preparing the launch of its next-generation In-Vehicle Infotainment (IVI) system – a solution that is expected to further boost the performance and reputation of its EV components business.

Moreover, LG is expanding into EV charging solutions, following up its 2022 acquisition of a company specialized in EV chargers with the establishment of a production line at LG Digital Park in Pyeongtaek, South Korea. Furthermore, LG VS is introducing an integrated EV charging solution, as well as developing and producing EV chargers and charging control systems.

LG is also accelerating the development of future core technologies outside of the EV components sector. In particular, LG NOVA (LG North American Innovation Center) is strategically investing in and working with promising technology startups in North America to secure future growth engines in areas such as digital healthcare and the metaverse. In digital healthcare, LG recently launched a remote medical treatment solution developed in partnership with Amwell, a U.S. telemedicine company, while in the metaverse, the company is aiming to expand cooperation with partners to secure core technologies over the mid- to long-term.

Additionally, LG seeks to establish a ‘future technology pipeline’ and strengthen company-wide software competitiveness. Along with accelerating the CTO’s future-ready R&D program, the company is securing top young talent in the field of software development as well as nurturing the software design and coding capabilities of current personnel.

LG is also expanding the customer experience through its company-in-company (CIC) operations, and via collaborations with startups and the sponsoring of innovation contests. A total of five CICs are operating under LG, including the Sprout Company, responsible for the groundbreaking LG tiiun indoor gardening appliance.

Overcoming Limitations and Achieving Consumer-Oriented Performance

LG will be focusing on the user experience even more on 2023, delivering new products and services that provide outstanding convenience and unique value to consumers. Last year, the company introduced a new paradigm in the home appliance industry with the launch of its LG ThinQ™ UP personalized appliances, lifestyle solutions that can evolve to offer more and more value over time. Appliances with ThinQ UP, previously available only in South Korea, will be sold globally from this year, starting in North America.

The company will continue to introduce category-leading, premium home appliances this year, with its 2023 lineup including advanced solutions such as the WashTower and LG refrigerators with MoodUP™. At the same time, the company will enhance its more competitively-priced product lines to solidify its market leadership.

This year, the LG Home Entertainment Company is ramping up changes to its business structure and embracing a new vision: Sync to you, Open to All. The new vision emphasizes the creation of experiences that can be tailored to each customer’s needs, tastes and lifestyle while, at the same time, enjoyed by all users. Presenting differentiated value that can’t be found elsewhere, the company is set to redefine the viewing and user experience by enhancing content and services on the webOS platform. Key features added to webOS for 2023 include a new home screen with a revamped user interface for better, more convenient user experiences; next-level personalization with customized recommendations based on users’ viewing and usage history; and CDX (Cross Device eXperience), a user experience that flows seamlessly from device to device.

Staying on the subject of home entertainment innovation, LG has been the leader of the OLED TV market for an entire decade now, with cumulative shipments of LG OLED TVs exceeding 15 million units. This year, the company will maintain its competitive edge by introducing new OLED evo TVs – adding on to the exciting 2023 lineup that also includes an OLED TV with Zero Connect Box.

Uncovering Customer Value Based on ‘F.U.N.’ Experiences

The company plans to prioritize customer experience (CX) and digital transformation (DX) initiatives to bring more innovation to the customer experience and to create a more customer-centric business model. The company is committed to using data-driven insights to produce new customer value based on the delivery of first, unique and new (or F.U.N.) experiences.

LG is leveraging a variety of data to enhance its offerings and the experiences they provide. These include ‘Trigger’ – data used to develop and design the customer experience; ‘Accelerator’ – data used to map out and implement customer experience innovations; and ‘Tracker’ – data used to monitor the customer experience. The company has already launched products designed based on the above customer data, including the MoodUP™ refrigerator and the 42-inch OLED TV.

LG is also using data to make production more efficient. Utilizing intelligent manufacturing systems based on digital twin technology, AI and big data, the LG Smart Park in Changwon has improved productivity by 20 percent¹ while simultaneously reducing product defect costs.² Additionally, the company’s adoption of DX is being extended to the procurement of raw materials, supply chain management (SCM) and services.

Becoming a Brand that Moves Customers’ Hearts through Endless Innovation

With its brand mission of Innovation for a Better Life, the company remains committed to building a better future for people and the planet. LG is also continuing its efforts to become a brand that resonates with all generations, with products and services that have unique value that speaks to everyone, regardless of demographic. In Korea, the company recently introduced experiential spaces – such as the Gold Star Arcade and ThinQ Room Escape – designed with younger customers in mind and is fostering digital communities for diverse products including LG gram, tiiun and StanbyME.

LG’s commitment to elevating the customer experience is equaled by its dedication to environmental sustainability and accessibility. In terms of sustainability, the company plans to achieve carbon neutrality by 2030 and transition all power sources to renewable energy by 2050. And by 2030, LG aims to have used a total of 60 million tons of recycled plastics in the production of new products. E-waste collection will be expanded as well as the company strives to create a circular economy that minimizes waste and resource consumption.

To provide appliances that are convenient for everyone to use, the company is increasing its focus on accessibility. Various efforts conducted in South Korea include the production of product manuals incorporating sign language and voice instructions, the creation of braille stickers for diverse appliance lineups and a sign language option for customer services.

Within the company itself, CEO Cho will continue his drive to improve communications with employees and build a healthy, inclusive workplace and culture. Mr. Cho held six of his ‘CEO F.U.N. Talks’ in 2022, the sixth of which was used to deliver his year-end address. Throughout the talks, which allowed the CEO to respond to comments and questions from LG personnel in real time, Mr. Cho spoke about the importance of operating with transparency and sincerity, and always putting the customer’s needs first.

LG is currently displaying its latest innovations at the company’s booth (#15501, Las Vegas Convention Center) at CES 2023 in Las Vegas from January 5-8.

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1 Units produced per hour has increased by 20 percent, comparing the figures from the year 2020 to 2021 according to the lighthouse site visit report by World Economic Forum.
2 The cost of defective product returns dropped by 70 percent from 2020 to 2021.

Mesmerizing CES Spectators With ‘Horizon’ Installation at CES 2023

A photo of LG OLED Horizon and a display panel with a promotional phrase regarding World Expo 2030 at CES 2023

A celebrated CES tradition was back this year – bigger and better after the pandemic hiatus – from LG, the global leader in OLED technology, with the LG OLED Horizon, the latest exhibition welcoming visitors into the company’s massive CES booth.

Constructed with 260 flexible and open-frame 55-inch displays, the showstopping CES 2023 installation demonstrated LG OLED’s unrivaled picture quality and ability to assume unique form factors. Measuring 6 meters high and 25 meters wide, the exhibit captivated tens of thousands of CES 2023 attendees in a breathtaking journey curated by Mother Nature herself.

A stunning blend of art and technology and a fitting tribute to the now 10-year legacy of innovation that is LG OLED, the Horizon created an immersive viewing experience with incredibly vibrant images on a virtually seamless, panoramic screen.

LG OLED, considered the most evolved display technology on the planet, delivers stunning pictures with absolute blacks and incredible contrast from any vantage point. Self-lighting pixels, which can be turned on and off individually, help make images incredibly lifelike. Without the need for a backlight, LG’s self-lit OLED displays are thin, lightweight and bendable.

The unique and legendary installation at the main entrance to Central Hall of the Las Vegas Convention Center enticed visitors to experience 2023 LG OLED TVs, led by unique wireless and transparent models featured inside the LG booth. The 97-inch LG SIGNATURE OLED M (model M3) is the world’s first consumer TV with Zero Connect technology, a wireless solution capable of real-time video and audio transmission at up to 4K 120Hz. The revolutionary new M3 OLED TV delivers superior picture and sound quality as well as greater flexibility to install and connect, earning coveted CES 2023 Innovation Awards in two categories.

LG OLED Wave, the installation on display at the entrance of LG’s booth during CES 2020

Since 2016, LG OLED installations have been must-see attractions at major international events. LG’s first memorable OLED installation at CES, 2016’s LG OLED Tunnel, featured a dome-shaped configuration and displayed mesmerizing scenes of the night sky, winning LG a Red Dot Award for Spatial Communication. The next year, Senses of the Future, a large-scale light-based artwork presented at Milan Design Week, won the Milano Design Award 2017 for best installation, making LG the first Korean company ever to receive this accolade, and the Red Dot Grand Prix in the Spatial Communication category. The 2019 LG OLED Falls repeated the Red Dot honor. The LG OLED Wave in 2020 was the most recent installation showcasing a breathtaking journey of discovery, displaying the glory of the natural world on 200-plus flat and curved OLED displays.

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LG OLED TVs at CES 2023

Live Life Your Way: LG Showcases Lifestyle-Enhancing Screen Products at CES 2023

LG OLED Objet Collection Easel and LG XBOOM speaker featured in a living room showroom at CES 2023

The focal point for entertainment in many homes, the household television is often the centerpiece of the living room, where it typically maintains a significant presence. Knowing that a lot of people nowadays want something that blends in rather than stands out, LG has created an exciting, diverse range of TVs that delivers differentiated value and new spatial and interior-design freedom.

To showcase the unique value of its Lifestyle Screen products, LG is presenting an exclusive and stylish experience at CES 2023 in partnership with premium Dutch lifestyle brand, Moooi. At CES, LG and Moooi are once again teaming up to present a seamless and inspiring integration of technology, interior and lifestyle. The special CES exhibit also underscores LG’s respect for and understanding of the diverse needs and different priorities of today’s consumers; its innovative range of products offers something for everyone, no matter their interests or tastes.

Coming under the Lifestyle Screen umbrella, LG OLED Objet Collection models provide beauty and greater spatial and decorating flexibility, functioning as sophisticated interior objects that elevate the look and atmosphere of one’s abode.

The LG OLED Objet Collection Easel, for example, is ideal for those who want to bring a modern art gallery vibe to their living room. The TV, which – as its name suggests – resembles an easel used for painting or presenting art, can be installed leaning elegantly against the wall. In this way, the Easel itself looks very much like a piece of art displayed in a casual (but intentional) manner at a chic salon.¹ LG OLED Objet Collection Easel also features a distinctive, movable cover finished with fabric by luxury Danish textile brand, Kvadrat. The TV’s design, though highly distinctive, blends in effortlessly with any style of home décor or color palette.

The Easel’s stylish sibling, LG OLED Objet Collection Posé works as a premium screen and furniture piece. The TV prioritizes flexible installation and ‘living space integration,’ adding style to any setting with a flowing but angular form featuring soft, rounded corners and clean lines. Additionally, Posé is relatively simple to move from one place to another,² a benefit that makes it easy for users to change up their space whenever the mood takes them. And when it is not being used for watching movies or shows, the TV can be switched to Gallery mode, which transforms the screen into a digital canvas for showcasing stunning works of art.

Visitors to LG’s booth at CES will also be able to see the company’s brand-new Lifestyle Screen product, the Transparent OLED screen. A fitting way to celebrate a decade of LG OLED innovation, the transparent screen represents the pinnacle of display technology. The futuristic product offers new, lifestyle-enhancing experiences and a level of interior design and installation freedom that has simply never existed – until now.

The transparent glass screen of the Transparent OLED screen provides a sense of openness, while its bentwood base brings an element of the natural world indoors. Setting itself apart from conventional TVs, the screen matches any interior style and can be placed wherever the user wishes, even in the middle of the living room or right in front of a window. Going ‘beyond the screen’, the Transparent OLED screen also offers a new type of user experience with its transparent gallery mode – showcasing art that seems to interact with the surrounding space. And in black mode, the TV provides the ultimate OLED viewing environment, no matter where it is installed or the type of content it is displaying.

Another product in the Lifestyle Screen family, LG OLED Flex is a “one screen fits all” solution that ‘bends’ to the user’s needs. In addition to the superb picture quality and fast response time of LG’s OLED display tech and diverse features for content viewing and gaming, the Flex boasts a bendable screen that can be easily adjusted from completely flat (ideal for watching movies and TV programs) to a spectacular 900R curvature (perfect for immersive gaming).

A display companion for the home, LG StanbyME can be easily taken from room to room thanks to its moving stand design. This versatility, along with a built-in battery that delivers true cordless freedom, means LG StanbyME can be placed wherever – and be used for whatever – one needs.

Each of the unique Lifestyle Screen products on show at CES illustrates the advanced technological and design capabilities that have secured LG its well-earned reputation as a global lifestyle innovator and leader in the continuing evolution of household TV. LG Lifestyle Screen products have received Best of Innovation Awards being recognized for the technological and design excellence of lifestyle solutions.

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¹Angle of Leaning Install can be adjusted to a maximum of 5˚. This is an approximate figure and an exact 5˚ angle is not guaranteed. Leaning Install requires wall mount installation.
²Wall mount installation possible by detaching TV from stand base.

LG Releases Preliminary Earnings for Fourth-Quarter 2022

SEOUL, Jan. 6, 2023 — LG Electronics Inc. (LG) today announced its preliminary earnings results for the fourth quarter and full-year of 2022. The company’s annual revenue for 2022 surpassed KRW 80 trillion for the first time in its history.

LG reported revenues of KRW 21.9 trillion in the fourth quarter of 2022, 5.2 percent higher than the same quarter the previous year and the highest quarterly revenue in the company’s history. Operating profit for the fourth quarter was KRW 65.5 billion, expected to be 91.2 percent lower than the same quarter of the previous year based on consolidated financial statements.

LG’s annual revenue surpassed KRW 80 trillion, totaling KRW 83.5 trillion in 2022, an increase of 12.9 percent over 2021. Annual operating profit of KRW 3.5 trillion is expected to be 12.6 percent lower than the previous year.

These figures are the tentative consolidated earnings based on K-IFRS provided as a service to investors prior to LG Electronics’ final earnings results including net profit. Details regarding each division will be announced officially later this month.

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LG Showcases Seamless Smart Home Experience With Home Connectivity Alliance at CES 2023

LG MoodUP fridges are exhibited at CES 2023 while a smartphone on the left side of the image displays LG ThinQ app

HCA 1.0 가이드라인을 구현한 회사의 스마트 라이프스타일 솔루션은
집에서 더 많은 편의성과 더 나은 삶을 제공합니다.

라스베이거스, 2023년 1 월 5일 — Home Connectivity Alliance(HCA) 이사회 멤버인 LG전자(LG)가 CES 2023에서 원활한 스마트 홈 경험을 선보일 예정입니다. LG는 다른 HCA 회원사와 함께 새로운 HCA 사양 1.0에 따라 가능한 상호 운용성을 시연할 예정입니다. 이를 통해 다양한 브랜드의 스마트 홈 솔루션이 원활하게 함께 작동하여 집에서 진정한 연결된 편의성을 제공합니다.

CES에서 HCA 부스 내부에서 LG는 MoodUP™이 탑재된 냉장고, WashTower™ 세탁 솔루션, ARTCOOL Gallery 에어컨, PuriCare™ AeroTower™ 등 최신 스마트 홈 가전제품을 다른 얼라이언스 회원사의 제품과 함께 전시합니다. 방문객은 HCA의 “모든 앱에서 모든 기기로” 비전이 실현되는 모습을 볼 수 있으며, 이는 사용자가 LG의 직관적인 ThinQ™ 앱과 같은 각 브랜드의 스마트 제어 앱을 통해 각 브랜드의 제품을 관리할 수 있는 기능을 제공합니다. 이 새로운 수준의 상호 운용성은 현재 LG를 포함한 HCA 회원사에서 지원합니다.

기존 산업 표준을 활용하여 클라우드 간(C2C) 상호 운용성 가이드라인을 정의하는 새로운 HCA 사양 1.0은 가전제품, TV 및 HVAC 시스템이 브랜드에 관계없이 서로 원활하게 상호 운용될 수 있도록 하기 위해 수립되었습니다. 새로 출시된 모델 외에도 소비자는 주요 펌웨어 업데이트를 설치하지 않고도 HCA 사양 1.0이 적용되는 이미 소유하고 있는 스마트 가전제품 및 HVAC 솔루션을 계속 사용할 수 있습니다.

또한, HCA 사양 1.0은 얼라이언스 회원사의 모든 가전제품에서 수집한 데이터를 활용하여 사용에 대한 통찰력을 얻고 에너지 관리를 개선함으로써 향후 회원사가 스마트 홈을 더욱 지속 가능하게 만드는 데 도움이 될 것입니다.

“LG는 HCA의 일원으로서 안전하고 보안성이 뛰어나며 상호 운용 가능한 커넥티드 홈 생태계를 실현하는 데 기여하고 있습니다.” LG전자 홈 어플라이언스 & 에어 솔루션 사업부 사장인 류재철이 말했습니다. “협업과 오픈 혁신을 통해 소비자에게 더욱 스마트하고 편리한 생활 방식을 위한 솔루션을 계속 제공할 것입니다.”

2023년 1월 5일부터 8일까지 라스베이거스에서 열리는 CES 2023에서 HCA 부스(#52739, 스마트 홈 홀, 베네치안 엑스포)를 방문하는 고객은 HCA 회원사의 최신 스마트 홈 솔루션의 상호 운용성을 체험할 수 있습니다.

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LG TVs up the Ante by Providing Expanded Selection of Gamer-Centric Services All in One Place

LG’s new webOS UI featuring gaming hub and cloud gaming displayed on an LG TV in front of a dark blue background

Company’s Latest TVs Geared up With Luna, GeForce NOW at 4K for More
Compelling, All-Around Cloud Gaming Experiences, Plus 2020 Models Now Streaming

LAS VEGAS, Jan. 5, 2023 — LG Electronics (LG) is demonstrating its strong commitment to delivering a premium TV gaming experience that offers enhanced convenience through the new webOS UI featuring a dedicated gaming hub, the addition of cloud gaming service Amazon Luna and buttery-smooth gameplay at 4K 60 FPS streaming via NVIDIA GeForce NOW on its latest TVs at CES 2023.

Popular cloud gaming services, which can now be conveniently accessed from LG Game Card on webOS 2023, including simply via voice command^*, offer avid and casual gamers alike numerous gaming titles from leading partners such as NVIDIA, Blacknut, Utomik and now Luna and Boosteroid, with no downloads or additional hardware needed. LG’s award-winning OLED TVs supply players with the smoothest gameplay courtesy of superior image quality, an ultra-fast 0.1 millisecond response time and super-low input lag, as well as a more personalized gaming experience through various customization features including Game Optimizer and genre-specific picture settings.

Already available in FHD on 2021 and 2022 LG TVs running webOS 6.0 or above, GeForce NOW is now streaming on 2020 models, and will start streaming in 4K on select models later this year, LG TV owners being among the first to stream impressively smooth, highly immersive 4K gameplay at 60 FPS, on the big screen with just a compatible controller.

GeForce NOW is NVIDIA’s open cloud gaming service that taps into the thriving PC gaming ecosystem by streaming with world-class NVIDIA GeForce RTX performance. Gamers can play their favorite PC titles already purchased from popular digital stores – including many of the most-played free-to-play games like Fortnite, Apex Legends and Destiny 2 – with and against millions of other PC players. GeForce Now Ultimate members will enjoy streaming at up to 4K resolution at 60 FPS on supported LG TVs, with ultra-low latency that rivals many local gaming experiences.

Accessible from LG’s Game Card in the US, Amazon Luna is joining other cloud gaming services on the webOS Home Screen of LG’s latest TVs. A Luna subscription offers access to games for everyone, from AAA titles, retro-side scrollers, family games and more, and titles including Assassin’s Creed Valhalla, Everspace and Team Sonic Racing, while the Prime Gaming channel gives Amazon Prime subscribers access to various exclusive and free-to-play titles each month.

LG’s perfect-for-gaming OLED TVs will be on show at CES 2023 from January 5-8 in the company’s booth (#15501, Las Vegas Convention Center). To keep up with every LG CES announcement, follow #LGCES2023 on social media.

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* Voice command functionality varies by content provider and will be available by mid-year.

LG NOVA Selects Companies, Entrepreneurs for Second Annual Mission for the Future Program

A promotional image of LG NOVA's Mission for the Future Program with a phrase 'Mission for the Future 2022 Selectant' overlapping

LG Electronics North American Innovation Center Explores New Ideas to
Accelerate for Innovation Program With Cohort Led by Digital Health

LAS VEGAS, Jan. 5, 2023 — The LG Electronics North American Innovation Center – LG NOVA – has announced its new selection of companies in the second annual Mission for the Future Global Search for innovative concepts and transformative solutions that create a positive impact on people and the planet. Selected from 2,170 submissions, these companies are joining the LG NOVA program to explore joint business creation with LG NOVA.

A subset of these companies will be presented at the LG NOVA lounge in Eureka Park during CES^® 2023 to visually showcase a vision of the future built with solutions centered on improving the quality of life for all. This year, LG received 752 applications focusing on digital health – lending confidence to a promising future in health and wellness technologies.

“With 800 more submissions than our first search, we at LG NOVA are honored and inspired by the dedication of so many – through their innovative ideas and business concepts – to making a positive impact on the world, true to the goal of our Mission for the Future program,” said Dr. Sokwoo Rhee, LG Electronics Senior Vice President of Innovation and head of LG NOVA. “This new selection of companies and our growing LG NOVA universe demonstrate that there are solutions on the horizon with the goal of making the world a better place. We’re looking forward to working with these companies to accelerate their ideas to the broader market.”

Attendees of Eureka Park at CES 2023 will get an inside look into LG NOVA’s unique model of innovation through outside-in collaboration, and learn about companies spanning LG NOVA’s focus tracks, including Digital Health, Display Solutions, Environmental-Social-Governance (ESG) & Electric Mobility, Metaverse & Gaming, Smart Lifestyle and Open Innovation.

LG NOVA Mission for the Future 2022 companies are:

Digital Health

AZOVA – a digital health benefits management platform that seeks to make healthcare simpler.
AudioCardio – a mobile app that delivers clinically tested personalized sound therapies designed to maintain and restore hearing and provide relief from tinnitus.
Ciba Health – a global digital therapeutic health company leveraging AI and its virtual care platform to prevent, treat and reverse chronic conditions, starting with pre- and Type 2 diabetes and digestive health, while optimizing the physical and mental well-being of its patients.
FULLFILL – an innovative digital program that delivers unlimited, live human coaching to your entire organization, reducing the cost of chronic conditions, increasing employee engagement and happiness and is 100 percent covered by insurance.
HealthSnap – an integrated Virtual Care Management Platform using remote patient monitoring, chronic care management, AI-guided care coordination and more, that helps to manage chronic conditions remotely.
Heartbeat Health – a virtual-first cardiology provider, delivering a range of clinical services, including same-day diagnostic reads, televisits and heart care programs for patients with atrial fibrillation, vascular diseases and heart failure.
Intellihealth – scaling access to medical obesity care with full-service chronic disease management services using tech-enabled tools, including virtual care platforms that incorporate telehealth, clinical decision support, remote patient monitoring, online education tools and medical treatment approaches.
Minded – a leading online psychiatry practice specializing in women’s mental health.
Neutrally Health – a metabolic health company building the future of eating for wellness, longevity and weight loss for the middle aged.
QuickTake Health – using vital signs automation and patient engagement in HD to transform the patient intake experience.
Skinopathy – provides healthcare practitioners and patients real-time solutions on how to screen, triage, track and manage skin cancers, skin diseases and skin wounds through artificial intelligence, data and automation.
Woebot Health – develops digital therapeutics that combine AI, clinically-proven techniques and a mental health ally called Woebot to deliver mental health solutions that engage at scale and fit right into people’s lives.

Display Solutions

Amorphyx – an innovative company in thin film electronics developing the next generation of high-performance integrated circuits for consumer and commercial electronics.
Avalon Holographics – creates professional holographic display technology for natural 3D visual experiences.
Ocula Interactive – a company specializing in the development of interactive technology solutions, including a mixed reality display which allows interaction with surroundings and provides no-code solutions to make interactive contents for display screens.
Social Rewards – a smart photo booth utilizing data capture and AR for engagement and distribution.
VideowindoW – transforms glass facades into transparent video screens on which the content doubles as glare and climate control, combining immersive entertainment with sustainability and profitability.

ESG & Electric Mobility

Albatross Energetics – a sustainable thermal engineering company focused on re-engineering sustainable cooling.
Allumia – a software, IoT and services platform designed to make it easy and cost-effective to deploy decarbonization improvements to mass-market commercial and industrial customers.
Charger Help! – a reliability management platform for EV charging stations.
Hobeen – a business-to-business software-as-a-service that tackles energy resources and waste at a household level.
Patch – a technology platform making meaningful climate action a part of every business by providing carbon credit buyers with access to carefully vetted climate action projects.
TwingTec – a company focused on developing wind energy 2.0 through its energy drone that unlocks untapped wind resources at higher altitudes on-shore and in deeper waters off-shore.

Metaverse & Gaming

doWow – a solution that enables Web3 ready, bi-directional broadcasting bridging physical and virtual environments, from websites to digital out-of-home experiences (DooH) to the metaverse.
Fabrik – a no-code XR authoring platform for the metaverse.
Nakamir – leverages the power of augmented reality and AI to create a personal expert for everyone.
QuarkXR – a cloud streaming platform which enables enterprise use cases on XR devices like the Meta Quest for industries like telecoms, manufacturing, automotive and architecture.
Sequin AR – accelerating the adoption of the premium metaverse by creating high-fidelity 3D worlds and immersive experiences that excite, engage and preserve culture.
Tap Systems, Inc. – makes using virtual and augmented reality as easy to use as a smartphone.
Talespin – a spatial computing platform to power talent development and skills mobility for the future of work.

Smart Lifestyles

allt.tv – patented, connected entertainment technology that allows virtually every app and device to connect to media at the push of a button.
Cuisine Machine – a smart kitchen appliance that automatically introduces ingredients separately during cooking, while also stirring and controlling the temperature, just like a chef.
Hoomano – a software company that has developed emotional intelligence technology for digital assistants that enables more human-like interactions and improved personalization.
LCT (Li Creative Technologies, Inc.) – creates vivid, exciting and directional 3D audio solutions enabled by AI and VR.
Ottonomy.IO – develops a fully autonomous and accessible delivery robot, providing scalable solutions for first mile, curbside and last mile deliveries for airport, retail and restaurant industries.
ROYBI Inc – an immersive and interactive edutainment platform utilizing AI, robotics and the metaverse.

Open Innovation

Grapheal – embedded, digital-by-design, minimalist and wearable biosensors with the goal of sensing targeted molecules anywhere with a simple smartphone.
Kebotix, Inc. – a venture-based company that uses AI and advanced robotics for automated experimentation to facilitate and accelerate materials discovery.
Sentry AI – a software-as-a-service venture that provides “AI Guards” to security companies for crime prevention.

The selected companies may have the opportunity to explore the development of joint solutions with LG NOVA, that deliver a better life for people and a better future for our planet. Following the exploratory phase, companies may be chosen for a pilot program or to develop the product or concept with LG NOVA and participating businesses within LG. Some may qualify for potential investments from LG Electronics, LG Display and other LG NOVA affiliates; and co-collaboration opportunities that may develop into multi-million-dollar engagements as new businesses within LG’s global innovation portfolio.

For more information on the Mission for the Future and LG NOVA, please visit www.lgnova.com.

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LG and Jeff Staple Showcase New Lifestyle Trends in the Creator’s Room at CES 2023

Renowned Creative Director and Founder of STAPLE and Reed Art Department
Curates Inspiring, Interactive Exhibit Furnished With LG’s Latest Lifestyle Solutions

LAS VEGAS, Jan. 4, 2023 — LG Electronics (LG) is partnering with Jeff Staple, the famed New York-based designer known for his streetwear brand – STAPLE, his creative agency Reed Art Department – and numerous, high-profile collaborations with sneaker and fashion brands, to present the Creator’s Room at CES 2023. Designed in conjunction with Jeff and bearing his distinctive sensibilities, the Creator’s Room is a curated ‘living space’ fitted with stylish objects, artwork and LG’s latest lifestyle solutions.

Located inside LG’s booth at CES, the Creator’s Room perfectly illustrates how the company’s premium home appliances can blend in with and enhance any lifestyle. The space also shows off the unique aesthetic that has made Jeff a favorite of streetwear fans and ‘sneakerheads’ the world over and includes some of his most-cherished items, such as limited-edition sneakers, figurines and art books.

Supporting Jeff’s passion for shoes and adding to the hip, young vibe of the exhibit is a double row (2 x 5) of the LG Styler™ ShoeCase, a space-friendly solution for storing, displaying and caring for limited-edition footwear. Also seamlessly slotting into the space is the LG Styler ShoeCare, which leverages LG’s hygiene-enhancing TrueSteam™ technology to keep shoes fresh and looking their best. Additionally, both creative, cutting-edge products reflect the company’s commitment to good ESG management as their gloss exteriors are made entirely from recycled plastics.

All of the advanced appliances on show in the Creator’s Room are compatible with the LG ThinQ™ app, which offers access to a range of features and personalized services that help create a more convenient and customized user experience. For example, the app can be used to change the color of the refrigerator with MoodUP™, whose LED door panels present users with more than 190,000 possible color combinations to experiment with. The app also makes it possible to choose and change the image displayed on the ARTCOOL™ Gallery air conditioner’s integrated LCD screen, select from the different lighting colors and effects available for the ShoeCase, or remotely control the ShoeCare.

“Designed in partnership with the legendary Jeff Staple, the Creator’s Room introduces the tailored lifestyle that can be achieved through LG’s new concept lifestyle solutions,” said Sookie Roh, vice president and head of LG Electronics Home Appliance & Air Solution brand communications. “We will continue to create aesthetically- and technologically-sophisticated solutions delivering a more customized user experience and a better life at home.”

Visitors to LG’s booth (#15501, Las Vegas Convention Center, Las Vegas) at CES 2023 from January 5-8 will have the opportunity to experience the exclusive Creator’s Room collaboration with Jeff Staple as well as all of the company’s latest lifestyle innovations.

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LG Presents Commitment to Relentless Innovation, Delivering Better Life for All

Under the theme of Life’s Good, LG CEO William Cho shared the company’s continuous efforts to create innovation for a better life and ensure a sustainable future for all at LG World Premiere

LG Presents Commitment to Relentless Innovation, Delivering Better Life for All

At ‘LG World Premiere’, CEO Cho Shares Vision for Innovation
Designed to Make Customers’ Lives Better

LAS VEGAS, Jan. 4, 2023 — LG Electronics (LG) today held its press conference, LG World Premiere, at the Mandalay Bay Convention Center in Las Vegas, Nevada, USA. Under the theme of Life’s Good, CEO William Cho shared the company’s continuous efforts to create innovation for a better life and ensure a sustainable future for all.

Affirming the company’s commitment to take on new challenges despite any uncertainties, Cho opened the show by stressing that LG has known and truly believed that the answer is always with the customer. “The start and end of all innovation are our customers, and it is with this innovation that we aim to put a smile on their faces,” continued CEO Cho.

Customer-Centered Innovations for a Better Life
CEO Cho highlighted LG’s commitment to providing new value to its customers through the introduction of groundbreaking innovations, such as LG OLED, which has changed customers’ viewing experience completely. Now celebrating its 10th anniversary, LG OLED continues to set the industry standard for picture quality and unprecedented customer experiences. To further expand the customer experience and enable TV users to redefine the viewing experience, the company is actively working with partners to introduce various new interactive services through LG TVs, including the online educational platform MasterClass, workout app MaxPro and metaverse service Sansar.

CEO Cho shed light on the mobility sector, where, after much hard work, the company has established itself as one of the auto industry’s preferred innovation partners with its vehicle component solution business. LG has joined hands with some of the world’s most-recognizable auto brands, leveraging its customer insight from consumer electronics, advanced technologies and diverse areas of expertise to drive the in-vehicle experience forward.

Additionally, Mr. Cho also spoke about LG ThinQ UP, a new category of ‘evolving’ home appliances offering unique upgradeability and personalization options. The premium lineup includes revolutionary products like LG refrigerator with MoodUP™, which can change color to suit users’ tastes, mood or kitchen décor.

Future Businesses to Expand the Customer Experience
CEO Cho then underlined the company’s aim to provide ‘First’, ‘Unique’ and ‘New’ experiences across all its products and solutions in order to provide a better life for all. To expand the customer experience in more various fields, the company is also operating various in-house programs to foster innovators, encouraging LG employees to bravely adapt to new challenges.

At CES, LG unveiled some products developed under the LG Labs, the company’s new project that encompasses products, services and marketing activities based on experimental ideas and creative concepts from both inside and outside the company; ‘hover gym’, a fitness solution utilizing motor control technology that allows users to exercise without separate dumbbells; ‘excicle’, a home workout solution delivering an exceptional indoor cycling experience; ‘brid.zzz’, an optimal sleep care solution that senses brain waves to create beats that help users relax; and ‘pluspot’, a service platform that provides rewards when personal transportation devices such as electric bicycles and electric kickboards are mounted on its wireless charging stations.

LG is broadening its business portfolio to encompass new areas such as electric vehicle (EV) charging, digital health and content services for the webOS platform. At the same time, the company is increasing investment in core ‘future’ technologies, including AI and 6G, as well as collaborating with startups through LG NOVA (LG North American Innovation Center).

The CEO also highlighted the company’s continuous efforts for strategic partnerships with global leaders from a wide range of industries. Especially in the content industry, the company has worked closely with many valued partners to secure more content that customers can enjoy.

At the conference, Cho introduced one of LG’s key partners in content services – Tom Ryan, President and CEO of Paramount Streaming. Mr. Ryan made an appearance to highlight the combined efforts by the two companies to offer an incredible experience to tens of millions of customers worldwide. “Pluto TV, the leading free streaming television service, is expanding our channel integration for LG Channels, adding over 100 channels this quarter globally,” said CEO Tom Ryan. Mr. Ryan concluded by stating that the two companies will continue to expand their partnership and broaden their capabilities together in 2023.

A Pledge to Create a Better Future
Concluding his presentation, Cho reiterated LG’s steadfast commitment as a responsible corporate citizen to realize a sustainable future, emphasizing the company’s focus to create a better future for all. Efforts include the Global IT Challenge for Youth with Disabilities (GITC) which, since 2011, has empowered more than 4,000 youth to build skills in technology with the goal to eliminate the digital divide for persons with disabilities.

The CEO also mentioned the company’s promise to increase the accessibility of LG’s products and services to ensure easy use by the disabled and elderly. Guided by feedback from LG’s ‘Disabled Advisory Group’ – in operation since 2021 and comprised of members with varying abilities and accessibility experts – the company is continuously introducing barrier-free products that can be conveniently used by all. In South Korea, the company has various measures in place to strengthen accessibility, such as developing product manuals that incorporate audio and sign language guides, distributing braille stickers for appliances and operating sign language counseling centers.

Aligned with this, the CEO announced the four finalists of the inaugural LIFE’S GOOD AWARD, an innovation challenge set up by the company to promote its Life’s Good vision and empower innovators eager to make a positive impact on people’s lives and the planet. The finalists – Day1Lab, Dot Inc., NONA Desalination and SOLUTUM – will receive LG’s support to help fine tune and launch their inventive solutions to create a better life for all. After the four teams pitch their ideas for a final time on January 16 at LG Sciencepark in Seoul, Korea, a total prize money of USD 1.05 million will be differentially divided amongst the four winners, according to award ranking.

Visit LG’s CES site (www.LG.com/CES2023) and the LG Global YouTube channel for more information on what the company has in store for CES 2023, and to keep up with all the latest news during the event (January 5-8).

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