LG Electronics Charts Course to the Future With New Organizational Changes

Organizational Moves to Consolidate Company’s Capabilities to Create
Differentiated Customer Value, Accelerate Future Growth Engines

LG logo

SEOUL, Nov. 24, 2022 — LG Electronics (LG) today announced organizational changes designed to bolster its preparedness for the future. The changes are being implemented primarily to accelerate the company’s future growth engines and enhance its ability to create differentiated customer value and experiences.

A key piece of LG’s forward-looking strategy is the establishment of the Corporate Customer Experience (CX) Center, which will report directly to LG’s headquarters. The CX Center will be led by executive vice president, Lee Chul-bae, who previously served as head of the Corporate Design Management Center. The main role of the CX Center will be to create a seamless and expanded customer experience. It will also develop strategies and roadmaps to foster greater innovation at every stage of the customer experience journey from product planning and customer service to future business models.

The CX Center will also encompass the CX Strategy Division, which will be charged with the discovery and promotion of company-wide goals and core tasks, and the LSR Customer Research Center, formerly the Life Soft Research (LSR) Lab.

LG’s Platform Business Center will play a new role in integrating and organizing LG ThinQ services, responsibilities that were previously distributed across corporate and business headquarters. Established in July 2021, the Platform Business Center has been leading the creation of LG’s fandom based on data. Moving forward, the Center will be headed by LG’s vice president, Jung Ki-hyun, who joined the company in September this year. Jung has had a distinguished career with roles at eBay Korea and Google as well as acting as the CEO of Meta Korea.

In 2023 and beyond, LG will continue to focus on improving supply chain management (SCM) and augmenting its already-strong Digital Transformation (DX) capabilities. To this end, the company’s Procurement and SCM Management Center has been renamed the Global Operation Center, with the functions and roles of the Production Planning Division transferred from the Production Engineering Research Institute. The Global Operation Center will create synergies across the company’s operations – such as production, purchasing and SCM – through promoting improvements based on DX technologies.

Aiming to spur further growth through improved organizational performance, LG will strengthen its agile and responsive decision-making system across all four business units.

Lyu Jae-cheol, head of the Home Appliance & Air Solution (H&A) Company, has been promoted to president in recognition of his success in improving H&A’s performance and product portfolio. An expert in his field, Lyu has worked in various areas of LG’s home appliance business since 1989, including in the R&D and production departments.

Eun Seok-hyun, head of the Vehicle component Solutions (VS) Company, was promoted to vice president. Under his leadership, LG’s vehicle component solutions business has achieved operational stability with an improved profit and loss structure, and has constructed a strong business portfolio encompassing several key future mobility technologies.

Another of the newly-announced changes, the H&A Company’s “Living Appliance Business’ and “Kitchen Appliance Business” will become the “Living Solution Business” and “Kitchen Solution Business,” respectively. The renaming aligns with LG’s renewed focus on customer experience innovation and points to the greater emphasis the company is placing on the expansion of content and services.

The Home Entertainment (HE) Company is set to increase its capacity to create customer value by establishing the Indonesia Research and Development Division under the HE R&D Lab Institute to enhance collaboration between overseas R&D and manufacturing bases.

The VS Company aims to strengthen its capabilities in purchasing, producing and SCM by establishing an operation group that manages the integrated operation of the electric vehicle component business.

The Business Solutions (BS) Company set up a new EV Charger Business Division directly under the company to accelerate the full-fledged development of EV charging solution business that was launched last year.

All appointments are effective Dec. 1 with promotions going into effect on the first day of the new year.

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Perfect Fusion of Technology and Art

LG OLED installed at Digital Art Fair Xperience Hong Kong

Art not only inspires, it also completely changes the way we see the world. Having long understood this, LG has been committed to making life better through the power of art and technology for many years, a promise embodied by the LG OLED ART project which celebrates this merging of technical essence and artistic creativity.

A space filled will various LG products displaying artworks at Digital Art Fair Xperience Hong Kong

To make Asia’s largest digital art event the next stop on this influential project’s calendar, LG became the Exclusive Screen Partner of Digital Art Fair Xperience Hong Kong. Exhibiting and debuting several creative, cutting-edge products that advance the digital art movement, LG brought its leading OLED technology to display diverse artworks in extreme detail, showing every little brushstroke while also explaining how LG merges technical essence with artistic creativity.

LG Transparent OLED Display presenting the eye-catching MetaSkull artwork by Jacky Tsai

Taking this opportunity to connect with the art scene on a deeper level, LG selected its stunning LG Transparent OLED Display to present the eye-catching MetaSkull artwork by renowned London-based Chinese artist Jacky Tsai, which took him and his creative team three years to perfect. A unique looping video at 4K, this masterpiece depicts a metaverse skull which opens a new chapter for art and is set to be auctioned off by Sotheby’s.

With 38 percent display transparency, the stunning perspective design perfectly integrates the piece into the exhibition, with every fine detail of the skull revealed through the intense color contrast of LG OLED technology. Visitors and media guests were stunned by this superb technology’s ability to harness the power of technology to make amazing art into breathtaking art.

LG OLED Objet Collection products installed at Digital Art Fair Xperience Hong Kong

The LG OLED Objet Collection was also present to display top digital art, including LG OLED Objet Collection Easel which, as its name suggests, resembles an elegant art frame and features a moveable fabric cover that offers a subtle, modern aesthetic. Also making an appearance was LG OLED Objet Collection Posé, which was being introduced to Hong Kong for the first time. The magnificent Posé boasts softly curved edges and a soothing, soft beige color which complements the woven fabric grooves on the back to make it aesthetically pleasing from every angle.

LG OLED Flex at Digital Art Fair Xperience Hong Kong displaying an artwork

Another newcomer to Hong Kong was LG OLED Flex, a groundbreaking TV that separates itself from traditional gaming displays as the world’s first freely bendable 42-inch OLED screen – a true TV history maker.

LG OLED TV displaying an artwork during Digital Art Fair Xperience Hong Kong

In addition to newly launched products, LG also showcased the magnificent works of well-known artist Barry x Ball on its 97-inch LG OLED evo Gallery Edition TV, once again demonstrating how LG’s self-lit OLED enables the ultimate digital canvas for the new generation of artists.

LG OLED TV displaying Henry Chu’s ‘Flowered World’ and ‘Piano Wind’ during Digital Art Fair Xperience Hong Kong
(From left) Henry Chu’s ‘Flowered World’ and ‘Piano Wind’

Inside the Collector Showcase zone, LG OLED evo Gallery Edition TVs displayed two astonishing pieces by talented Hong Kong-based artist Henry Chu, who works with data, music and body movements to come up with the most unique creations. Chu’s inspiring Piano Wind NFT features vivid colors and contrast, which means it requires the lifelike colors only LG OLED evo Gallery Edition TV can produce to reach its full potential.

A space filled with LG OLED products during Digital Art Fair Xperience Hong Kong

This exciting collaboration with the Digital Art Fair Xperience represents LG’s transformation into a leading advocate of fine art, and once again reinstates the brand’s commitment to inspiring art creation through the unique values LG OLED ART continues to deliver around the globe.

Contributed by LG Hong Kong

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LG UltraFine OLED Pro Meets the Future of Media Production at Griffith Film School

A closeup photo of LG UltraFine Display OLED Pro displaying an orchestra during its performance

A major part of any film project is the reviewing, editing and manipulating of video and sound – tasks that require high-quality displays that can run multiple applications and data streams and provide the most accurate image reproduction. LG has applied its self-lit display technology to create the LG UltraFine™ OLED Pro series, a lineup of professional-grade monitors offering various features and capabilities needed for media and film production.

Front view of LG UltraFine Display OLED Pro

To promote its first-class displays and show its support for the cinematic arts, LG is actively seeking opportunities to sponsor professional societies and innovative educational institutions dedicated to advancing the medium of film. Recently, the company established a partnership program with Griffith Film School, a well-known Australian institution that continues to supply the entertainment industry with talented and capable people. Through the new program, LG will furnish Griffith’s Brisbane campus with a number of LG UltraFine OLED Pro monitors to support students as they learn their craft.

A woman working on LG UltraFine Display OLED Pro

Designed with film and media professionals in mind, LG UltraFine OLED Pro monitors (models 32BP95E, 27BP95E, 32EP950 and 27EP950) boast premium 4K OLED displays that deliver natural, accurate colors with 99 percent (typical) coverage of both the DCI-P3 and Adobe RGB color space. This wide range of color gamut enables the monitor to sufficiently reproduce color areas of multiple standards and represent accurately the exact computed color values that film directors’ use. With 1,000,000:1 high contrast ratio, almost all colors and visuals that creators or editors intended can be presented precisely. Bringing the advantages of OLED’s self-lit pixels to the desktop, the monitors also provide superb HDR and SDR performance.

A man working on LG UltraFine Display OLED Pro

Founded in 2004, Griffith Film School is one of the largest learning institutes of its kind in Australia. Notable Griffith alumni include Matthew Hanger, a multi-award-winning visual effects artist, and Peter Spierig, an award-winning feature film director. The school offers an array of specialized programs, including cinematography, post-production, visual effects, screen music, production design, documentary-making, computer animation and game design – creative endeavors that are perfectly matched to LG UltraFine OLED Pro monitors.

Herman Van Eyken, head professor at Griffith Film School, posing at his desk where LG UltraFine Display OLED Pro is installed

“Working with LG really makes sense for us as they understand the unique needs we have as filmmakers – and that’s something you can clearly see in the capabilities and feature sets of their monitors,” said Herman Van Eyken, head professor at Griffith Film School. “LG UltraFine OLED Pro monitors are state-of-the-art monitors that provide the faithful image reproduction that our students need to realize their artistic vision.”

As a result of the partnership, both students and faculty members at Griffith Film School will get to explore everything that LG UltraFine OLED Pro monitors have to offer. LG UltraFine OLED Pro monitors are available to use in the school’s Grading Suite while several units of the equally impressive LG UltraWide™ monitor (model 40WP95C) are installed in the Editing Suite.

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Global IT Challenge: LG’s Journey Towards a Better World

Always understanding its responsibility as a corporate citizen to make a positive impact on society, LG has hosted the Global IT Challenge for Youth with Disabilities (GITC) program since 2011, strengthening youth’s IT skills and capabilities that will help them in the real world.

Let’s take a look at the history of the GITC and how it has grown into the international program it is now to enhance accessibility for youth with disabilities from all around the world.

Infographic of LG Global IT Challenge

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LG Supports Young Technology Leaders With Disabilities Through 2022 Global IT Challenge

Attracting More Than 320 Participants From Around the World,
GITC Continues to Empower Youth With Disabilities for Eleventh Year

Abiyu Ezar Firdausi from Indonesia awarded as the Super Challenger in the 2022 GITC through livestream.

SEOUL, Nov. 21, 2022 — LG Electronics hosted the final round of the 11th Global IT Challenge for Youth with Disabilities (GITC) last week. The two-day event saw inspiring, young participants from all over the world test their skills for computer-based activities in a series of timed challenges. Adopting a hybrid online and offline format, several key participating countries including Korea, Indonesia and Vietnam set up venues locally as well.

Following the success of the GITC’s preliminary round in August, registrations were high for the competition’s last stage. Ultimately, more than 320 participants from 16 countries were invited to join in the final round which was held online. After competing in four challenges – eTool, eLifeMap, eContent and eCreative – the young contestants gathered both in-person and online for an awards ceremony that acknowledged this year’s winners while also allowing everyone to come together and share experiences.

The eTool challenge tests entrants’ ability to make and edit presentations using Microsoft PowerPoint and utilize functions and formulae to calculate and organize data in Microsoft Excel. eLifeMap involves conducting advanced text and image searches online to solve daily problems, while eContent evaluates one’s capacity to create and edit videos dealing with a specific topic. Lastly, the eCreative challenge, which is divided into two sections, tasks participants with coding a self-driving car program (eCreative_SmartCar) and with developing an idea for technology to make life more convenient for persons with disabilities (eCreative_IoT).

LG Corporation, in conjunction with South Korea’s Ministry of Health and Welfare, has been leading the GITC since 2011. The program was established to help youth with disabilities by bridging the digital gap, enhancing their ability to utilize IT to improve their employment and higher education opportunities. Run by LG Electronics and the GITC Organizing Committee, and now in its eleventh year, the competition has attracted a total of around 4,000 young participants to date.

Using the GITC as a stepping stone for academic and professional pursuits, participants have continued to challenge themselves to accomplish their dreams after the competition. Faiza Pulri Adila from Indonesia, who won the all-around championship in the 2018 GITC, is studying nanotechnology engineering at Airlangga University in Indonesia. In addition, Cheenmanee Tnanapon from Thailand, the first person with developmental disabilities to win the all-round championship in the 2016 GITC, is taking the lead in raising disability awareness by appearing on popular Thai TV programs.

“I’ve worked very hard for many days with my friends for the competition because I thought this opportunity was perfect for me to keep pushing myself to improve my skills,” said Varinporn Thongjamnong, a 19-year-old from Thailand and winner of all-around championship in the 2022 Global IT Challenge. “I’m honored to be this year’s Global IT Winner, which I’m confident will motivate me to study even harder to achieve my dreams.”

“Technologies can help all of us to overcome obstacles in our daily lives and is something of a universal language that transcends borders, culture and many other differences,” said Kim In-kyu, chairman of the GITC Organizing Committee. “We hope that the wonderful young people who entered this year’s competition feel motivated and empowered to take on even greater challenges in the future.”

As highlighted in LG’s Better Life Plan 2030, the GITC is one of the company’s many initiatives in the key areas of accessibility and inclusion. LG is investing heavily in future generations as part of its comprehensive social contribution framework, and will continue to operate various events and programs specifically designed to assist and support the next generation of leaders by strengthening their skills and capabilities.

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[Mobility Inside] Indispensable Technology for F.U.N Driving Experiences: Display

 A driver using smartphone to connect to the vehicle's display showing a road ahead

As the new era of driving closes in, automakers are focusing more on the in-vehicle experience during development, especially the automotive display – the best way to unlock greater productivity and entertainment on the road. In this episode of Mobility Inside, we’ll unearth how the automotive display trend is changing for the better.

An illustration explaining the names of different displays instsalled inside a vehicle

Automotive displays deliver useful information about interior and exterior conditions. They include the ‘Center Information Display’ (CID), which shows overall information, the ‘cluster,’ which displays the speedometer and engine status, and the ‘head-up display’ (HUD), which reflects information onto the windshield.

As cars become more autonomous in many features and functions, automotive display trends reshape to match new consumer demands. So, what do these futuristic dashboards do exactly?

Switching from one-way to two-way communication

  LG’s automotive display in the Cadillac Escalade
LG’s automotive display in the Cadillac Escalade

In the past, cars would simply relay the traffic information necessary for driving via one-way communication. But as automotive displays advance, the driver, the vehicle and external devices are seamlessly exchanging more and more information.

Take your navigation app as an example of this in action. After inputting your destination, the system calculates the optimal route and ranks alternate ones based on traffic, which the driver can choose between based on their preference. In addition to traffic information, the vehicle’s temperature and external environment can be expressed, and the most recent displays even support voice, facial and gesture recognition technologies. In other words, it’s the new medium between the driver, vehicle and external elements that enables constant communication.

Going beyond basic traffic information

Genesis Infotainment UX Design
Genesis Infotainment UX Design (Photo Credit: Genesis)

In 2022, we’re spoilt by all the live information we can view as we cruise. And in the not-so-distant future, cars will automatically provide information tailored to the driver through personal profiles, which means it works for shared cars too.

Cars will soon be able to identify the driver and passengers so that it can provide information based on their age or the time of day. For instance, someone on their way to the office could receive the latest business news, current road conditions or weather forecasts, whereas a high school student in uniform may be given info on popular textbooks, nearby restaurants or the week’s hottest songs. Like smartphones, automotive displays curate information, deliver smart experiences and even provide customized information on the go.

Switching from analog to digital

LG’s digital display on the 2020 Jaguar F-PACE
LG’s digital display on the 2020 Jaguar F-PACE (Photo Credit: Jaguar Korea)

Since people process most external information visually, the latest automotive displays are digital to make checking information at a glance easier and have fewer physical buttons courtesy of a touch interface that ensures changing settings is safer and more convenient.

Applying the high-end material to match

  LG automotive display in the 2021 Cadillac Escalade
LG automotive display in the 2021 Cadillac Escalade (Photo Credit: Cadillac)

Automotive displays are quickly becoming the centerpiece of the interior, largely because they act as a personal hub for all information and devices. That’s why applying materials and form factors that meet the needs of discerning consumers is more important than ever. Automotive displays use premium, high-quality materials for the elegant look that’s now all the rage. And the future looks even more remarkable with unique form factors like Plastic OLED (POLED) and rollable displays making their way into several markets.

Switching from general information to personalized information

An image of a driver touching the display installed at the vehicle with many icons floating around

When connecting to external devices, the automotive display leverages connectivity services to open new possibilities. Unlike a decade ago when the driver had two choices – the navigation or the radio, automotive displays now offer convenient, personalized services that take convenience and entertainment to a whole new level.

Occupants can connect a smartphone to check their schedule or work while on the move, listen to music based on their unique profile, find places close by or personalize their screen with a few touches of the display. With car displays becoming an indispensable part of the driving experience, their screens are getting bigger, curvier and more flexible so that they can show more information and help create the most luxurious interiors.

CID: Connecting people to their car

The inside display of a vehicle

CID, the most famous among automotive displays, presents driving status info as well as entertainment to effectively serve as a Human Machine Interface (HMI). Located in the center of the vehicle, CID gives the driver and passenger access to a range of convenient features including audio, video, navigation, HVAC and Bluetooth controls, through an intuitive and simple user experience.

LG Electronics (LG) Vehicle component Solutions (VS) Company makes certain its CID is the best by staying in close communication with global premium automakers, which is why it’s now featured in several iconic vehicles – and counting.

The outstanding quality of LG’s CID has been certified by A-SPICE (Automotive Software Process Improvement and Capability dEtermination), an internationally-recognized quality certification model created by European automakers to evaluate the quality of software design, verification and management.

LG’s CID acquired A-SPICE certifications in 2016, 2019 and 2021. Its most recent certification, A-SPICE Level 2 (2021), not only proves that LG’s development process meets international standards for quality control and monitoring, but it also recognizes the company’s unparalleled development capabilities.

A promotional image of Group Renault Supplier Awards 2020

Moreover, LG received Excellent Vendor Awards in 2014, 2017 and 2020 for the 9.3-inch gapless curved CID used by the Renault Group, developed using proprietary technology to invent a smooth design that harmonized with the interior.

LG’s CID was also awarded the Daimler Automotive Group’s Inspiration Award in 2020, the same year its revolutionary P-OLED cockpit was awarded the coveted GM Innovation Award at General Motors’ Annual Supplier of the Year Awards.

The driver seat view of a Renault vehicle

LG will continue to innovate its mobility technologies as it strives to create an HMI that connects passengers to the automobiles of the future for that next-level driving experience.

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LG Honored With Dozens of CES 2023 Innovation Awards

LG OLED Recognized for 11th Consecutive Year,
Earns Three 2023 ‘Best of Innovation’ Awards

CES 2023 Innovation Awards Honoree logo placed next to LG OLED Flex

SEOUL, Nov. 17, 2022 — LG Electronics (LG) has been recognized for the technological and design excellence of its latest lifestyle solutions, earning more than two dozen CES® 2023 Innovation Awards, including three coveted Best of Innovation Awards for LG OLED in the computer peripherals, gaming and video display categories.

Bestowed every year by the Consumer Technology Association (CTA) – the organization behind CES, the world’s largest annual consumer electronics tradeshow – the CES Innovation Award program recognizes innovative consumer products and services across a multitude of device and technology categories.

Of the 28 honors LG will receive at CES 2023, 12 – including two Best of Innovation Awards – went to LG OLED TVs, marking the 11th consecutive year that the company’s self-lit TVs have received CES Innovation Awards. LG OLED TVs, known to offer a variety of viewing experiences to consumers with its diverse innovative form factors, are prized by consumers worldwide for their exceptional picture quality, which delivers vibrant, accurate colors, deep blacks and infinite contrast.

The 88-inch LG SIGNATURE OLED 8K TV was recognized in three categories, while inspiring ultra-large 97-inch OLED and LG OLED Flex, a groundbreaking TV boasting the world’s first bendable 42-inch OLED screen, were double honorees.

LG home appliances named CES 2023 Innovation Award winners include the LG PuriCare Aero Furniture, a new concept in air purification. Also honored is the premium LG CordZero All-in-One Tower with Steam Mop.

Among other winning products are the LG WashTower™ Compact, LG UltraGear™ OLED gaming monitor and LG XBOOM 360 bluetooth speaker system.

The full list of LG’s CES 2023 Innovation Award recipients will be announced at CES 2023 (Jan. 5-8, 2023).

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LG’s CordZero Vacuums First in Product Category to Receive UL’s Certification

 Equipped With the Company’s Powerful Filtration Systems, LG CordZero Vacuum
Cleaners Meet the Highest Grade for Indoor Air Quality and Safety

LG’s CordZero™ vacuum lineup products, including the LG CordZeroThinQ A9 Kompressor and CordZero A9 stick vacuums, CordZero R9 robot vacuum and the All-in-One Tower™, are first in the vacuum cleaner category to earn UL’s certification 

SEOUL, Nov. 16, 2022 — LG Electronics’ (LG) CordZeroTM vacuum lineup products have received Gold certification from UL Solutions1, a global leader in applied safety science. The products, including the LG CordZeroThinQ A9 Kompressor and CordZero A9 stick vacuums, CordZero R9 robot vacuum and the All-in-One Tower, are the first in the vacuum cleaner category to have earned UL’s certification, confirming the effectiveness of reducing the risk of chemical and particle emissions requirements.

Committed to making the home a healthier and safer place, LG offers a number of Gold-certified solutions for a better life, including residential air conditioner models and the LG DUAL Vane system air conditioner. The latest LG air solution products to have met UL’s strictest standards for volatile organic compound (VOC) emissions, CordZero vacuums provide excellent cleaning performance without negatively impacting air quality in the home. Leveraging LG’s comprehensive filtration system, CordZero vacuums effectively remove dust from the indoor environment and, just as importantly, prevent it from reentering.

VOC emissions can cause a variety of health complications and can be particularly harmful to young children and the elderly. Gold is the highest grade achievable in UL’s certification program, confirming that a product generates low VOC emissions2, making indoor spaces safer and more comfortable for everyone.

Serving as a docking station for LG CordZero stick vacuums, the innovative All-in-One Tower features an antibacterial dust bag, a removable and washable motor protection filters and a highly efficient automated dustbin-emptying system that prevents fine dust particles from escaping. Space-saving and easy to use, the All-in-One Tower also provides quick charging and hassle-free storage for vacuum accessories.

“As part of our goal to create a ‘Better Life for All,’ we are expanding our efforts to provide products that are better for consumers and the environment,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “LG will continue to offer differentiated customer experiences through state-of-the-art home appliances designed with the health of people and the planet in mind.”

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1 The certification indicates UL 2819 – 2013 Gold Standard for Chemical and Particle Emissions for Electronic Equipment (UL GREENGUARD Gold Certification), certifying products tested in accordance with UL 2823 test method.
2 In its “Total Exposure Assessment Methodology (TEAM) Study,” the United States Environmental Protection Agency (EPA) found that exposure to volatile organic compounds (VOCs) can be harmful to people’s health, causing a variety of issues including eye, nose and throat irritation, headaches, loss of coordination and nausea, damage to the liver, kidneys and central nervous system. (https://www.epa.gov/indoor-air-quality-iaq/volatile-organic-compounds-impact-indoor-air-quality)

LG Unveils Its First Mini LED Surgical Monitor at MEDICA 2022 in Germany

Bringing Superb Mini LED Picture Quality to the Healthcare Sector, Company’s Latest
Surgical Display Delivers Outstanding Image Accuracy, Performance and Convenience

LG booth in MEDICA – A staff is introducing LG medical monitors to a visitor

SEOUL, Nov. 15, 2022 — LG Electronics (LG) is unveiling its first 27-inch, 4K surgical monitor with Mini LED technology (model 27HQ710S) at MEDICA 2022, the international tradeshow for the medical sector taking place in Düsseldorf, Germany, from November 14-17.

LG 4K Mini LED surgical monitor boasts exceptional picture quality courtesy of the company’s Mini LED technology, which provides clear, precise images. The product’s 27-inch, 4K resolution (3,840 x 2,160) screen leverages thousands of tiny LED diodes to provide a peak brightness of 2,000cd/m² and a 1,000:1 contrast ratio. With an impressive 1,500 local dimming zones, the surgical monitor displays vibrant, high quality color images with consistent brightness across the entire screen.

In addition to contributing to excellent image reproduction, LG’s new surgical monitor’s bright, high quality display is suitable for use in hospital operating rooms and surgical centers. The surgical monitor also covers 20 percent more of the sRGB color gamut than its predecessor (model 27HJ710S). The combination of these attributes, along with a compact and easy to clean design, makes LG’s surgical monitor a valuable addition to the surgical suite.

Furthermore, the design of the new surgical monitor delivers the durability and reliability optimized for the surgical environment. Thanks to the use of Optical Bonding Glass, the 27HQ710S reduces distracting reflections from theater lighting, while the product protects its front and rear (IP45- and IP32-rated, respectively) against foreign material and splashes.

“The market for medical monitors that can deliver bright, high quality color images in true 4K resolution is growing in size, and this is reflected in the products being showcased at this year’s MEDICA,” said Silas Choi, vice president and head of the B2B solution business division at LG Business Solutions Company. “The 27HQ710S is the result of LG’s efforts to bring its superior LED technology to the medical sector. We believe that this new model will be a valuable addition to the surgical suite.”

Visitors to LG’s exhibition booth (Hall 10, Stand D40) at MEDICA 2022 can explore the full range of LG medical displays, including the new 4K Mini LED surgical monitor.

Specifications:

LG Surgical Monitor

(27HQ710S)

Panel Inch (Aspect Ratio) 27-inch (16:9)
Resolution 4K (3,840 x 2,160)
Backlight Technology Mini LED
Surface Treatment Protection Glass (1.3t, Anti-reflection, Anti-fingerprint)
Color Gamut (Typ.) DCI-P3 110.9% (CIE1976, Area), DCI-P3 98% (CIE1976, Coverage),

sRGB 139% (Area), sRGB 100% (Coverage)

Viewing Angles (CR≥10) 178° (Right / Left),

178° (Up / Down)

Brightness (Typ.) 800cd/m2
Contrast Ratio (Typ.) 1000: 1
Response Time 5ms (GTG (Gray-to-Gray))
Feature DICOM Compliant Yes
HW Calibration Yes
HDR HDR 10, HDR Effect
Super Resolution+ Yes
Video

Signals

Input Terminals HDMI 2.0 x1, DisplayPort x1, DVI x1, 3G-SDI x1
Output Terminals DisplayPort x1, DVI x1, 3G-SDI x1
Connectivity USB 1 Upstream (ver. 3.0), 1 Downstream (ver. 3.0)
Power Input AC: 100-240VAC, 50/60Hz

Monitor DC in 19V~24V

Power Consumption (Max.) 120W
Power Consumption (DC Off) Less than 0.3W
Resistance Rating IP45 (Front), IP32 (Excluding Front), IK06
User Convenience Picture-By-Picture: Yes (2PBP / 3PBP / 4PBP) / Picture-In-Picture: Yes

Rotation & Mirror Mode, Failover Input Switch, 2 Hot Keys, Flicker Safe

Physical Specifications Weight 8.0kg (18lb)

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[LG SIGNATURE Inspirations] A Legendary Brand in the Making

The front cover of the LG SIGNATURE X Monocle brand book

A “brand book” is the imprint of a brand’s unique identity, the particular trait that sets it far apart from the rest. Only brands boasting the richest heritage and the most defined philosophies can venture to leave an extensive account of their doings in such elegant, detailed writing.

The logos of LG SIGNATURE and Monocle side by side

Launched in 2016 with a mission to elevate the everyday by perfecting the balance between art and technology, LG SIGNATURE, a trailblazer in the home appliance industry, boasts an abundant pool of stories to tap into. That’s why it recently joined hands with leading lifestyle magazine, Monocle, to showcase LG SIGNATURE’s recollection of the past and vision for the future through the most exquisite brand book.

The LG SIGNATURE X Monocle brand book displayed in one of Monocle’s offline brand shops

The book’s early chapters immerse readers in LG SIGNATURE’s history, laying out how the best of LG’s design and technology melded into one to give life to LG SIGNATURE. It then walks readers through the premium brand’s ideals and approach to crafting products that bring harmony between art and technology, and its refusal to compromise innovation and craftsmanship at all costs.

LG SIGNATURE OLED R TV in construction, as featured in the LG SIGNATURE X Monocle brand book

These authentic, rich tales are told by the innovators and master craftspeople who witnessed the birth of the brand and creation of its luxurious products. Beginning with what these true visionaries perceive the brand’s core identity to be, the personal accounts of LG insiders provide a new look into how LG SIGNATURE’s greatest products were honed to perfection through trial and error.

LG SIGNATURE InstaView Door-in-Door refrigerator, as featured in the LG SIGNATURE X Monocle brand book

The closing pages of LG SIGNATURE’s inspirational brand book introduce its ambassadors, global icons who have made their mark on the world in their own unique ways. Here we meet Olivia Palermo, the frequently-quoted fashion authority who uses LG SIGNATURE appliances to streamline her busy day-to-day, and John Legend, the multiple Grammy Award-winning artist who maximizes his downtime through the power of LG SIGNATURE’s lifestyle-enhancing technologies.

A poster with three images of the LG SIGNATURE X Monocle brand book with explanations on what the book is about

Capturing LG SIGNATURE’s vision of a new way of life like never before, the LG SIGNATURE X Monocle brand book can be found at Monocle’s global stores so that thousands of distinguished consumers across the globe can read its story. To learn more about LG SIGNATURE’s history and discover what’s to come in the future, take a look at the brand’s chronicles through the lens of Monocle, here.

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LG Debuts First Joint Virtual Care Solution With Amwell at HLTH 2022 to Address Hospital Workforce Shortages

New Carepoint™ Solution Leverages Existing LG Healthcare TVs and Features Advanced Monitoring Capabilities to Improve Efficiency of Bedside Care Response and Maximize Resources

A patient who is resting in a bed is having a video chat with her doctor with the help of LG healthcare TV installed on the wall. 

LAS VEGAS, Nov. 15, 2022 — Global innovator LG Electronics (LG) announced its first joint solution with digital healthcare enablement leader Amwell®, designed to expand the boundaries of digital health innovation and address a major issue faced by hospitals across the country – workforce shortages.

Showcased at HLTH 2022, the Carepoint™ TV Kit, by LG and powered by the Amwell Converge™ platform, leverages existing LG healthcare TVs, a leading brand of TVs in hospitals and healthcare facilities, in patient rooms to allow providers to remotely engage, monitor and discharge patients, thereby reducing healthcare professionals’ workload.

The new solution, called the Carepoint TV Kit 200L, is engineered to expand clinicians and care teams reach through virtual rounding, nursing, e-sitting and isolation room monitoring. This enables tasks like patient admission and discharge, medical reconciliation, care coordination with patients, family members and other providers and patient monitoring all to be done from one convenient location, resulting in increased efficiencies, reduced drive-time and rounding time, maximized resources and optimized time and space.

“We’re spearheading a digital transformation of the healthcare system in hospitals by providing an innovative platform that makes care more virtual, accessible and efficient while helping to improve quality of care,” said Atul Singh, general manager for Digital Health at LG Electronics. “Our new TV Kit solution helps alleviate the challenges that hospitals struggle with day-to-day, such as better managing labor shortages and offering clinicians and care teams greater flexibility and easier access to patients.”

“We are facing an all-time high level of healthcare worker burnout and financial constraint spurred by the pandemic. Technology innovation such as this can reduce the burden on clinicians and care teams while improving patient engagement and ultimately enabling a better care experience for all,” said Susan Worthy, Chief Marketing Officer at Amwell. “We are honored to continue expanding our partnership with LG as we work together to empower hospitals and their staff with the tools and innovations necessary to achieve their goals.”

LG and Amwell first announced a collaboration in March 2022 as part of LG’s strategic vision for creating new socially impactful products and services for the next generation. LG is the longtime largest provider of smart TVs for hospital patient rooms in the United States. Now the global electronics giant is further increasing its focus on innovation and expanding its healthcare portfolio. As a dedicated partner, LG is committed to working Amwell and its Converge platform to help deliver on its promise of healthcare innovation.

To learn more about the Carepoint TV Kit 200L solution visit https://digitalhealth.lgnova.com or https://business.amwell.com/telemedicine-equipment/carepoint-tv-kit-200l

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Upgrade U.S. Army Veteran’s Family Home in Celebration of ‘Energy Star Day’

Commemorating national Energy Star Day 2022 in the United States, LG joined forces with home improvement retailer Lowe’s and non-profit Rebuilding Together to help a deserving family in Charlotte, North Carolina, USA, under the theme of “Save Today, Save Tomorrow and Save for Good” with energy efficiency upgrades using Energy Star certified LG home appliances.

The volunteers gathered to help a deserving family in Charlotte, North Carolina, USA

“Rebuilding Together and Lowe’s are longtime partners and know the importance of making sure to replace or repair homes with materials that will last while also saving the homeowner money on energy bills,” said Beth Morrison, executive director of Rebuilding Together, who thanked LG — 2022 Energy Star Partner of the Year — for its important role in providing energy efficient appliances.

Gary and Pat Turpin moved to the Hidden Valley neighborhood of Charlotte in 2000 after Mr. Turpin served in the U.S. Army, where he received the National Defense Service Medal among other honors. Mr. Turpin is visually impaired, and it has been difficult for the family to keep up with home repairs and maintenance.

A volunteer carefully unloading the donated LG appliances from a truck

Volunteers from Lowe’s, LG and other local businesses converged on the Turpins’ home on Energy Star Day, Oct. 12. to replace kitchen and laundry room appliances and flooring, repair roofs and insulate for weatherization, paint interiors and exteriors and install smoke detectors and handicap-accessible features.

The Energy Star appliance upgrades including an LG refrigerator, dishwasher and clothes washer and dryer will help make life easier for this family, adding convenience and energy efficiency to everyday living and saving them money over time. According to the U.S. Environmental Protection Agency, by choosing ENERGY STAR products such as appliances from LG, a typical household can save about USD 450 on their energy bills and still enjoy the quality and performance they expect.

The refrigerator LG provided earned the Energy Star Most Efficient 2022 designation — representing the year’s very best products for energy savings and environmental protection — along with an Energy Star certified dishwasher. Rebuilding Together completed the kitchen makeover by installing an LG electric range and over-the-range microwave oven.

Volunteers carrying the donated LG appliance inside house

As part of the home’s energy efficiency upgrades, Lowe’s and Rebuilding Together also are installing an Energy Star certified LG top-load washer and companion Energy Star certified LG dryer. Clothes washers and dryers that earn the Energy Star use about 20 percent less energy and about 30 percent less water than traditional models. To improve both indoor air quality and energy efficiency, LG also is providing the family an Energy Star certified air purifier.

Volunteers carrying the donated LG refrigerator

With support from a USD 350,000 grant from the Lowe’s Foundation in March, this project is one of more than 40 critical home repair projects planned for the Hidden Valley neighborhood as part of Rebuilding Together’s Building a Healthy Neighborhood program. Hidden Valley has a concentration of older single-family homes that are significantly less energy efficient than others across the country, on average. According to the EPA, low-income households pay up to three times more on home energy costs, as a proportion of total income and some are spending nearly 20 percent of their income on utility bills.

LG-donated appliance installed at the kitchen

“LG’s support of Energy Star Day 2022, in cooperation with the EPA, Lowe’s and Rebuilding Together, reflects our commitment to the environment and the community – core business principles for our company,” said John Taylor, senior vice president and head of corporate social responsibility and sustainability of LG USA. “This Energy Star Day and every day, LG and Energy Star help you save for good – for all the good things you want in your life and for a healthier planet for you and your family.”

Contributed by LG USA

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LG CEO Visits Africa to Back Busan for World Expo 2030

Mr. Cho and Kassim Majaliwa, Prime Minister of Tanzania, posing together for a picture

Busan, South Korea’s beautiful port city, is among several cities to have officially announced their desire to host World Expo 2030, after it turned in a formal bid to the Bureau International des Expositions in September under the city’s theme: “Transforming Our World, Navigating Toward a Better Future.”

To express its passionate support for a Korean city beloved by millions across the globe, LG CEO William Cho recently headed to three countries in Africa including Tanzania, Côte d’Ivoire and Ethiopia as a special envoy for South Korea.

On his first visit to the region since his appointment last year, Mr. Cho was on a mission to not only promote greater cooperation with East Africa, but also highlight the company’s full support for vibrant Busan’s World Expo 2030 ambitions.

During his visit, CEO Cho also made sure to state how East Africa had become a promising, rapidly-growing market through strong economic fundamentals underpinned by a youthful, urbanizing middle-class population and ever-increasing investment in infrastructure and other key economic sectors.

“As we see great opportunities and potential in this market, we will continue to strengthen our business relationships with countries in the region to help them unlock their full potential,” said Mr. Cho.

While visiting Tanzania, Mr. Cho met with Prime Minister Kassim Majaliwa and several other senior government officials to pledge the company’s commitment to expanding the nation’s distribution and retail network in an effort to aid the growth of the economy and make life better for local communities.

During this memorable meeting, Prime Minister Majaliwa lauded LG for believing in the country through investment and creating opportunities for locals.

“We applaud LG for its contributions to our economy and reaffirm our government’s support in creating a conducive environment for local and foreign companies willing to do business in Tanzania,” said Prime Minister Majaliwa.

To expand its business in Kenya, Tanzania, Ethiopia and Sudan, LG is opening new shops and refurbishing existing ones as it seeks to keep pace with the continent’s rising demand for the company’s home appliances, entertainment devices and air solutions.

The company will continue championing Busan, Korea’s picturesque coastal city, as the perfect host for World Expo 2030 by executing diverse promotional events worldwide with the help of its influential global network comprised of 140 subsidiaries.

Contributed by LG Kenya

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[LG SIGNATURE Inspirations] Technology Meets Superb Tastes and Masterful Harmonies in London

A chef preparing food as he looks out on to the London skyline and “LG SIGNATURE” neon sign

Art has always been at the core of LG SIGNATURE’s philosophy from the beginning of the brand. Seeking to inspire people with the most esteemed artistic collaborations, the brand has supported various major cultural events around the globe that deliver immersive experiences at the crossroads of art and technology.

Guests of LG SIGNATURE’s wine tasting series enjoying conversation and wine around a table at London Restaurant Festival

Just in time for the beautiful autumn season, LG SIGNATURE re-introduced itself to London’s thriving, vibrant culture by sponsoring October’s London Restaurant Festival (LRF), where it successfully indulged the most sophisticated foodies with exceptional tastes and unforgettable experiences.

A man taking a bottle of wine from LG SIGNATURE Wine Cellar

A highlight of the LRF 2022 Autumn Edition collaboration was LG SIGNATURE’s wine tasting series, which was proudly hosted as its latest ultra-exclusive “LG SIGNATURE Hosts” experience. Dubbed the “Penthouse Supper Club,” this first of four wine tasting events welcomed customers, who resonated with the brand’s sophisticated living message, to London City Island’s sprawling penthouse with a tasting facilitated by sommelier Ryen Snowden.

While teaching guests how to best store their wines, Snowden demonstrated the LG SIGNATURE Wine Cellar’s ability to recreate ideal temperatures and humidity levels through its state-of-the-art technology that fully preserves the flavor. What’s more, drinks were paired with delectable canapes prepared by none other than multiple Michelin Star award-winning chef Tim Spedding, with the help of the LG SIGNATURE Refrigerator with customizable temperature settings for diverse ingredients.

Two men conversing in front of LG SIGNATURE InstaView Door-in-Door Refrigerator and Wine Cellar

Meanwhile, last week was a fine time for classical aficionados and rock lovers to come together through their love of music. As a continuation of the “LG SIGNATURE Hosts” experiences, and LG SIGNATURE’s ongoing partnership with the Royal Philharmonic Orchestra, top tier media from a number of leading lifestyle publications were invited to the Royal Albert Hall for the Symphonic Queen concert, in celebration of over 50 years of timeless hits by iconic rock band, Queen.

Three men examining LG SIGNATURE Wine Cellar while enjoying a glass of wine

True to the brand’s philosophy of “Art Inspires Technology, Technology Completes Art,” LG SIGNATURE continues to provide unique customer experiences that marry the best of art with the most cutting edge of technology. For more on the premium brand’s collaborations with globally-renowned art institutions, stay tuned in to the LG SIGNATURE Inspirations series.

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LG Embraces Digital Transformation With AI Validation Platform for Automotive Parts

LG and Altair Jointly Develop Data Analytics Algorithm
for Simulating Vehicle Components’ Performance and Reliability

Researchers looking into the AI validation platform

SEOUL, Nov. 9, 2022 — LG Electronics (LG) in collaboration with Altair, a global provider of computational science and artificial intelligence (AI) solutions, have jointly developed an AI validation platform that delivers enhanced reliability verification for vehicle components. Integrating this digital transformation technology into the development process allows LG to provide global automakers with advanced infotainment solutions of the highest quality and reliability.

Until now, the process used for developing advanced vehicle components has relied entirely on physical testing and all test results have been manually validated. LG’s recent digitalization of testing and verification will provide gains not only in regard to cost- and time-efficiency, but also in terms of data- and product-reliability.

Able to accurately predict and measure product performance from the earliest stages of the design validation process, the new platform leverages a machine learning algorithm to perform time series analysis, data analysis visualization and various other functions that further enhance LG’s already-stringent component verification system.

The detailed reports produced by LG’s new AI validation platform cover vehicle component development testing and support for automatic data transition, and will enable the company to assess the quality of yet-to-be-commercialized products with a far higher degree of precision. Through continued, close cooperation between LG and Altair, the advanced platform is expected to secure a product reliability rate of 90 percent or higher.

Boosting efficiency in key areas, the new platform is capable of conducting multiple tests, analyzing the results of those tests and providing an array of meaningful performance indicators. Moving forward, LG will expand the implementation of AI technology across various processes, from product planning to mass production.

“LG is committed to the digital transformation of its global operations and to using the latest DX technologies to enhance its research and development capabilities and achieve optimal resource management,” said Eun Seok-hyun, president of LG Vehicle component Solutions (VS) Company. “Our new AI verification platform is a meaningful digitalization case for the automotive parts business, where reliability is of the highest importance.”

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