Bringing LG's Lifestyle TV to the Pearl of the Orient

Bringing LG’s Lifestyle TV to the Pearl of the Orient

The Hong Kong launch event’s Kitchen Zone with a woman preparing a meal with the help of a cooking video displayed on LG StanbyME.

With online video content increasingly becoming more integrated into our daily lives, consumers are becoming even more reliant on this form of media for entertainment, information and social interaction. LG’s response to this trend is LG StanbyME, a 27-inch wireless screen with a built-in battery attached to movable stand, offering unrivalled convenience and viewing comfort to make it the ideal companion for today’s viewing habits.

Unlike a PC, LG StanbyME is mobile, with its own battery for three hours of viewing between charges. Unlike a laptop, LG StanbyME offers a touchscreen and doesn’t require a desk or a lap. Unlike a tablet, LG StanbyME delivers content on a spacious 27-inch display.

To celebrate the first launch of this category-busting home entertainment product outside of South Korea, the Hong Kong team at LG Electronics designed a pop-up event in Central Market last week. Redesigned in 2021 as a Playground for All, Central Market is a local landmark of culture and heritage and the ideal location for LG to introduce the product’s revolutionary design and easy-to-use features.

The event stage was divided into four major zones – Kitchen, Living Room, Study Room and Product Island – to demonstrate how the product perfectly fits into diverse, modern lifestyle settings.

In the Living Room zone, LG StanbyME was accompanied by LG appliances including LG CordZero A9 Kompressor vacuum cleaner and LG PuriCare Air Purifier to illustrate how its clean, sleek design easily blends into a typical living space. The screen demonstrated its ability to support a diverse selection of content via pre-installed apps from top content providers including Netflix, Disney+ and popular local content from ViuTV.

A special live streaming section in the Study Room zone highlighted the versatility of the device’s Mobile Screen Mirroring feature using NFC. By connecting their smartphones to LG StanbyME, users can comfortably view everything on their phones on the larger display. LG StanbyME also connects to the LG ThinQ app, LG’s proprietary AI platform, to control specific functions on the display.

With its built-in rollers and the rotatable screen that can be displayed both in vertical and horizontal orientations, LG StanbyME’s strengths in mobility and flexibility were on full display at the launch event, attracting modern cosmopolitans who are always on the lookout for uplifting personal lifestyle products that offer unique customer values and support home-centric lifestyles.

What the guests immediately appreciated about LG StanbyME was the fact that this was a product that was designed for and during a time when consumers are reevaluating their habits when it comes to entertainment. As the world – including Hong Kong – enters the third year of a global pandemic, consumers have gotten used to the idea of entertaining themselves at home rather than frequenting cinemas and theaters.

For these consumers, LG StanbyME couldn’t have come at a better time.

Contributed by LG Hong Kong

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Union Workers at LG Electronics Recognized by United Nations

LG’s Labor Union Among NGOs Singled Out for Promoting UN’s Aims and Purposes

SEOUL, Jan. 18, 2022 — Unionized workers at LG Electronics (LG) in South Korea have been conferred special consultative status by the United Nations Economic and Social Council (UN ECOSOC) for their efforts to prioritize ESG in the workplace. Being the first Korean labor union to be awarded such status with the UN is testament to the LG’s prioritization and continued dedication to union social responsibility (USR), a key component of the company’s commitment to ESG management.

Consultative status is granted by ECOSOC upon recommendation by the Committee on NGOs, which is composed of 19 member states all who must demonstrate that their work has direct relevance to the aims and purposes of the United Nations. The recognition allows non-governmental organizations (NGOs) access to the many subsidiaries of the ECOSOC and the human rights expertise of the UN. Since the LG Electronics Union Social Responsibility Charter was introduced in 2010, LG assembly plant workers worldwide have signed on to the organization’s vision.

While ESG evokes images of the environment and volunteerism in most people’s minds, how a company treats its employees, one of its most important stakeholder groups, is a critical component of an organization’s ESG performance. According to one study, companies that score high in employee satisfaction and their ability to attract good talent have significantly higher ESG scores than other organizations.

“We are of course extremely proud of the recognition bestowed upon us by the UN for our efforts to fulfill our responsibilities to our members, society and the environment,” said Bae Sang-ho, the head of LG Electronics’ Union. “We are committed to leveraging this honor to encourage other unions to expand their own USR activities.”

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LG’s Newest Innovations Earn Wide Range of Honors at CES 2022

LG OLED evo C2 Series displayed on a wall

LG OLED Continues Long-Standing History of Honors at
World’s Preeminent Consumer Technology Show

SEOUL, Jan. 14, 2022 – LG Electronics (LG) swept up a grand collection of CES^® awards at the 2022 event across its home appliance, home entertainment and business solutions categories. In all, LG tallied approximately 150 awards and accolades from various publications covering the first-ever physical/virtual hybrid CES event.

Among the top honors earned were 24 CES Innovation Awards and the 2022 CES Editor’s Choice awards from USA TODAY’s consumer product reviews division, Reviewed. LG was recognized as the most-awarded brand by USA TODAY/Reviewed with LG’s OLED evo C2 Series, PuriCare™ AeroTower, DualUp Monitor, Soundbar S95QR and Washer and Dryer Pair earning recognition based on four key criteria: innovation, technology, design and value.

As a pioneer and global leader in OLED technology, it comes as no surprise that LG’s newest range of OLED TVs continued their CES dominance as one of, if not the most-awarded TVs at CES again this year. LG OLED TVs took home top-tier awards and honors for picture quality, performance and new screen sizes. LG’s new 42-inch OLED evo C2 Series and 97-inch OLED evo Gallery Edition G2 Series, both featuring LG’s OLED evo technology, were among the highly recognized TV models that collected honors from industry-leading publications such as Business Insider, Mashable and Gear Patrol. The Verge additionally showcased LG’s 42-inch OLED evo C2 Series in its Best of CES Awards 2022 noting it to be one of the staff’s favorite announcements.

Garnering accolades from top publications such as Best Products, Tom’s Guide and Business Insider, LG’s PuriCare AeroTower was widely recognized for being one of the most exciting products of CES 2022 on behalf of its home appliance offerings. LG’s Washer and Dryer Pair – its newest laundry solution that features LG’s enhanced Artificial Intelligence Direct Drive (AI DD™) – was also recognized by leading lifestyle publications such as Good Housekeeping and Veranda.

Top awards and recognitions earned by LG at CES 2022 include:

LG OLED evo C2 Series

Popular Science: The Best TVs of CES 2022
CNET: Best TVs of CES 2022 Get Bigger, Crazier & More Expensive
The Verge: The Verge Awards at CES 2022
Business Insider: The 7 Coolest TVs Unveiled at CES
USA Today/Reviewed.com: CES Editors’ Choice Award

LG OLED evo Gallery Edition G2 Series

CNET: Best TVs of CES 2022 Get Bigger, Crazier & More Expensive
Tom’s Guide: The Best TVs of CES 2022
Gizmodo: The Best TVs at CES 2022
BGR: Best of CES 2022

LG Soundbar S95QR

Techlicious: Top Pick Awards 2022
Gear Patrol: The Best Things We’ve Seen from CES 2022
Popular Science: The Best Audio Gear of CES 2022
USA Today/Reviewed.com: CES Editors’ Choice Award

LG PuriCare AeroTower

BestProducts: Best of CES 2022
Veranda: 10 Best Home Appliances – CES 2022
Tom’s Guide: The Best Air Purifiers Announced at CES 2022
USA Today/Reviewed.com: CES Editors’ Choice Award

LG Washer and Dryer Pair

Good Housekeeping: The Good Housekeeping Institute’s CES 2022 Editor’s Choice Picks
Veranda: 10 Best Home Appliances – CES 2022
USA Today/Reviewed.com: CES Editors’ Choice Award
PCMag: CES 2022 Envisions Your High-Tech House: The 10 Best Smart Home Devices of the Show

LG InstaView Slide-in Double Range with Air Fry & Air Sous Vide

Newsweek: Best of CES 2022: The 25 Coolest New Products, Gear and Tech
BestProducts: Best of CES 2022
CTA: CES Innovation Awards 2022

LG DualUp Monitor

Ars Technica: The 7 Most Exciting PC Monitors From CES 2022
Rolling Stone: Best of CES 2022: Hybrid Tech for a Hybrid World
Reviewed.com: The Best Computer Monitors at CES 2022
Digital Trends: The Best Monitors of CES 2022

LG UltraGear Gaming Laptop

Popular Science: The Best Gaming Gadgets of CES 2022
Gear Patrol: The Best Things We’ve Seen from CES 2022 So Far
TWICE: Picks Awards Winners For CES 2022
Input Mag: The Must-See Monitors From CES 2022

For more information on LG’s CES 2022 awards and honors and additional information about LG’s products announced at CES, please visit www.LGnewsroom.com.

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Coming Together for the Love of Gaming

The PSG FIFA Fan Fest 2021 League’s staff members posing in front of the LG LED Zone.

With global social distancing guidelines forcing millions to work or attend classes from the comfort of their homes, virtual gaming has emerged as the top form of leisure in Kenya, bringing people together online.

According to a report by PwC, Kenya was ranked among the top ten gaming hubs in Africa in 2019 with the local market projected to reach USD 118 million by 2022, doubling in size in just five years. The industry is quickly shaking off the narrative that gaming is just for kids and idlers and is being recognized as a tool for social and economic empowerment as the esports ecosystem matures and touches on other industries such as event planning and game development.

To offer local consumers a peek at the future of esports, the LG team in Kenya set up the PSG FIFA Fan Fest 2021 League, a premier esports competition to give young athletes an opportunity to play against the best, to become the best. Organized in partnership with Pro Series Gaming (PSG), a top esports brand in Africa, the program attracted 128 players divided into two pools of 64 players.

All matches were played on 65-inch LG OLED TVs, ideal for esports because of their extremely low input lag and unmatched 1ms response time. With every move the players made appearing instantaneously on screen, there was plenty of action and suspense over the six months of the tournament.

In a hotly-contested match of EA Sports’ popular FIFA 21 and FIFA 22, Gamer Namzzie emerged top in Pool A followed by Barimaina in second place and Dinox third. In Pool B, Mzangwar254 took the top spot with Machulinski and Bad News following closely behind. The two top winners of each pool were awarded LG Tone Free wireless earbuds while the second and third-ranked players each took home LG Bluetooth speakers. The winner of the final Champions eCup, the final match of the FIFA Fan Fest, received the coveted top prize of a 55-inch LG HD TV.

The Grand Final of Season 1 was held on September 17 while Season 2 concluded on December 11, with both streamed live on PSG’s Youtube channel.

Contributed by LG Kenya

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LG’s Advanced In-Vehicle Infotainment System Featured in New Luxury Electric Sedan

Inside the Marcedes-Benz EQS EV sedan equipped with LG’s newest premium in-vehicle infotainment system

Advanced IVI System Boasts Pillar to Pillar
Touch Display for Seamless, Intuitive User Experience

SEOUL, Jan. 12, 2022 — LG Electronics’ (LG) newest premium in-vehicle infotainment (IVI) system will be a central feature in the 2022 Mercedes-Benz EQS EV sedan, the Pillar to Pillar (P2P) display built into the MBUX Hyperscreen that stretches across the entire width of the dashboard. With its unique interior concept and revolutionary human-machine interface, the first luxury electric vehicle from Mercedes-Benz AG highlights the futuristic trends in electric vehicle design and points to an exciting vision for future mobility.

First introduced by Mercedes-Benz AG at CES 2021, the MBUX Hyperscreen consists of three screens including LCD display, ICD (Instrument Cluster Display) and two OLED displays, CID (Central Information Display) and CDD (Co-Driver Display) under a bonded glass cover to give the appearance of a single, continuous display. The use of advanced plastic OLED (P-OLED) display technology enables the infotainment system in the Mercedes-Benz EQS EV to deliver clear, sharp images and text and slim bezels with no physical knobs means occupants get an intuitive touch interface with refined haptics for a user experience (UX) with minimal learning curve.

LG’s IVI system was specifically designed to meet the needs of Mercedes-Benz AG with the curved, panoramic form factor required by the ultra-sleek sedan. LG’s in-house Production Engineering Research Institute, tasked with providing in-house expertise for equipment and material components as well as advanced production techniques, developed the core technologies implemented in the display: Curved Glass Forming, Surface Treatment and Curved Display Bonding.

Working closely together, LG and Mercedes-Benz AG engineers are taking in-vehicle displays such as instrument panels and navigation systems to a new level, providing drivers and passengers with greater convenience and control of their on-road experience. The visually-pleasing IVI system in the Mercedes-Benz EQS EV not only raises the bar for ease-of-use but also safety, featuring new technologies that perform well above minimum standards for head-on and collisions.

“It’s an honor and a privilege to be able to work in close collaboration with a trusted partner such as Mercedes-Benz AG,” said Eun Seok-hyun, president of the LG Vehicle component Solutions Company. “Being named a valued supplier of automotive displays by Mercedes-Benz AG last year gives us immense pride in knowing that the partnership is showing great results.”

As an innovative partner for future mobility, LG Electronics’ Vehicle component Solutions (VS) Company is working with global automakers such as Mercedes-Benz AG to become a leading developer of connectivity, infotainment and ADAS solutions to deliver differentiated in-vehicle experiences. LG is committed to diversifying its portfolio to further strengthen its capabilities with acquisitions including automotive lighting and headlight systems provider ZKW Group and software cybersecurity company Cybellum as well as the joint venture, LG-Magna e-Powertrain.

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LG UltraGear Named League of Legends European Championship Official Gaming Monitor Partner

Partnership image with official logos of League of Legends European Championship and LG UltraGear

LG’s World-Class UltraGear Gaming Monitors Team Up
With Europe’s Best League Players for Regional Supremacy

SEOUL, Jan. 11, 2022 — LG Electronics (LG) is proud to announce its participation as the Official Display Partner of the League of Legends European Championship (LEC) for the 2022 and 2023 seasons. The agreement allows LG UltraGear™ gaming monitors to take center stage at the global competition to deliver ultra-smooth, ultra-responsive gameplay when the season kicks off on January 14.

Founded as the professional tournament for League of Legends organized by Riot Games in Europe, LEC is a competition in which ten skilled teams of five players each compete for supremacy in “League,” the multiplayer battle arena hit that continues to be enormously popular ever since its launch in 2009. Throughout the tournament, LG will also be the sponsor of segments such as Replays and the must-see Match of the Week.

The new two-year partnership with LEC is expected to help LG further expand its already considerable presence in the global esports scene. The LG UltraGear brand’s strong relationship with the gaming community was built up over the years through active engagement and cutting-edge products that address the needs of real gamers. Thanks to LG’s display technologies that prioritize lightning-quick response time, accurate colors and superb contrast, LG UltraGear monitors have become a favorite with serious gamers everywhere, offering the 4K resolution display and Nano IPS technology with 1ms Gray-to-Gray (GTG) response time.^*

“We are thrilled to be playing such a pivotal role in one of the world’s most popular esports competitions,” said Seo Young-jae, head of the IT business unit of LG Electronics Business Solutions Company. “We look forward to seeing our monitors put through their paces by LEC’s top players so we can keep delivering products that meet the needs of the most demanding gamers.”

Fans from around the world can keep up with all the action, including game broadcasts and up-to-date schedule information, at lolesports.com. Follow the official Twitter account @UltraGearGaming to take part in a social media event to win prizes including UltraGear products.

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* LG Model 27GN950. Graphic card supporting DSC required to display 4K 144Hz. For 1ms response time, Faster Mode must be enabled.

Virtual Artist Reah Keem Ready to Take the Stage

Virtual artist Reah Keem recording a song in the studio.

LG’s virtual personality Reah Keem became the first virtual artist in Korea to sign a deal with an agency, a possible look at what’s around the corner in entertainment as virtual and physical worlds collide.

Reah will be making her debut as a singer under the MYSTIC STORY label, an entertainment company in South Korea. Established by singer-songwriter Yoon Jong-shin in 2011, MYSTIC STORY is actively involved in creating compelling content with musicians and actors for every type of platform.

Since Reah was first introduced to the public at CES 2021, she has continued to remain active on Instagram, sharing content with fans and performing her own musical compositions. Under the tutelage of MYSTIC STORY, Reah will take part in a new project led by founder and executive producer Yoon to showcase Reah’s distinctive voice.

“Singing about universal themes such as love, acceptance and unity is what I want to focus on,” said Reah. “In the near future I’d love to work with various artists in fashion and visual arts to broaden the style of content for my fans to enjoy. The opportunities as a virtual artist are endless.”

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LG Joins IBM Quantum Network for Advance Industry Applications of Quantum Computing

Official logos of LG Electronics and IBM

Relationship to Support Big Data, AI, Connected Cars,
Digital Transformation and Robotics Applications

SEOUL, Jan. 10, 2022 – LG Electronics (LG) today announced joining the IBM Quantum Network to advance industry applications of quantum computing. By joining the IBM Quantum Network, LG will receive access to IBM’s quantum computing systems, as well as to IBM’s quantum expertise and Qiskit, IBM’s open-source quantum information software development kit.

Using IBM Quantum technology, LG aims to explore applications of quantum computing in any areas requiring processing a large amount of data including AI, connected cars, digital transformation, IoT and robotics applications. LG will be able to leverage quantum computing hardware and software advances and applications as they emerge, in accordance with IBM’s quantum roadmap. By leveraging IBM Quantum technology, LG will be able to provide workforce training to its employees, permitting LG to investigate how potential breakthroughs can be applied to its industry.

Quantum computing is an exciting evolution in computation. While classical computers calculate in bits that represent 0 and 1, quantum computers use qubits that harness quantum mechanical phenomena such as interference and entanglement in computation to solve problems that are fundamentally intractable for classical computers. As a result, quantum computing is well suited to help explore new solutions to a wide range of problems.

The IBM Quantum team and LG are researching and exploring how quantum computing will help a ‎variety of industries and disciplines, including finance, energy, chemistry, materials science, ‎optimization and machine learning, among many others.

“Based on our open innovation strategy, we plan to use IBM Quantum to develop our competency in quantum computing,” said Dr. Kim Byoung-hoon, CTO and executive vice president of LG Electronics. “We aim to provide customers with value that they have not experienced so far by leveraging quantum computing technology in future businesses.”

“We’re happy to welcome LG Electronics to a growing quantum computing ecosystem in Korea at an exciting time for the region,” said Jay Gambetta, IBM Fellow and VP, Quantum Computing at IBM. “The relationship between IBM and LG Electronics will permit LG to explore new types of problems associated with emerging technologies and will help strengthen the quantum capabilities in Korea.”

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LG Releases Preliminary Earnings for Fourth-Quarter 2021

SEOUL, Jan. 7, 2022 — LG Electronics Inc. (LG) today announced its preliminary earnings results for the fourth quarter and full-year of 2021.

LG reported revenues of KRW 21 trillion in the fourth quarter of 2021, an increase of 20.7 percent from the same quarter the previous year and the first time sales have exceeded KRW 20 trillion in the company’s history. Operating profit of KRW 681.6 billion in the fourth quarter is expected to be 21 percent lower than the fourth quarter a year ago.

LG’s annual revenue surpassed KRW 70 trillion for the first time in its history, totaling KRW 74.7 trillion in 2021, an increase of 28.7 percent over 2020. Annual operating profit of KRW 3.9 trillion is virtually unchanged from the previous year.

These figures are the tentative consolidated earnings based on K-IFRS provided as a service to investors prior to LG Electronics’ final earnings results including net profit. Details regarding each division will be announced officially later this month.

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LG Onsite Presence at CES 2022 Spotlights Sustainability Leadership

LG's booth made out of upcycled, recycled and recyclable materials.

Greener Products, Carbon-Neutral Booth Design
Help Deliver ‘The Better Life You Deserve’

LAS VEGAS, Jan. 6, 2022 – Environmental sustainability is front and center at CES^® 2022 in the 2,044 square meter LG Electronics booth, which was constructed entirely of upcycled, recycled and recyclable materials. For its zero carbon CES 2022 booth, LG worked with sustainability leader Carbonfund.org Foundation to neutralize 100 metric tonnes of emissions through carbon credits covering all estimated carbon emissions related to the booth’s transportation, fabrication and onsite electricity use.

The unique booth concept, which seamlessly connects visitors from the physical space to LG’s digital experience leveraging both virtual and augmented reality, features a series of kiosks where visitors can experience how LG seeks to elevate all aspects of daily life though technological and design innovation. Consistent with LG’s CES theme for 2022, The Better Life You Deserve, the sustainable exhibit was constructed entirely of recycled oriented strand board (OSB) plywood made by compressing wood scraps, and eliminating use of glue, paint and varnish. The exhibit design was simplified to facilitate easy recycling after the trade show.

This week at CES, where LG is unveiling dozens of new ENERGY STAR^® certified home appliances, home entertainment products and IT devices, the company is highlighting its broad sustainability commitment, including eco-friendly product and packaging designs, greener production processes and reductions of hazardous substances. During its CES virtual press conference, LG discussed how its products are becoming more eco-friendly throughout their entire lifecycle – from development, production and delivery to installation, use and disposal.

At CES, LG also announced its million-dollar Life’s Good Award, which will recognize innovation to minimize environmental impact by pursuing zero waste and closed-loop systems, while reducing greenhouse gas emissions and addressing climate change.

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LG Levels up the Laundry Experience With the Latest in Washing and Drying Solutions

LG WashTower with Black Steel finish fitted inside a bright laundry room, delivering a minimalist and ultra-modern aesthetic.

Leveraging Enhanced AI Technology, LG’s Latest Innovation
Delivers Unrivaled Convenience and Gentle Clothing Care

LAS VEGAS, Jan. 5, 2022 — At CES 2022, LG Electronics (LG) is showcasing a smarter, more seamless way to get laundry done with its new LG WashTower and washer and dryer pair. The new laundry solutions feature LG’s enhanced Artificial Intelligence Direct Drive (AI DD™) technology, proven steam technology and an array of functions that make washing and drying clothes more convenient than ever.

With LG’s enhanced AI DD technology, the new laundry pair delivers customized performance that can sense load size, fabric type and the level of soiling of a clothing article, automatically adding the right amount of detergent and adjusting the wash style for optimized cleaning.^* The new washer incorporates LG’s steam technology, a tried and true method for getting clothes their clean and refreshed. For greater user convenience, LG’s Smart Pairing™ feature sends information from the washer to the dryer recommending the optimal drying cycle to eliminate most of the guesswork.

LG’s first AI DD equipped dryer model boasts a new AI cycle that adds precise movement control and automatically selects the appropriate settings for optimal fabric care and faster drying times. LG’s AI technology also enables the appliance to learn the user’s laundry routine and preferences to deliver tailored drying options every time. An infrared sensor accurately measures the temperature of the clothes during the drying cycle and makes adjustments automatically to ensure even drying. And unlike other washer-dryer combinations, with Bluetooth paring feature, both appliances can be conveniently controlled from just the washing machine’s control panel.

With its ultra-convenient and space-saving design, LG’s latest WashTower with DUAL Heat Pump dryer is a streamlined alternative to a conventional washer-dryer stack. The front loading washing machine uses AI DD to deliver clean, fresh clothes dryer leverages LG DUAL Inverter Heat Pump technology to reduce energy consumption by drying in a low temperature throughout the drying cycle. With its lower overall height, LG WashTower helps save space through a ductless design that requires less clearance with the back wall. The ductless design also saves owners the inconvenience of having to regularly access and clean out the rear ducts.

Matching outstanding performance with sophisticated style, LG’s new appliance pair are a perfect fit for most spaces and decorating styles. The WashTower features black tinted-glass doors, decorative chrome elements and Black Steel finish for excellent durability with high resistance to scratching. The seamless, flat design contributes to a sleek built-in look in the laundry room and delivers a minimalist, ultra-modern aesthetic with an easy-to-access Center Control™ panel.

“With LG’s advanced AI technology and differentiated features, these stunning new laundry appliances offer gentle fabric care and effortless clothing management,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “By listening to the needs of real people and leaning on our vast experience and expertise in the global home appliance market, we are able to provide consumers with solutions for a better life.”

To experience the latest LG laundry solutions, visit LG’s virtual exhibition booth at CES 2022.

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^* AI Washing Cycle detects materials such as natural cotton and synthetic fibers as well as the thickness of the material. Product specifications and features may vary depending on model or region.

The Hardest Worker in Your Kitchen

A woman knocking on her LG Door-in-Door refrigerator’s window to look inside without opening the door

Probably the hardest working appliance of every home is the refrigerator, working non-stop 24 hours a day, 7 days a week. But such a heavy workload means our most essential appliance is also our most energy hungry, which is why properly taking care of your fridge benefits both the environment and your wallet. To make that job simpler, LG designed its InstaView™ Door-in-Door™ refrigerator range to deliver the most energy-efficient features while at the same time providing outstanding convenience for the perfect kitchen life.

Keep Food Fresh, Open That Door Less

Ask yourself this: how many times do you open your refrigerator without taking anything out? We’re all guilty of opening the fridge door out of curiosity or to check what needs replenishing and this has a significant impact on how much energy you use. LG’s Door-in-Door^™ feature reduces cold air loss by providing a separate space for your most popular items. This seemingly simple design not only lets your hardest-working home appliance operate far more efficiently, it also saves you a handsome sum by keeping the compressor — the engine that creates all that cold air — from working overtime, the key to increasing its lifespan.¹ Along with all its other innovative features, the LG InstaView Door-in-Door refrigerator has amassed a loyal fan, resulting in more than one million units being sold worldwide in 2020.

Being the Perfect Host with Craft Ice

When hosting friends and family, an ice maker can make the difference between a good drink and a great drink. LG InstaView refrigerator with Craft Ice™ automatically makes standard ice cubes, crushed ice or LG’s exclusive round Craft Ice which last longer than ice cubes, keeping drinks cooler longer.² Cocktails and soft drinks taste so much better with clear, aesthetically-pleasing ice balls seen in the fanciest restaurants and bars.

ThinQ-Powered Convenience

To reduce energy consumption and your energy bill, LG’s ThinQ™ AI platform sends notifications to your smartphone if your refrigerator door is left ajar. Users can control key features from anywhere inside or outside the home through either the LG ThinQ app or voice commands using Google Assistant or Amazon Alexa.³ You can even activate vacation mode on your smartphone ThinQ app to check the refrigerator and freezer temperatures remotely when away from home for an extended period of time.

Smarter Living with Proactive Customer Care

Proactive Customer Care (PCC), LG’s AI-infused smart customer service, lets users manage their refrigerator’s performance with minimal effort. LG’s PCC service analyzes usage patterns and provides maintenance tips and alerts for potential issues to keep your appliance performing at its best. The comprehensive AI service guides you through the installation process, teaches you how to use your LG devices and informs you when supplies are running low or when software updates become available.⁴

LG’s latest InstaView refrigerators will be displayed virtually in LG’s digital CES 2022 exhibition booth starting January 5.

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¹ Reduction of cold air loss up to 41 percent based on Intertek testing of models SX5534WB, GR-S632GLRC and LFX3194ST/02 using LG internal testing method measuring percentage reduction in exchange rate of air when opening Door-in-Door™ compared to regular refrigerator door for 10 seconds. Results may vary by model and duration of door opening.
² Craft Ice™ lasts approximately 15 percent longer than cubic ice in water based on internal tests comparing the average melting rate of Craft Ice and cubic ice in an environment of 25-27 degrees Celsius and water temperature of 9 degrees Celsius.
³ Applicable for models with Wi-Fi connectivity with both the appliance and LG ThinQ app connected. Service and feature compatibility may vary depending on the region.
⁴ Availability of Proactive Customer Care may vary depending on model or region.

Your Ticket to Top-Notch Gaming Experience

One friend plays a video game on LG’s latest OLED TV while the other lays on the living room sofa next to LG StanbyME.

Anyone seeking the best big-screen gaming experience need look no further than LG’s 2022 OLED TV lineup. With their self-lit pixels delivering ultra-fast response time and support for the latest gaming features, not to mention the latest PC hardware, consoles and cloud gaming services, LG’s advanced TVs take high-definition gaming to immersive new heights.

Over the years LG OLED TVs have added many industry-first features to deliver gaming excellence. LG OLED was the first TV to be certified by NVIDIA as G-SYNC^® Compatible and LG 8K OLED TV was the first to demonstrate 8K gaming with NVIDIA^® GeForce RTX™ 30 Series graphics cards. LG once again raised the bar for gamer-friendly TVs with the addition of support for Dolby Vision® at 4K 120Hz.

LG OLED TVs have been the real deal when it comes to leading the way in the adoption of genuine HDMI^® 2.1 features and inputs and LG’s newest models continue that tradition with expanded HDMI 2.1 support. Every new LG OLED TV, QNED Mini LED TV, QNED TV and NanoCell TV will support automatic low latency mode (ALLM) and enhanced audio return channel (eARC) with most OLED, QNED Mini LED and QNED TVs certified to support variable refresh rate (VRR).

LG’s 2022 TVs have also been certified by HDMI Authorized Test Centers (ATC) for meeting the requirements set out in the latest HDMI 2.1 standards including VRR, eARC, Display Stream Compression (DSC) and support for Fixed Rate Link (FRL) up to 48Gbps.¹

DSC is a future-proofing technology that enables visually lossless compression for ultra high definition displays. LG introduced DSC in its SIGNATURE OLED 8K Z series, 8K QNED Mini LED TVs and 8K NanoCell TVs in 2021, providing viewers with outstanding 8K 60Hz 12-bit 4:4:4 video capabilities. Able to enhance the clarity and definition of onscreen objects and colors, DSC is now offered in seven LG 2022 TV models with VRR and DSC support in the LG lineup.²

Select 2022 LG TVs also feature four ports that support FRL, a signaling technology supported in the HDMI 2.1 specification, to deliver higher uncompressed resolutions at ultra-high speed bandwidths (up to 48Gbps) for super-fast gaming and hyper-realistic graphics.³ Some LG premium TVs (models OLED Z2/G2, QNED99/95) also come Wi-Fi 6 certified, ensuring smooth online gameplay and more reliable content streaming for more speed and less latency than ever before. Wi-Fi 6 will be especially advantageous to subscribers of cloud gaming services such as NVIDIA GeForce NOW and Google Stadia, both available on LG 2022 Smart TVs.

With Game Optimizer, LG’s latest TVs make setting up the ideal gaming environment a fast and simple affair. A one-stop menu for all gaming-related settings, Game Optimizer lets users select and switch between game specific features as well as game genre display presets such as first-person shooters and role-playing while the new Sports option brings an added sense of realism to action-packed games.

Game Optimizer provides quick access to the new Dark Room Mode, which adjusts screen brightness for a better gaming experience in a dim or dark room. Players can easily change the screen’s aspect ratio to suit the game they are playing or the device they’re using (PC or console) as well as manage NVIDIA G-SYNC^®, FreeSync™ Premium and VRR settings all from the Game Optimizer menu. Players can also activate Blue Light Reduction to help prevent eye fatigue and AI Game Sound to transport themselves deeper into their favorite titles.

With its 2022 OLED and premium LCD TVs, LG is once again demonstrating a commitment to meeting the needs of today’s gamers and delivering the best big-screen gaming experience possible.

Specifications:

		OLED 8K	OLED 4K				QNED Mini LED 8K		QNED Mini LED 4K		QNED 4K
		Z2	G2	C2	B2	A2	QNED99	QNED95	QNED90	QNED85	QNED80
Number of Ports Compliant with HDMI2.1 (48Gbps)		4	4	4	2	–	4	4	2	2	2
Number of Ports Compliant with HDMI2.0		4	4	4	2	3	4	4	2	2	2
eARC (Enhanced ARC)		Yes	Yes	Yes	Yes	Yes	Yes	Yes	Yes	Yes	Yes
ALLM (Auto Low Latency Mode)		Yes	Yes	Yes	Yes	Yes	Yes	Yes	Yes	Yes	Yes
VRR	HDMI VRR	Yes	Yes	Yes	Yes	–	Yes	–	Yes	Yes	Yes
VRR	NVIDIA G-Sync	Yes	Yes	Yes	Yes	–	–	–	–	–	–
VRR	AMD FreeSync	Yes	Yes	Yes	Yes	–	Yes	–	Yes	Yes	Yes
DSC (Display Stream Compression)		Yes	Yes	Yes	Yes	–	Yes	Yes	Yes	Yes	Yes

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¹ 2022 LG premium TVs that meet CTS2™ latest certification HDMI^® 2.1 compatibility test standards: OLED 8K Z2 series, OLED 4K G2 series, OLED 4K C2 series, OLED 4K B2 series/QNED Mini LED 8K QNED99 series, QNED Mini LED 8K QNED 95 series, QNED Mini LED 4K QNED90 series, QNED Mini LED 4K QNED85 series, QNED 4K QNED80 series, 86-inch NANO75 series, UQ90 series.
² 2022 LG premium TVs that support VESA^® DSC: OLED 8K Z2 series, OLED 4K G2 series, OLED 4K C2 series, OLED 4K B2 series / QNED Mini LED 8K QNED99, QNED Mini LED 8K QNED95, QNED Mini LED 4K QNED90 series, QNED Mini LED 4K QNED85 series, QNED 4K QNED80 series. 86-inch NANO75 series, UQ90 series. LG premium 2022 TVs that support both VESA^® DSC and VRR: OLED 8K Z2 series, OLED 4K G2 series, OLED 4K C2 series, OLED 4K B2 series/QNED Mini LED 8K QNED99, QNED Mini LED 4K QNED90 series, QNED Mini LED 4K QNED85 series, QNED 4K QNED80 series, 86-inch NANO75 series, UQ90 series.
³ 2022 LG premium TVs that support FRL 48Gbps: OLED 8K Z2 series, OLED 4K G2 series, OLED 4K C2 series/QNED Mini LED 8K QNED99 series, QNED Mini LED 8K QNED95 series.

New LG TVs Redefine Viewing and User Experience With Unmatched Features, Technologies

A family together in their living room enjoying spectacular natural landscape images on their wall-mounted 2022 LG OLED TV.

2022 LG Models Deliver Superb Picture Quality,
More Screen Sizes, Smart Lifestyle Services

LAS VEGAS, Jan. 3, 2022 — LG Electronics (LG) today unveiled its most advanced and impressive TV lineup yet, headlined by the company’s exceptional 2022 OLED TVs. With powerful imaging technologies and an improved webOS offering even more smart features and services, LG’s latest models are expected to elevate the viewing and user experience like never before.

LG OLED
The leader of the global premium TV market for nine years and counting and a CES Innovation Award honoree for eight consecutive years, LG OLED TV has reshaped the premium TV segment to become the first choice for millions of consumers worldwide.¹OLED TVs employ self-lighting pixels that can be turned on and off individually to deliver perfect blacks, incredibly natural colors and infinite contrast. Backlight-free, OLED is thinner and lighter than every other display technology, allowing for the creation of unprecedented form factors such as bendable and rollable TVs.

Featuring LG’s advanced OLED panel, the new G2 series models are in a class of their own. The next level in OLED’s evolution, the OLED evo technology featured in both G2 and select C2 series delivers higher brightness for ultra-realistic images with amazing clarity and detail. Powered by LG’s new α (Alpha) 9 Gen 5 intelligent processor,² the company’s Brightness Booster^TMtechnology enables G2 series TVs to deliver even more brightness through improved heat dissipation and a more advanced algorithm.³

LG’s 2022 G2 series introduces a new 83-inch model and the world’s first 97-inch OLED model to complement the 55-, 65- and 77-inch TVs already in the lineup. The LG G2 series delivers a refined design with its attractive flush-to-the-wall Gallery Design. LG’s C2 series offers the most diverse selection of screen sizes with a total of six for 2022: world’s first 42-inch OLED TV, ideal for console and PC gaming, in addition to 48, 55, 65, 77, 83 inches. This OLED TV series features thinner bezels for a more immersive viewing experience in addition to giving the TV a sleeker design.

Faster and Smarter
At the heart of most of LG’s new TV models, the α 9 Gen 5 leverages deep learning to enhance upscaling performance and give onscreen images a more three-dimensional quality by making foreground and background elements more distinct from one another. The α9 Gen 5 also expands the capabilities of LG’s AI Sound Pro feature to provide viewers with more lifelike audio; enabling the TVs’ built-in speakers to produce virtual 7.1.2 surround sound.

Upgraded UX
The latest version of LG’s innovative Smart TV platform brings the user experience to life on LG’s new TVs, delivering maximum convenience and easier content discovery. webOS 22 introduces personal profiles so users can enjoy a more customized viewing experience. Under each profile, users can set up fast access to their favorite streaming services, get tailored content recommendations based on viewing history and receive real time alerts to keep up with favorite sports teams. Logging into profiles can be performed either from the TV browser or from a smartphone with NFC Magic Tap.

NFC Magic Tap can also be used to mirror a mobile device screen to an LG TV.⁴ Viewers can also mirror content from one TV to another in the home using Room To Room Share, which enables the viewing of cable or satellite content on another TV via Wi-Fi without an additional set-top-box.⁵Also new for 2022, Always Ready turns an LG TV into a media display when not in use. Easily set up in the SETTINGS menu, Always Ready is activated with a press of the power button on the LG Remote to transform the screen into a digital canvas for showcasing artwork, keeping track of time or playing music.⁶

What’s more, upgrading ThinQ AI will allow LG’s 2022 TVs to become true smart home hubs. In addition to providing users with effortless voice control, and compatibility with other ThinQ-powered devices, ThinQ AI now offers support for Matter, a new industry standard for a more secure and seamlessly connected smart home, which will allow LG TVs to work as a controller for connected devices.⁷

Outstanding Picture Quality
Acknowledged by consumers, tech experts and the biggest names in the film industry, LG OLED TVs continue to raise the bar for picture quality. The panels found in the 2022 OLED lineups have been certified by global product testing agency Intertek for 100 percent color fidelity and 100 percent color volume. LG OLED TVs are unique in their ability to match the colors in the original source content and express all colors accurately regardless of how bright or dark the displayed images may be.⁸All 2022 LG OLEDs are certified flicker-free by both TÜV Rheinland and Underwriters Laboratories, and glare-free by UL. LG’s OLED panels have also been recognized by TÜV Rheinland for their low blue light performance and are the first in the world that meet the low blue light emission requirement of Eyesafe, a U.S.-based health standards agency. And not only do LG TVs make it easier for creators to appreciate their accuracy, they also make it easier for customers to see movies as their creators intended as they were the first in 2021 to offer auto switching to Filmmaker Mode when enjoying Amazon Prime Video content.

Unmatched in Gaming
LG OLED has claimed many gaming first titles over the years: first OLED TV to support NVIDIA G-SYNC^® Compatible and first 8K OLED TV to demonstrate 8K gaming with NVIDIA^® GeForce RTX™ 30 Series graphics cards. With its 1 millisecond response time, low input lag and up to four HDMI ports supporting multiple HDMI 2.1 features, it’s no surprise that LG OLED is the ideal choice for console and PC gaming fans. And with support for NVIDIA GeForce NOW and Google Stadia cloud gaming platforms, gamers can start having fun by just connecting a compatible controller.

New for 2022, LG customers can easily select and switch between game-specific features and display presets directly from the TV’s Game Optimizer menu. The Game Optimizer menu provides quick access to the new Dark Room Mode, which adjusts screen brightness for a better gaming experience when the lights are off. Settings for G-SYNC^® Compatible, FreeSync™ Premium and variable refresh rate (VRR) are easily accessible from Game Optimizer. What’s more, a new sports mode joins presets for first-person shooter, role-playing and real-time strategy games, delivering more details for even more realism.

LG QNED Mini LED
Demonstrating its continuing leadership in the LCD TV space, LG is also unveiling an expanded QNED TV lineup for 2022. Boasting LG’s own Quantum Dot NanoCell technology, the fresh range offers stellar color reproduction with 100 percent color volume. Able to deliver rich, accurate colors in the brightest and darkest areas of a scene, LG QNED Mini LED TV is capable of amazing contrast thanks to LG’s Precision Dimming Technology. All models starting from the QNED90eries are certified for 100% color consistency so viewers see the same, high quality image every time, even at different viewing angles.⁹

Interactive Experience
In 2022, LG is also redefining the role of TV with the addition of new services that facilitate more personal and interactive experiences at home.

1M HomeDance – For those who want to dance like their favorite K-Pop idols, LG TV presents the 1M HomeDance app. Created in collaboration with 1MILLION Dance Studio, one of K-Pop’s most popular choreography teams, the app provides a wide selection of tutorials to help users perfect their moves. Users can check out their form with Camera Mode while dancing along with 1MILLION’s professional choreographers, or take a break, sit back, and watch their favorite dance clips.

LG Fitness – LG is also introducing its very first health platform, LG Fitness, to help users enjoy a healthier lifestyle at home. Users can find the ideal workout plan based on the system’s recommendations or create their own by choosing from a variety of options such as fast-paced HIIT, full-body stretching or guided meditation, among others, keeping track of their activity and progress on the app’s dashboard.

Independa – And with the arrival of Independa, LG’s TVs can even help users care for family members remotely or assist seniors to be more independent. As the first tele-healthcare service supported on LG TVs, Independa features an intuitive interface that makes it easy for users to initiate a video chat with a caregiver or easily access a menu of relevant professional services. Pop-up notifications inform when someone is calling and personal alerts can be set up for more reminders. All notifications and alerts are integrated into webOS so they are always just a glance away. Professional services available on Independa include Dentulu (online dental consultation), Capital Rx (discount pharmacy platform), Coverdell (dental insurance benefits), WebMD (medical grade educational videos) and Sprio100 (fitness programs for seniors), among others.¹⁰

See LG’s new 2022 TVs for yourself by watching ‘THE STAGE 2022’ on the global YouTube channel and visiting the virtual exhibition at www.LG.com/CES2022 starting 08:00 PST on January 4.

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¹Units shipped in the 9-year period, 2013-2021 (Source: Omdia)
²α (Alpha) 9 Gen 5 AI Processor available in the following models: OLED Z2, OLED G2, OLED C2, QNED Mini LED QNED99, QNED Mini LED QNED95.
³Brightness Booster^TM available in LG OLED G2 series only.
⁴Content sharing (e.g. photos, music, videos) supported in compatible Android and iOS devices. Screen mirroring supported in compatible Android devices, with support in iOS devices to be added later in 2022.
⁵Room To Room Share available via firmware upgrade in first half of 2022. Supports content from set-top boxes and terrestrial broadcasts only.
⁶Always Ready available in OLED Z1, OLED G2, QNED Mini LED QNED99, QNED Mini LED QNED95, QNED Mini LED QNED90. Feature can be disabled from the TV settings menu.
⁷Matter support available in second half of 2022.
⁸LG OLED panel certified by Intertek for 100 percent color fidelity measured to CIE DE2000 with 125 color patterns. Certified by Intertek, LG’s OLED TVs can express 100 percent of the DCI-P3 spectrum across a 3D color space that covers the TVs’ full luminance range, according to IDMS 1.03C (cl. 5.31).
⁹ Certified by Intertek, LG QNED TVs deliver a high color consistency recorded as 100 percent by CIE DE2000 across 18 color patterns with a viewing angle of ±30°.
¹⁰ Independa app available on 2021-2022 TV models in Canada and US.

LG Newsroom